{"product_id":"112469","title":"Designs that are discarded, designs that pass - Editorial Design ","description":"\u003ccenter\u003e\u003cdiv style=\"text-align:center\"\u003e\u003cimg src=\"https:\/\/tmgdisk01.cafe24.com\/images\/vs\/4172\/sv\/WQt5ILSfIrSZAqRS0Y3HYP.png?v=1764867541\" style=\"max-width:100%;max-height:10px\"\u003e\u003c\/div\u003e\u003c\/center\u003e\n\u003ccenter\u003e\u003ctable\u003e\u003ctr\u003e\u003ctd style=\"height:10px\"\u003e\u003c\/td\u003e\u003c\/tr\u003e\u003c\/table\u003e\u003c\/center\u003e\n\u003ccenter\u003e\u003ctable\u003e\u003ctr\u003e\u003ctd style=\"height:10px\"\u003e\u003c\/td\u003e\u003c\/tr\u003e\u003c\/table\u003e\u003c\/center\u003e\n\u003ccenter\u003e\n\n\u003cdiv style=\"width:95%\"\u003e\n\n\u003cdiv style=\"text-align:center;font-size:30px;font-weight:bolder;line-height:1.6em\"\u003e Designs that are discarded, designs that pass - Editorial Design \u003c\/div\u003e\n\n\u003ccenter\u003e\u003ctable\u003e\u003ctr\u003e\u003ctd style=\"height:10px\"\u003e\u003c\/td\u003e\u003c\/tr\u003e\u003c\/table\u003e\u003c\/center\u003e\n\n\u003ccenter\u003e\u003ctable\u003e\u003ctr\u003e\u003ctd style=\"height:10px\"\u003e\u003c\/td\u003e\u003c\/tr\u003e\u003c\/table\u003e\u003c\/center\u003e\n\n\u003ccenter\u003e\u003ctable\u003e\u003ctr\u003e\u003ctd style=\"height:10px\"\u003e\u003c\/td\u003e\u003c\/tr\u003e\u003c\/table\u003e\u003c\/center\u003e\n\n\u003ccenter\u003e\u003ctable\u003e\u003ctr\u003e\u003ctd style=\"height:10px\"\u003e\u003c\/td\u003e\u003c\/tr\u003e\u003c\/table\u003e\u003c\/center\u003e\n\n\u003cdiv style=\"border-bottom:1px;border-bottom-style:dotted;border-color:;padding-bottom:20px\"\u003e\u003ccenter\u003e\u003ctable align=\"center\" width=\"100%\"\u003e\u003ctbody style=\"border:0px\"\u003e\n\n\u003ctr\u003e\u003ctd align=\"center\" style=\"line-height:1.2em;text-align:center;font-size:18px;color:black;font-weight:bold;padding-bottom:20px;\"\u003e\u003c\/td\u003e\u003c\/tr\u003e\n\n\u003ctr\u003e\u003ctd style=\"text-align:center\"\u003e\u003cimg src=\"https:\/\/image.yes24.com\/goods\/147977458\/XL\" style=\"max-width:100%;height:auto\"\u003e\u003c\/td\u003e\u003c\/tr\u003e\n\n\n\u003c\/tbody\u003e\u003c\/table\u003e\u003c\/center\u003e\u003c\/div\u003e\n\n\u003ccenter\u003e\u003ctable\u003e\u003ctr\u003e\u003ctd style=\"height:10px\"\u003e\u003c\/td\u003e\u003c\/tr\u003e\u003c\/table\u003e\u003c\/center\u003e\n\n\u003ccenter\u003e\u003ctable\u003e\u003ctr\u003e\u003ctd style=\"height:10px\"\u003e\u003c\/td\u003e\u003c\/tr\u003e\u003c\/table\u003e\u003c\/center\u003e\n\n\u003cdiv style=\"width:95%;{split_style6}padding-top:20px;padding-bottom:20px\"\u003e\n\n\u003cdiv style=\"text-align:left;font-size:16px;font-weight:bold;padding-bottom:20px\"\u003e Description \u003c\/div\u003e\n\n\u003cdiv style=\"text-align:left;word-break:break-all;font-size:14px;line-height:1.6em;\"\u003e\n\n\u003cdiv\u003e\u003ch5\u003e \u003cb\u003eBook Introduction\u003c\/b\u003e\n\u003c\/h5\u003e\u003c\/div\u003e\n\u003cdiv\u003e\n\u003cdiv\u003e\u003cdiv\u003e \u003cb\u003eWhy wasn't my design chosen?\u003cbr\u003e From the pitfalls of discarded designs to the core principles of successful designs.\u003cbr\u003e\u003c\/b\u003e \u003cbr\u003e〉 Design Theory: Understand the concept clearly through various editorial design cases.\u003cbr\u003e 〉 Design Commentary: Presenting the strategy and formula of editorial design with clear standards and principles.\u003cbr\u003e 〉 AI Practical Design: A Guide to AI Utilization Applicable in Real-World Practices\u003cbr\u003e\u003cbr\u003e What is the difference between a design that is chosen from among countless drafts and a design that is discarded after each revision?\u003cbr\u003e\u003cbr\u003e This book closely dissects the client selection criteria that cannot be resolved solely through a designer's intuition, and presents strategies and formulas for editorial design to survive in the real world.\u003cbr\u003e If you're a designer who wants to supplement what your senses alone lack with strategy, this book will offer you a new direction.\u003cbr\u003e \u003cbr\u003eThrough this book, readers will gain a concrete and intuitive understanding of what makes clients \"like\" a design, what designers should persuade and what they should avoid, and what core elements are commonly hidden in designs that pass despite repeated rejections.\u003cbr\u003e This book is especially recommended for editorial designers who have difficulty communicating with clients in practice, designers who have experienced repeating drafts that were not selected despite repeated feedback, designers who want to systematically learn design strategies that are more persuasive than the senses, and all designers who are tired of hearing, “That’s great, but can I see another one?” every time.\u003cbr\u003e\u003cbr\u003e \u003cb\u003eDesign theory\u003cbr\u003e\u003c\/b\u003e \u003cbr\u003eVisually learn the principles of grids, colors, fonts, and layout through various editing examples, and organize them so that they can be flexibly applied to actual work.\u003cbr\u003e\u003cbr\u003e \u003cb\u003eDesign Commentary\u003cbr\u003e\u003c\/b\u003e\u003cbr\u003e Identify common issues with rejected designs and strategically organize compelling layout flow and visual logic to achieve success.\u003cbr\u003e\u003cbr\u003e \u003cb\u003eAI Practical Design\u003cbr\u003e\u003c\/b\u003e\u003cbr\u003e We introduce the application of AI design tools that can be used in real-world settings, providing an efficient method to reduce repetitive work and improve the completeness of design plans.\u003cbr\u003e\u003cbr\u003e \u003cb\u003eDesigns that are discarded (NO) \/ Designs that are accepted (YES)\u003cbr\u003e\u003c\/b\u003e\u003cbr\u003e It is designed to clearly compare the differences before and after the design, and to provide a quick overview of the client's selection criteria and passing factors, focusing on the points of modification.\u003c\/div\u003e\u003c\/div\u003e\n\u003cdiv\u003e\u003cul\u003e\u003cli\u003e You can preview some of the book's contents.\u003cbr\u003e \u003cspan\u003ePreview\u003c\/span\u003e\n\n\u003c\/li\u003e\u003c\/ul\u003e\u003c\/div\u003e\n\u003c\/div\u003e\n\u003cbr\u003e\u003cdiv\u003e\u003ch5\u003e \u003cb\u003eindex\u003c\/b\u003e\n\u003c\/h5\u003e\u003c\/div\u003e\n\u003cdiv\u003e\n\u003cdiv\u003e \u003cb\u003ePart 1 Color\u003cbr\u003e\u003c\/b\u003e\u003cbr\u003e Design Theory | Create the Flow of the Surface with Color  \u003cbr\u003eHow to Improve Perfection | Let the Color Flow\u003cbr\u003e\u003cbr\u003e 01 Design that brings the message to life with a specific color\u003cbr\u003e 02 Design that conveys a message in one color\u003cbr\u003e 03 Design that reinforces visual features with consistent colors\u003cbr\u003e 04 A design that embodies simplicity with essential colors\u003cbr\u003e 05 Design that attracts attention with point colors\u003cbr\u003e 06 Standout design with color combinations\u003cbr\u003e 07 Design with layers created with separate colors\u003cbr\u003e 08 Unique design with gradation\u003cbr\u003e 09 Design with consistent flow in the same color\u003cbr\u003e A design that grabs attention with 10 extracted colors\u003cbr\u003e 11 Intense color contrast design\u003cbr\u003e 12 Vivid Designs with AI Neural Filters\u003cbr\u003e A design with a gradual flow in 13 color tones\u003cbr\u003e Design that maximizes visual effects with 14 color reductions\u003cbr\u003e Design with a high degree of completion using a 15-color palette\u003cbr\u003e\u003cbr\u003e \u003cb\u003ePart 2 Grid and Layout\u003cbr\u003e\u003c\/b\u003e\u003cbr\u003e Design Theory | Design Flow with the Structure of the Ground\u003cbr\u003e How to Improve Completeness | Make the Structure Invisible, But Readable\u003cbr\u003e \u003cbr\u003e01 Highly readable design with basic grid\u003cbr\u003e 02 Body design divided into column grids\u003cbr\u003e 03 Design that increases space efficiency with a 3-tier grid\u003cbr\u003e 04 Section design divided into module grids\u003cbr\u003e 05 Front design using block grid\u003cbr\u003e 06 Title design applied to the module grid\u003cbr\u003e 07 Dynamic design with module grid destruction\u003cbr\u003e 08 Gorgeous design through diagonal grid\u003cbr\u003e 09 Repeating graphic pattern grid design\u003cbr\u003e 10 Design that adds consistency to the application grid\u003cbr\u003e 11 Design with empty grid and margins\u003cbr\u003e A design that creates rhythm with 12 grids\u003cbr\u003e 13 Design with added formative variation to the grid\u003cbr\u003e A design that gives a sense of diagonal movement to the 14 grid\u003cbr\u003e 15 Designs using a center-aligned grid\u003cbr\u003e\u003cbr\u003e \u003cb\u003ePart 3 Typography\u003cbr\u003e\u003c\/b\u003e\u003cbr\u003e Design Theory | Designing Emotions with Type\u003cbr\u003e How to Improve Perfection | Fonts Should Be Invisible, But They Must Be Felt\u003cbr\u003e\u003cbr\u003e 01 Free-spacing title design  \u003cbr\u003e02 Narrow, naturally connected character design\u003cbr\u003e 03 A design that changes the feel of a long font\u003cbr\u003e 04 Dynamic design with added movement to the font\u003cbr\u003e 05 Design through decomposition of Korean letters and vowels\u003cbr\u003e 06 Design with added sense of movement in upper and lower case letters\u003cbr\u003e 07 Image and Text Layering Design\u003cbr\u003e 08 Eye-catching design with images in letters\u003cbr\u003e 09 Ming and Gothic font designs tailored to the theme\u003cbr\u003e A gorgeous design combining 10 characters and graphics.\u003cbr\u003e 11 Design using texture in the title\u003cbr\u003e 12 Eye-Catching 3D Letter Designs\u003cbr\u003e 13 Designs using letters and shapes\u003cbr\u003e 14 Designs Using Calligraphy\u003cbr\u003e 15 Design with changes in naming\u003cbr\u003e 16 Design with large text and body text connected\u003cbr\u003e Design with some of the 17 characters cut off or hidden\u003cbr\u003e 18 Design text placement around photos\u003cbr\u003e 19 Designs that reflect the concept for each medium\u003cbr\u003e 20 Brand Name 3D Designs\u003cbr\u003e\u003cbr\u003e \u003cb\u003ePart 4 Graphic Elements\u003cbr\u003e\u003c\/b\u003e\u003cbr\u003e Design Theory | Embody Your Message with Visuals  \u003cbr\u003eHow to Improve Perfection | Images are the Voice of Your Message\u003cbr\u003e\u003cbr\u003e 01 Photo contrast design highlighted with illustrations\u003cbr\u003e 02 Colorful geometric artwork design\u003cbr\u003e 03 Design that improves grounding efficiency through user experience\u003cbr\u003e 04 Design using photos outside the frame\u003cbr\u003e 05 Design that creatively expresses the theme\u003cbr\u003e 06 Design composed of geometric patterns\u003cbr\u003e 07 Rhythmic image placement design\u003cbr\u003e 08 Design with a modified photo frame\u003cbr\u003e 09 Design with enhanced visual efficiency using graphic elements\u003cbr\u003e 10 Designs that take advantage of dynamic diagonal compositions\u003cbr\u003e 11 Creative design with a sense of unity\u003cbr\u003e 12 Themed design with photo trimming\u003cbr\u003e 13 Designs separated by illustrations and colors\u003cbr\u003e 14 Design that takes advantage of the spread surface through simplification\u003cbr\u003e 15 Design with adjusted illustration placement\u003cbr\u003e 16 Sensational design using textured backgrounds\u003cbr\u003e 17 Organically arranged, unique designs\u003cbr\u003e 18 Classic Designs Using Vintage Illustrations  \u003cbr\u003e19 Designs that take into account the mood of the subject\u003cbr\u003e 20 Movie Designs Done in Pixel Art\u003cbr\u003e Colorful design completed with 21 photo collages\u003cbr\u003e\u003cbr\u003e \u003cb\u003ePart 5 AI Graphics\u003cbr\u003e\u003c\/b\u003e\u003cbr\u003e Design Theory | Boost Your Implementation Power with AI Tools\u003cbr\u003e How to Improve Perfection | AI Suggests Possibilities, but the Designer Makes the Decisions\u003cbr\u003e\u003cbr\u003e 01 Clean background design with no wires\u003cbr\u003e 02 Design with a person erased from a complex background\u003cbr\u003e 03 Series design composed of similar tones\u003cbr\u003e 04 Design extended with background fill function\u003cbr\u003e 05 Design that converts text into images\u003cbr\u003e 06 Hand-drawn design with text converted to vector\u003cbr\u003e 07 Design blueprint created with AI mockup images\u003c\/div\u003e\n\u003cdiv\u003e\u003c\/div\u003e\n\u003c\/div\u003e\n\u003cbr\u003e\u003cdiv\u003e\u003ch5\u003e \u003cb\u003eDetailed image\u003c\/b\u003e \u003c\/h5\u003e\u003c\/div\u003e\n\u003cdiv\u003e\u003cdiv\u003e\u003cimg src=\"https:\/\/image.yes24.com\/momo\/TopCate5385\/MidCate002\/538415839.jpg\" border=\"0\" alt=\"Detailed Image 1\"\u003e\u003c\/div\u003e\u003c\/div\u003e\n\u003cbr\u003e\u003cdiv\u003e\u003ch5\u003e \u003cb\u003ePublisher's Review\u003c\/b\u003e\n\u003c\/h5\u003e\u003c\/div\u003e\n\u003cdiv\u003e\n\u003cdiv\u003e \u003cb\u003eThe Secret to Layout for Better Design\u003cbr\u003e Designs that are discarded, designs that are passed through_Edit Design\u003cbr\u003e\u003cbr\u003e Why wasn't my design chosen?\u003cbr\u003e From the pitfalls of discarded designs to the core principles of successful designs.\u003cbr\u003e\u003c\/b\u003e \u003cbr\u003eWhat's the difference between a design that's chosen from countless drafts and one that's discarded after each revision? This book meticulously dissects client selection criteria, which designers alone can't address, and presents strategies and formulas for editorial design that will help you survive in the real world.\u003cbr\u003e If you're a designer who wants to supplement what your senses alone lack with strategy, this book will offer you a new direction.\u003cbr\u003e\u003cbr\u003e Through this book, readers will gain a concrete and intuitive understanding of what makes clients \"like\" a design, what designers should persuade and what they should avoid, and what core elements are commonly hidden in designs that pass despite repeated rejections. \u003cbr\u003eThis book is especially recommended for editorial designers who struggle with communicating with clients in practice, designers who have repeatedly submitted designs that were not selected despite repeated feedback, designers who want to systematically learn design strategies that are more persuasive than the senses, and all designers who are tired of hearing, \"That's great, but can I see another one?\"\u003cbr\u003e\u003cbr\u003e \u003cb\u003eDesign theory\u003c\/b\u003e\u003cbr\u003e\u003cbr\u003e Visually learn the principles of grids, colors, fonts, and layout through various editing examples, and organize them so that they can be flexibly applied to actual work.\u003cbr\u003e\u003cbr\u003e \u003cb\u003eDesign Commentary\u003c\/b\u003e\u003cbr\u003e\u003cbr\u003e Identify common issues with rejected designs and strategically organize compelling layout flow and visual logic to achieve success.\u003cbr\u003e\u003cbr\u003e \u003cb\u003eAI Practical Design\u003c\/b\u003e\u003cbr\u003e \u003cbr\u003eWe introduce the application of AI design tools that can be used in real-world settings, providing an efficient method to reduce repetitive work and improve the completeness of design plans.\u003cbr\u003e\u003cbr\u003e \u003cb\u003eDesigns that are discarded (NO) \/ Designs that are accepted (YES)\u003c\/b\u003e\u003cbr\u003e\u003cbr\u003e It is designed to clearly compare the differences before and after the design, and to provide a quick overview of the client's selection criteria and passing factors, focusing on the points of modification. \u003c\/div\u003e\n\u003cdiv\u003e\u003c\/div\u003e\n\u003c\/div\u003e\n\u003c\/div\u003e\n\n\n\u003c\/div\u003e\n\n\u003ccenter\u003e\u003ctable\u003e\u003ctr\u003e\u003ctd style=\"height:10px\"\u003e\u003c\/td\u003e\u003c\/tr\u003e\u003c\/table\u003e\u003c\/center\u003e\n\n\u003ccenter\u003e\u003ctable\u003e\u003ctr\u003e\u003ctd style=\"height:10px\"\u003e\u003c\/td\u003e\u003c\/tr\u003e\u003c\/table\u003e\u003c\/center\u003e\n\n\u003cdiv style=\"width:95%;padding-top:20px;padding-bottom:20px\"\u003e\n\n\u003cdiv style=\"text-align:left;font-size:16px;font-weight:bold;padding-bottom:20px\"\u003e GOODS SPECIFICS \u003c\/div\u003e\n\n\u003cdiv style=\"text-align:left;font-size:14px;line-height:1.6em;\"\u003e\n\n\u003cdiv style=\"width:100%;margin-bottom:5px;line-height:1.6em;font-size:14px\"\u003e - \u003cstrong\u003eDate of issue:\u003c\/strong\u003e July 16, 2025\u003c\/div\u003e\n\n\u003cdiv style=\"width:100%;margin-bottom:5px;line-height:1.6em;font-size:14px\"\u003e - \u003cstrong\u003ePage count, weight, size:\u003c\/strong\u003e 256 pages | 706g | 188*257*13mm\u003c\/div\u003e\n\n\u003cdiv style=\"width:100%;margin-bottom:5px;line-height:1.6em;font-size:14px\"\u003e - \u003cstrong\u003eISBN13:\u003c\/strong\u003e 9791140714797\u003c\/div\u003e\n\n\u003cdiv style=\"width:100%;margin-bottom:5px;line-height:1.6em;font-size:14px\"\u003e - \u003cstrong\u003eISBN10:\u003c\/strong\u003e 1140714791 \u003c\/div\u003e\n\n\n\u003c\/div\u003e\n\n\n\u003c\/div\u003e\n\n\n\u003c\/div\u003e\n\n\u003ccenter\u003e\n\n\u003ccenter\u003e\u003ctable\u003e\u003ctr\u003e\u003ctd style=\"height:10px\"\u003e\u003c\/td\u003e\u003c\/tr\u003e\u003c\/table\u003e\u003c\/center\u003e\n\n\u003ccenter\u003e\u003ctable\u003e\u003ctr\u003e\u003ctd style=\"height:10px\"\u003e\u003c\/td\u003e\u003c\/tr\u003e\u003c\/table\u003e\u003c\/center\u003e\n\n\u003cspan\u003e\u003c\/span\u003e\n\n\u003c\/center\u003e\n\n\n\u003c\/center\u003e","brand":"LIBRAIRIE COREENNE","offers":[{"title":"Default Title","offer_id":43890289672234,"sku":"112469","price":34.0,"currency_code":"EUR","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0683\/2750\/5962\/files\/7edd431f8c7daa62fefd254c91676567.jpg?v=1765293971","url":"https:\/\/librairie.coreenne.fr\/en\/products\/112469","provider":"LIBRAIRIE COREENNE","version":"1.0","type":"link"}