100 Story Marketing Techniques That Sell Without a doubt
 |
Description
Book Introduction
“A good seller sells a story, not a product!”
If you move people's hearts with stories,
It sells naturally without any separate marketing.
** Sequel to the best-selling book, "100 Psychological Marketing Techniques That Sell Without a doubt"
** Knowing 'psychological skills' and using 'storytelling skills' will double your sales.
Now, is the product you're selling a good product? Of course, you'd confidently say it is.
But there's something that might surprise you.
The saying goes, 'good products don't sell.'
To be precise, a good product alone does not sell.
A product will only sell if the customer thinks it is a good product.
So what should we sell? It's the story.
Why are stories so effective? Stories have the power to move people's hearts and imprint memories.
What if we harnessed the power of such stories in business? People would share the same image, and naturally, they would want to walk together to that place.
In other words, the story acts like a North Star shining in the darkness.
When you have no budget, a bad image, or need to move people's hearts, story marketing that adds 'fun' to the ordinary is useful.
This book is a sequel to the best-selling book, "100 Psychological Marketing Techniques That Sell Without a doubt," and has been well-received for being easy and fun.
As a leading expert in 'story branding,' the author introduces 100 storytelling techniques that have proven effective.
Start empathetic branding that moves people's hearts 100% with stories.
The sales unit will change.
If you move people's hearts with stories,
It sells naturally without any separate marketing.
** Sequel to the best-selling book, "100 Psychological Marketing Techniques That Sell Without a doubt"
** Knowing 'psychological skills' and using 'storytelling skills' will double your sales.
Now, is the product you're selling a good product? Of course, you'd confidently say it is.
But there's something that might surprise you.
The saying goes, 'good products don't sell.'
To be precise, a good product alone does not sell.
A product will only sell if the customer thinks it is a good product.
So what should we sell? It's the story.
Why are stories so effective? Stories have the power to move people's hearts and imprint memories.
What if we harnessed the power of such stories in business? People would share the same image, and naturally, they would want to walk together to that place.
In other words, the story acts like a North Star shining in the darkness.
When you have no budget, a bad image, or need to move people's hearts, story marketing that adds 'fun' to the ordinary is useful.
This book is a sequel to the best-selling book, "100 Psychological Marketing Techniques That Sell Without a doubt," and has been well-received for being easy and fun.
As a leading expert in 'story branding,' the author introduces 100 storytelling techniques that have proven effective.
Start empathetic branding that moves people's hearts 100% with stories.
The sales unit will change.
- You can preview some of the book's contents.
Preview
index
Prologue: What are the marketing techniques of popular copywriters? "Don't sell the product, sell the story!"
Chapter 1: A story that makes you think it's your story
“How can I make it look like a necessary product?”
Story Marketing Technique 001 It's always the story that stirs people's emotions.
Story Marketing Technique 002 Why don't people come back even if they're satisfied?
Story Marketing Technique 003 Stories are not created, but discovered.
Story Marketing Technique 004: Selling Ordinary Products with Stories
Story Marketing Technique 005: Story is the North Star shining in the darkness.
Story Marketing Technique 006 People have loved stories since ancient times.
Story Marketing Techniques 007 In business, stories always have a purpose.
Story Marketing Technique 008: A Successful Product Born from a Real Episode
Story Marketing Technique 009: A Story Needs a Main Character
Story Marketing Technique 010 What turned an ordinary noodle shop into a great restaurant?
Chapter 2: 10 Skills You Can Use Without Spending Money
“Don’t look for something new, look for the strengths that already exist.”
Story Marketing Technique 011: The Secret to Choosing the Apple You Want Among Three Apples
Story Marketing Technique 012: Touch Your Opponent's Touching Points
Story Marketing Technique 013: Make the protagonist climb a tree and throw rocks.
Story Marketing Technique 014: Behind Trends, There's a "Golden Rule of Story"
Story Marketing Technique 015 There is no such thing as eternal popularity.
Prepare a plan B too
Story Marketing Techniques 016: 4 Stories That Meet the "Golden Rules of Storytelling"
Story Marketing Techniques 017: 3 Benefits of Using Stories in Your Business
Story Marketing Technique 018: When Failure Stories Become Sales Points
Story Marketing Technique 019: Word-of-mouth accelerates, strengthening the power of stories.
Story Marketing Techniques 020 However, stories aren't a panacea.
Chapter 3: The Story is the North Star shining in the darkness.
"The reason it continues to shine as time passes is because of the story."
Story Marketing Technique 021: Why You Need Story Branding
Story Marketing Technique 022: Keeping Your Story Shining
Story Marketing Technique 023 If the Customer is the 'Ocean,' the Seller Should Be Upstream
Story Marketing Technique 024: The Three Arrows That Complete "Story Branding"
Story Marketing Skills 025: Benefits of Contributing Your Strengths to Society
Story Marketing Technique 026: Past and future stories must be connected.
Story Marketing Technique 027: Tell the story of the future briefly.
Story Marketing Technique 028: A Powerful One-Liner That Makes Your Heart Pound
Story Marketing Technique 029: Become a Unique Entity with a "Differentiating Point"
Story Marketing Techniques 030: 3 Techniques for Finding Differentiating Points
Story Marketing Technique 031: How to Use Tags to Make a Lasting Impression in Just One Second
Story Marketing Technique 032: Share Iconic Episodes
Story Marketing Technique 033: Episodes Make Products Last Longer
Story Marketing Techniques 034: How to Find, Plant, and Cultivate Story Seeds
Chapter 4: Sell the Story, Not the Product _ Success Stories
“What kind of story should I tell to sell something?”
Story Marketing Technique 035 What Do Customers Really Want?
Story Marketing Technique 036: Try Restricting Your Customers' Gender
Story Marketing Technique 037: What if you focused on just one thing?
Story Marketing Technique 038: Reducing the Number of Products Reduces Competition
Story Marketing Technique 039: Rethinking "Usage"
Story Marketing Technique 040 Touch Emotions.
You get more than you think
Story Marketing Technique 041: Add a Fun Story
Story Marketing Technique 042: Redefine Place
Story Marketing Technique 043: Weaknesses Can Become New Opportunities
Story Marketing Technique 044: Try This to Change a Negative Image
Story Marketing Technique 045: Redefine Your Target Audience
Story Marketing Technique 046: Deliver a Touching Experience
Story Marketing Technique 047: I'm drawn to things that no one else can see.
Story Marketing Technique 048 You Don't Have to Experience It in Real Life
Story Marketing Technique 049: Sell Experiences, Not Things
Story Marketing Technique 050 There's a Way Where No One Goes
Story Marketing Techniques 051 Is Faster Always Better?
Story Marketing Technique 052: Put Time in Your Product Name
Story Marketing Technique 053 What if it's an ordinary product that's available everywhere?
Story Marketing Technique 054: Sell People, Not Products
Story Marketing Technique 055: Turn Your Store into a School
Story Marketing Technique 056: Be Willing to Share Your Know-How
Story Marketing Technique 057: Provide a Place for People to Gather
Story Marketing Technique 058: People Gather Where There's Fun
Story Marketing Technique 059: Let Customers Compare Themselves
Story Marketing Technique 060: Add Fun to the Ordinary
Story Marketing Technique 061: How to Revive Old Products
Story Marketing Technique 062 People are weak to visuals.
Story Marketing Technique 063 A Good Name is a Sales Lever
Story Marketing Technique 064: Just Change Your Clothes and Look New
Story Marketing Technique 065 No one hates luck.
Story Marketing Technique 066: The more difficult the field, the more approachable it is.
Story Marketing Technique 067: Expose Your Weaknesses Rather Than Hide Them
Story Marketing Technique 068: Sell Your Customers' Voices Instead of Your Product
Story Marketing Technique 069 Why You Should Always Give Your Customers Your Best
Story Marketing Technique 070: Focus on People
Story Marketing Technique 071 A Word of Praise Can Turn Things Around
Story Marketing Technique 072: Stimulate the Desire to Succeed
Story Marketing Techniques 073 What kind of stories work in old spaces?
Story Marketing Technique 074: Stimulate the Emotion of "Longing"
Story Marketing Technique 075 People Respond to Secrets
Story Marketing Techniques 076 Is second place better than first?
Story Marketing Technique 077: Good Sellers Spread the Word Through Others
Story Marketing Technique 078 How a Company on the Brink of Collapse Recovered
Story Marketing Technique 079: Imagine the Future
Story Marketing Technique 080 How far can the power of support reach?
Story Marketing Technique 081: The Unexpected Economic Benefits of Puns
Story Marketing Technique 082: Listen to Customer Complaints
Story Marketing Technique 083: Leverage the "Want to Do Good" Mindset
Story Marketing Technique 084 Even Discarded Things Have Stories
Story Marketing Technique 085 Don't be afraid to try new things.
Story Marketing Technique 086: What Happens When You Sell Your Beliefs
Story Marketing Technique 087: Showing What's Only Possible Here
Story Marketing Technique 088 Declare and Move
Story Marketing Technique 089: If you're small, you can fight for your small size.
Chapter 5: Branding with Empathy: 100% Engaging with People
"Telling your own story makes you unique."
Story Marketing Technique 090 The Illusion That Everyone Knows It Because It's So Obvious
Story Marketing Technique 091: Dig into What You Love
Story Marketing Technique 092: Find Your Best Area
Story Marketing Technique 093: Simplify Your Know-How
Story Marketing Technique 094 Product Development Begins with Me
Story Marketing Technique 095: Combine Two Genres
Story Marketing Technique 096: Your Own Slogan to Move Your Audience
Story Marketing Technique 097: Instantly Engaging Profiles
Story Marketing Technique 098: "Tags" that Leave a Mark on the Other Person's Mind
Story Marketing Technique 099: "Anti-Tag" to Drive Out Bad Energy
Story Marketing Techniques: Exceeding Expectations by Just 1% is the Strategy
Sell your stuff with Epilogue Story Marketing! Your sales units are changing.
References
Chapter 1: A story that makes you think it's your story
“How can I make it look like a necessary product?”
Story Marketing Technique 001 It's always the story that stirs people's emotions.
Story Marketing Technique 002 Why don't people come back even if they're satisfied?
Story Marketing Technique 003 Stories are not created, but discovered.
Story Marketing Technique 004: Selling Ordinary Products with Stories
Story Marketing Technique 005: Story is the North Star shining in the darkness.
Story Marketing Technique 006 People have loved stories since ancient times.
Story Marketing Techniques 007 In business, stories always have a purpose.
Story Marketing Technique 008: A Successful Product Born from a Real Episode
Story Marketing Technique 009: A Story Needs a Main Character
Story Marketing Technique 010 What turned an ordinary noodle shop into a great restaurant?
Chapter 2: 10 Skills You Can Use Without Spending Money
“Don’t look for something new, look for the strengths that already exist.”
Story Marketing Technique 011: The Secret to Choosing the Apple You Want Among Three Apples
Story Marketing Technique 012: Touch Your Opponent's Touching Points
Story Marketing Technique 013: Make the protagonist climb a tree and throw rocks.
Story Marketing Technique 014: Behind Trends, There's a "Golden Rule of Story"
Story Marketing Technique 015 There is no such thing as eternal popularity.
Prepare a plan B too
Story Marketing Techniques 016: 4 Stories That Meet the "Golden Rules of Storytelling"
Story Marketing Techniques 017: 3 Benefits of Using Stories in Your Business
Story Marketing Technique 018: When Failure Stories Become Sales Points
Story Marketing Technique 019: Word-of-mouth accelerates, strengthening the power of stories.
Story Marketing Techniques 020 However, stories aren't a panacea.
Chapter 3: The Story is the North Star shining in the darkness.
"The reason it continues to shine as time passes is because of the story."
Story Marketing Technique 021: Why You Need Story Branding
Story Marketing Technique 022: Keeping Your Story Shining
Story Marketing Technique 023 If the Customer is the 'Ocean,' the Seller Should Be Upstream
Story Marketing Technique 024: The Three Arrows That Complete "Story Branding"
Story Marketing Skills 025: Benefits of Contributing Your Strengths to Society
Story Marketing Technique 026: Past and future stories must be connected.
Story Marketing Technique 027: Tell the story of the future briefly.
Story Marketing Technique 028: A Powerful One-Liner That Makes Your Heart Pound
Story Marketing Technique 029: Become a Unique Entity with a "Differentiating Point"
Story Marketing Techniques 030: 3 Techniques for Finding Differentiating Points
Story Marketing Technique 031: How to Use Tags to Make a Lasting Impression in Just One Second
Story Marketing Technique 032: Share Iconic Episodes
Story Marketing Technique 033: Episodes Make Products Last Longer
Story Marketing Techniques 034: How to Find, Plant, and Cultivate Story Seeds
Chapter 4: Sell the Story, Not the Product _ Success Stories
“What kind of story should I tell to sell something?”
Story Marketing Technique 035 What Do Customers Really Want?
Story Marketing Technique 036: Try Restricting Your Customers' Gender
Story Marketing Technique 037: What if you focused on just one thing?
Story Marketing Technique 038: Reducing the Number of Products Reduces Competition
Story Marketing Technique 039: Rethinking "Usage"
Story Marketing Technique 040 Touch Emotions.
You get more than you think
Story Marketing Technique 041: Add a Fun Story
Story Marketing Technique 042: Redefine Place
Story Marketing Technique 043: Weaknesses Can Become New Opportunities
Story Marketing Technique 044: Try This to Change a Negative Image
Story Marketing Technique 045: Redefine Your Target Audience
Story Marketing Technique 046: Deliver a Touching Experience
Story Marketing Technique 047: I'm drawn to things that no one else can see.
Story Marketing Technique 048 You Don't Have to Experience It in Real Life
Story Marketing Technique 049: Sell Experiences, Not Things
Story Marketing Technique 050 There's a Way Where No One Goes
Story Marketing Techniques 051 Is Faster Always Better?
Story Marketing Technique 052: Put Time in Your Product Name
Story Marketing Technique 053 What if it's an ordinary product that's available everywhere?
Story Marketing Technique 054: Sell People, Not Products
Story Marketing Technique 055: Turn Your Store into a School
Story Marketing Technique 056: Be Willing to Share Your Know-How
Story Marketing Technique 057: Provide a Place for People to Gather
Story Marketing Technique 058: People Gather Where There's Fun
Story Marketing Technique 059: Let Customers Compare Themselves
Story Marketing Technique 060: Add Fun to the Ordinary
Story Marketing Technique 061: How to Revive Old Products
Story Marketing Technique 062 People are weak to visuals.
Story Marketing Technique 063 A Good Name is a Sales Lever
Story Marketing Technique 064: Just Change Your Clothes and Look New
Story Marketing Technique 065 No one hates luck.
Story Marketing Technique 066: The more difficult the field, the more approachable it is.
Story Marketing Technique 067: Expose Your Weaknesses Rather Than Hide Them
Story Marketing Technique 068: Sell Your Customers' Voices Instead of Your Product
Story Marketing Technique 069 Why You Should Always Give Your Customers Your Best
Story Marketing Technique 070: Focus on People
Story Marketing Technique 071 A Word of Praise Can Turn Things Around
Story Marketing Technique 072: Stimulate the Desire to Succeed
Story Marketing Techniques 073 What kind of stories work in old spaces?
Story Marketing Technique 074: Stimulate the Emotion of "Longing"
Story Marketing Technique 075 People Respond to Secrets
Story Marketing Techniques 076 Is second place better than first?
Story Marketing Technique 077: Good Sellers Spread the Word Through Others
Story Marketing Technique 078 How a Company on the Brink of Collapse Recovered
Story Marketing Technique 079: Imagine the Future
Story Marketing Technique 080 How far can the power of support reach?
Story Marketing Technique 081: The Unexpected Economic Benefits of Puns
Story Marketing Technique 082: Listen to Customer Complaints
Story Marketing Technique 083: Leverage the "Want to Do Good" Mindset
Story Marketing Technique 084 Even Discarded Things Have Stories
Story Marketing Technique 085 Don't be afraid to try new things.
Story Marketing Technique 086: What Happens When You Sell Your Beliefs
Story Marketing Technique 087: Showing What's Only Possible Here
Story Marketing Technique 088 Declare and Move
Story Marketing Technique 089: If you're small, you can fight for your small size.
Chapter 5: Branding with Empathy: 100% Engaging with People
"Telling your own story makes you unique."
Story Marketing Technique 090 The Illusion That Everyone Knows It Because It's So Obvious
Story Marketing Technique 091: Dig into What You Love
Story Marketing Technique 092: Find Your Best Area
Story Marketing Technique 093: Simplify Your Know-How
Story Marketing Technique 094 Product Development Begins with Me
Story Marketing Technique 095: Combine Two Genres
Story Marketing Technique 096: Your Own Slogan to Move Your Audience
Story Marketing Technique 097: Instantly Engaging Profiles
Story Marketing Technique 098: "Tags" that Leave a Mark on the Other Person's Mind
Story Marketing Technique 099: "Anti-Tag" to Drive Out Bad Energy
Story Marketing Techniques: Exceeding Expectations by Just 1% is the Strategy
Sell your stuff with Epilogue Story Marketing! Your sales units are changing.
References
Detailed image
Into the book
If you move people's hearts, it will sell naturally without any separate marketing.
One cold winter day, after finishing a meal at a local restaurant, the restaurant manager came up to me and handed me a hot pack.
I forgot about the cooking and service, but this incident remains in my memory as a warm story.
In this way, when an unexpected event occurs, people are moved and develop special emotions, and are more likely to become fans of that company or store.
This is the power of story.
--- From the "Prologue"
Most Hollywood movies are made according to this golden rule.
Hollywood movies are big business on a global stage.
The goal is not literary or artistic merit, but to move many people beyond race and culture.
So, let's use this point to tell our business story.
--- From "Story Marketing Technique 012: Touch the Other Person's Point of Emotion"
Bakeries usually display and sell a wide variety of breads in their stores.
But there is a bakery that has expanded from a small town to the entire country with just one cream bun.
'Hatendo' opened as a Japanese confectionery shop in 1933.
Then, the third-generation president, the current president, Morimitsu, changed the business to a bakery.
At one time, he ran 13 bakeries in Hiroshima, but faced a crisis that brought him to the brink of bankruptcy due to excessive business expansion.
--- From "Story Marketing Technique 037: What if we focus on just 'one'?"
In 2002, a shocking incident occurred in the canned coffee industry.
Asahi Beverage, a famous beverage company, has launched a morning-only coffee called 'Wonder Morning Shot'.
Until then, numerous companies were competing mainly on the 'taste' of coffee, such as coffee beans and coffee extraction methods.
But then, suddenly, a company appeared that sold a limited time called 'morning'.
Despite being limited to a morning-only time slot, 'Wonder Morning Shot' was a huge hit.
Even now, it is still achieving high sales with the exact same concept.
--- Story Marketing Technique 040 Touch the emotions.
From "You get more than you think"
When I hear the word 'top tier', I suddenly feel trustworthy.
In any field, the person who knows the most is the one who is trusted.
If you can focus on one thing in that area, you have a story.
The way to become a leader is simple.
It's a drastic reduction in the market.
You just have to stick with it until you feel like you have a chance of being the best and winning.
One cold winter day, after finishing a meal at a local restaurant, the restaurant manager came up to me and handed me a hot pack.
I forgot about the cooking and service, but this incident remains in my memory as a warm story.
In this way, when an unexpected event occurs, people are moved and develop special emotions, and are more likely to become fans of that company or store.
This is the power of story.
--- From the "Prologue"
Most Hollywood movies are made according to this golden rule.
Hollywood movies are big business on a global stage.
The goal is not literary or artistic merit, but to move many people beyond race and culture.
So, let's use this point to tell our business story.
--- From "Story Marketing Technique 012: Touch the Other Person's Point of Emotion"
Bakeries usually display and sell a wide variety of breads in their stores.
But there is a bakery that has expanded from a small town to the entire country with just one cream bun.
'Hatendo' opened as a Japanese confectionery shop in 1933.
Then, the third-generation president, the current president, Morimitsu, changed the business to a bakery.
At one time, he ran 13 bakeries in Hiroshima, but faced a crisis that brought him to the brink of bankruptcy due to excessive business expansion.
--- From "Story Marketing Technique 037: What if we focus on just 'one'?"
In 2002, a shocking incident occurred in the canned coffee industry.
Asahi Beverage, a famous beverage company, has launched a morning-only coffee called 'Wonder Morning Shot'.
Until then, numerous companies were competing mainly on the 'taste' of coffee, such as coffee beans and coffee extraction methods.
But then, suddenly, a company appeared that sold a limited time called 'morning'.
Despite being limited to a morning-only time slot, 'Wonder Morning Shot' was a huge hit.
Even now, it is still achieving high sales with the exact same concept.
--- Story Marketing Technique 040 Touch the emotions.
From "You get more than you think"
When I hear the word 'top tier', I suddenly feel trustworthy.
In any field, the person who knows the most is the one who is trusted.
If you can focus on one thing in that area, you have a story.
The way to become a leader is simple.
It's a drastic reduction in the market.
You just have to stick with it until you feel like you have a chance of being the best and winning.
--- From "Story Marketing Technique 092: Find the field you are best at"
Publisher's Review
When you have no budget, when your image is bad, when you need to move people's hearts,
The power of story marketing that adds 'fun' to the ordinary!
An important factor in judging a good product is the balance between quality and price.
This is what is called 'cost-effectiveness'.
Additionally, ‘advertising’, which conveys the appeal of a product, is an essential element that cannot be overlooked.
However, no matter how important quality, price, and advertising are, if you try to compete solely on these, most companies or stores will have difficulty operating.
Because they cannot compete with the industry's strongest players and large corporations that have overwhelming power.
So what should we sell? It's the story.
'Story marketing' uses the power of stories to make products, stores, companies, and individuals shine.
Don't sell things,
If you sell a story, it will definitely sell!
Humans are animals that cannot live without stories.
Since the time of writing, stories have continued to fascinate humans.
Stories have always been what moves the human heart the most.
If your company or product tells a story that resonates with customers, you can create the impression that it's a good product without having to fight the battles of price, quality, and advertising.
So, we named the method of making your company, store, and product shine with the power of story 'story branding (story marketing)'.
This is a cost-effective marketing technique that uses the power of storytelling to brand a product and sell it at a low cost.
Story Marketing Technique 1.
Is it a 'story' that stirs people's emotions?
Story Marketing Technique 2.
What turned an ordinary noodle shop into a famous restaurant?
Story Marketing Technique 3.
How to Find, Plant, and Grow the Seeds of a Story
Story Marketing Technique 4.
Word of mouth has accelerated, and the power of stories has grown stronger.
Story Marketing Technique 5.
Rather than hiding your flaws, expose them well.
Story Marketing Technique 6.
The strategy is to exceed expectations by just 1%.
The story is the North Star shining in the darkness.
There's a saying in Hollywood: "If you want to write an entertaining script, make the main character climb a tree, then everyone throw rocks at him."
That means to thoroughly harass the protagonist.
The more conflicts and obstacles there are, the more the viewer's heart races, making them empathize with the main character or story.
Why are stories crafted with the Golden Rule so effective? Because they allow us to share the images that evoke our minds.
When people share the same image, they naturally feel like walking there together.
In other words, the story acts like a North Star shining in the darkness.
Increase your sales by 200% in an instant with 'story marketing' that delivers a touching point.
The power of story marketing that adds 'fun' to the ordinary!
An important factor in judging a good product is the balance between quality and price.
This is what is called 'cost-effectiveness'.
Additionally, ‘advertising’, which conveys the appeal of a product, is an essential element that cannot be overlooked.
However, no matter how important quality, price, and advertising are, if you try to compete solely on these, most companies or stores will have difficulty operating.
Because they cannot compete with the industry's strongest players and large corporations that have overwhelming power.
So what should we sell? It's the story.
'Story marketing' uses the power of stories to make products, stores, companies, and individuals shine.
Don't sell things,
If you sell a story, it will definitely sell!
Humans are animals that cannot live without stories.
Since the time of writing, stories have continued to fascinate humans.
Stories have always been what moves the human heart the most.
If your company or product tells a story that resonates with customers, you can create the impression that it's a good product without having to fight the battles of price, quality, and advertising.
So, we named the method of making your company, store, and product shine with the power of story 'story branding (story marketing)'.
This is a cost-effective marketing technique that uses the power of storytelling to brand a product and sell it at a low cost.
Story Marketing Technique 1.
Is it a 'story' that stirs people's emotions?
Story Marketing Technique 2.
What turned an ordinary noodle shop into a famous restaurant?
Story Marketing Technique 3.
How to Find, Plant, and Grow the Seeds of a Story
Story Marketing Technique 4.
Word of mouth has accelerated, and the power of stories has grown stronger.
Story Marketing Technique 5.
Rather than hiding your flaws, expose them well.
Story Marketing Technique 6.
The strategy is to exceed expectations by just 1%.
The story is the North Star shining in the darkness.
There's a saying in Hollywood: "If you want to write an entertaining script, make the main character climb a tree, then everyone throw rocks at him."
That means to thoroughly harass the protagonist.
The more conflicts and obstacles there are, the more the viewer's heart races, making them empathize with the main character or story.
Why are stories crafted with the Golden Rule so effective? Because they allow us to share the images that evoke our minds.
When people share the same image, they naturally feel like walking there together.
In other words, the story acts like a North Star shining in the darkness.
Increase your sales by 200% in an instant with 'story marketing' that delivers a touching point.
GOODS SPECIFICS
- Date of issue: June 4, 2024
- Page count, weight, size: 296 pages | 456g | 188*257*18mm
- ISBN13: 9791172100292
- ISBN10: 1172100292
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