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Details of liking
Details of liking
Description
Book Introduction
“The moment you leave a good impression,
“The human relationships that were once difficult are now on my side.”

“This book is a classic in 21st-century speaking.”
_Announcer Lee Geum-hee

★★ Strongly recommended by announcer Lee Geum-hee
★★ A long-term bestseller on human relationships that has been at the top for over 15 years.
★★ The masterpiece of communication instructor Rail Rounds, who changed the lives of 1 million people.


A person who is memorable even if he doesn't say much, a person who is pleasant and comfortable even if you don't see him often, a person who has influence even if he doesn't raise his voice...
What makes people who are particularly memorable among countless relationships different?

Rayle Rounds, a world-renowned communications expert who conducts seminars at Fortune 500 companies, government agencies, and MBA programs, says they all have one thing in common: "likability."
Here, liking is not the skill of avoiding a crisis with wit or embellishing words.
It refers to an attitude of being able to read the other person's state, sense their emotions in advance, and make them feel comfortable, that is, to convey the necessary words and gestures through 'emotional prediction'.
Therefore, liking goes beyond the simple feeling of being towards someone who is 'good without giving anything back' or 'someone you want to give something more to.'

The author studied unconscious interactions in the conversations of countless people and collected various examples of affection.
As a result, successful interactions, whether for business or personal reasons, had one thing in common.
It is surprising that liking starts from 'small details'.
For example, details like the attitude of including 'but' when apologizing and never including excuses, the consideration of turning off your smartphone or putting it in your bag during a conversation, and the habit of writing down at least one line in a notepad when your boss speaks.
A person's impression is created by the accumulation of small, easily forgotten attitudes.
“People are naturally swayed by small things.
For example, someone who quietly comes and clears the snow off your coat is more memorable than someone who directly provides great help.”

The unchanging truth in human relationships is clear.
The human mind reacts clearly to even the smallest attitude.
This book, "The Details of Liking," contains 44 human relationship skills developed over 30 years by Rayle Rounds, who is called the Dale Carnegie of the 21st century.
Once you master these details, you'll find that even with a little force, like a lever, your previously complex relationships will become surprisingly easy.
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Recommendation
Prologue: I survived thanks to words, and I collapsed because of words.
Before entering

Part 1 Revealing yourself before words
: Nonverbal communication


Small habits that make you appear trustworthy and competent
The Secret to Introverts' Increasing Presence
How to be memorable with just one handshake
A moment of touch that expresses affection without being burdensome
The 'searching eyes' that attract people
The easiest way to meet the person you want
The psychological advantage of seat selection
The moment when you captivate people with laughter

Part 2: The moment your presence becomes clear, the real conversation begins.
: The basics of communication


Just changing the order in which you speak can improve your first impression.
Questions that can spark a natural conversation even with someone you've just met
The Minimum Conditions for Conversation: Organizing Your Own Position
The secret to subtly leading the conversation to something you're proud of
How to Engage Influential People
Skills for changing the topic of conversation without being awkward
A person who understands the flow of conversation by predicting emotions
When you're asked the same question repeatedly, here's a good way to give a positive answer.

There are relationships that last a long time just by talking in three parts.
: Relationship Skills


Why Last Impressions Matter More Than First Impressions
How to Turn Your Opponent's Mistakes into Your Likes
A clever proposal that won't be rejected
How to Protect the Other Person's Self-Esteem Even When Rejecting Them
If you repeat the congratulations, they will not be forgotten.
Timing your thanks to leave a good impression
Why are criticisms detailed and praises short?

Change your clothes to match the 4th part
: Situational Conversation Formulas


When you stand in front of people, put your confidence into your outfit.
A business meeting that will make you remember
Whether it's showing affection or making a sale, timing is everything.
Conversation with foreigners: What comes before words
A way of speaking that draws a line without me knowing it
How to speak to your listener
A Smart Way to Admit a Big Mistake

Part 5: How to Win Someone's Heart Without Seeing Them
: Non-face-to-face communication


How to make people smile when they see your email
If you don't want to seem self-centered in your messages,
How to avoid being seen as a slacker at work
If you're wondering when to call and when to email,
How to Boost Someone's Self-Esteem with a Cell Phone
Even after hanging up the phone, the feeling remains.

Part 6: Words that have been ruined cannot be taken back.
: A small but fatal slip of the tongue

The conversational attitude that the invited person must observe
Even perception becomes likable if done with sense.
Habits that make you a 'do-nothing' person
Details of language that undermines my status
That one word can lead to elimination
Sometimes silence is the best speech
Why You Shouldn't Surround Yourself with "Honest People"
So what are you really trying to say?

Epilogue To you who is now just a person I like

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Into the book
People who have achieved remarkable success in life commonly demonstrate high 'Emotional Prediction (EP)' skills.
Now it's your turn.
By the time you finish reading this book, you'll be able to sense other people's emotions and naturally relate to them, even before they realize their own.
Whatever your biggest life goals, the ability to anticipate emotions is an essential quality.
Whether you're looking to make friends, find love, get a better job, or simply connect with people, predicting emotions is essential to life.
--- p.16, from "Prologue: Surviving Thanks to Words, Collapsed Because of Words"

If someone feels more positive about themselves every time they interact with you, they'll likely reciprocate with respect and affection.
This is not simply a matter of 'praising'.
It's just an old theory that Dale Carnegie emphasized 70 years ago.
These days, overt compliments can feel cliche and uncomfortable.
To gain true respect and like from people, you need to understand their 'inner self' more deeply.
--- p.19, from “I survived thanks to words, and I collapsed because of words” in the prologue

The first thing to think about in communication is, 'What kind of power can I give to this person?'
That power is by no means grand.
Pride, self-esteem, a sense of worth, a feeling of being respected… these are all strengths.
Even a brief gesture, a glance, or a small touch can convey that power.
If you show warmth and respect to others, they will never forget the time they spent with you.
Because no one hates someone who gives them strength.
--- p.53, from “A moment of touch that expresses affection without being burdensome”

The order and tone of words we use when introducing someone, even though they may seem simple on the surface, are important details that can deeply shake the other person's emotions.
That one word can unexpectedly touch upon a 'minefield of emotions' by intertwining with memories or emotions buried deep within the other person, or wounds hidden in their heart.
… … (omitted) In this way, emotional prediction is very subtle and operates unconsciously, and requires great delicacy.
But it's definitely worth it.
When you are good at predicting other people's emotions, they will feel positive emotions not only for themselves but also for you.
--- p.78~80, from “Your first impression will improve just by changing the order in which you speak”

People often misunderstand that conversations will go well if they have a lot in common.
When you have a conversation, if you have a little curiosity about the other person rather than looking for common ground, questions will come naturally.
In fact, conversation can be easier if you and the other person have different recent experiences.
Everyone has the skill to start an interesting conversation.
--- p.88, from “Questions that allow you to have a natural conversation even with someone you meet for the first time”

If you've ever been a direct speaker, disregarding the feelings of others, now could be a good turning point.
Honesty clears relationships, but rudeness dries them out.
If you can just develop a sense of distinguishing between honesty and rudeness, your relationships with people will become much more comfortable, and your words will be much more trusted.
--- p.114, from “A person who understands the flow of conversation by predicting emotions”

Most thank-yous are mechanical, like a knee-jerk reaction.
As soon as you receive it, say “thank you” and that’s it.
but
A thank you note sent days, weeks, or months later will convey what the gift actually meant to my life.
Gratitude is timing.
The second, intentionally conveyed thank you is by no means light.
Because it is not just a simple skill, but a sign that you have kept your mind on it for a long time.
Such gratitude is never forgotten.
--- p.144, from “Timing gratitude to leave a good impression”

A person who admits his mistakes never looks weak.
Rather, a person's true strength is revealed in how he or she accepts it, how he or she explains it, and with what attitude he or she concludes it.
A truly strong person is one who does not hesitate in the face of criticism, but takes it head on and takes responsibility with dignity.
--- p.176, from “The Wise Way to Admit a Big Mistake”

Language can reveal the unconscious, but conversely, it can also control the unconscious.
Changing the words you use can change your inner attitude and perception itself.
When language changes, attitudes change, and when attitudes change, reality ultimately changes.
If you don't want to be dragged around anymore, start using proactive language from now on.
--- p.219, from “Details of Language That Undermine My Status”

So what's the real key to success? It's the ability to connect with people.
The method is not difficult.
The small, concrete details presented in this book will be the practical first steps toward developing that emotional predictive power.
If you practice these methods one by one, you will naturally become a likeable person before you know it.
--- p.243, from “Epilogue: To You Who Has Now Become Just a Likeable Person”

Publisher's Review
“If you want to make a mark on the nation at today’s meeting”
Details of goodwill that can be used immediately in business

What's important in business or meetings isn't just the logic of your speech or the completeness of your materials.
No matter how great an idea is, it cannot be realized if the ‘people’ are not memorable.
People remember your attitude before your ideas.

For example, when you have a meeting at work, there is a person who naturally takes the center stage, such as the team leader or person in charge.
If you're in charge of an important project or have a moment when you need to stand out, predict where the central figure will sit and be the first to take the seat on his or her "right."
Leaders instinctively perceive the person sitting on their right as a more trustworthy advisor, their "right-hand man."

It may seem like a shallow trick, but it's actually a favorite among famous negotiation experts.
They arrive at the conference room early, figure out where the opposing leader will sit, and seat their team member to his or her right.
The smaller and more delicate the details, the more powerful the psychological effect.
The author studied how to move people's hearts by directly encountering various real-life situations, including company employees, flight attendants, and actors.
This is why the sentences in this book do not sound empty.
In today's competitive world, hard work alone is not enough to achieve results.
Remember that small differences in attitude create opportunities, and details make you memorable.

"This book is more practical than Dale Carnegie's 'How to Win Friends and Influence People.'"
Liking is ultimately a process of discovering myself.


For those who still doubt the value of 'looking good' to others, the author says that leaving a good impression is not simply a matter of buying someone's favor.
The art of liking is also a process of discovering one's own charm and raising one's 'self-esteem'.
However, the reason we often lose our way and waver when trying to show affection is because we try to show a fake image while being conscious of other people's standards and gaze.
So, “Details of Liking” is not a forced mask, but rather respects the “real me” and guides me to reveal myself in a more attractive way.
All excessive words or attitudes that were inappropriate to the situation were removed.
From how to decline someone without offending them, to tips for celebrating someone's anniversary more thoughtfully, to strategies for making a good impression during an interview, it presents options that can be used immediately in real-life situations while leaving a favorable impression that makes people say, "That person is pretty good."

Liking disappears the moment you imitate others, and grows even stronger when you respect yourself for who you are.
This book reminds us that even small actions can make a crucial difference in changing relationships.
At the same time, it will help you rediscover your own forgotten voice and, through that voice, give you a new perspective on relationships and life.

“Never lose out in your relationships anymore.”
Speaking, something you once took for granted, becomes your secret weapon.


Work, money, relationships, emotions… whatever is bothering you right now, there is definitely a ‘relationship’ at its root.
Nothing in this world is accomplished alone.
So when life gets rocky, the first thing we need to do is look back at how we handle our relationships.
And at the core of it all is ‘likability.’

Liking is more than just a feeling; it is an invisible force that moves the world.
The moment I develop a liking for someone, people open up and become my allies.
Even a small beginning like liking can solidify trust and smoothly expand cooperation.
Even small requests are easily accepted, and sometimes even conflicts are resolved with surprising ease.
So, people who know the principle of liking well and know how to use it will not be blocked by unnecessary walls and will walk the same path much more easily.
Liking starts with small details, but its effects can change your entire life.
GOODS SPECIFICS
- Date of issue: September 17, 2025
- Page count, weight, size: 244 pages | 316g | 130*188*20mm
- ISBN13: 9791199247888
- ISBN10: 119924788X

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