prolog
Structure of this book

Part 01.
Startup Plan

Chapter 01.
First Steps to Starting a Business: I Don't Know Where to Start
1-1 How can I succeed in starting a business?
[Action Plan] Clarifying Your Dreams and Goals for Starting a Business
1-2 When is a good time to start a business?
[Action Plan] Determine the timing, duration, and number of attempts for starting a business.
1-3 Starting a Business: What Should I Do Now?
[Action Plan] Creating a Sustainable Startup Environment
Chapter 02.
Step 2: Finding a Startup Idea is Daunting and Difficult
2-1 How do I find a startup idea?
[Action Plan] Find the right business for you
2-2 Can I start a business without any experience?
[Action Plan] Designing a Startup Idea with What I Have
2-3 What are some attractive items?
Chapter 03.
Three Steps to Starting a Business: What if I Fail?
3-1 Will this item work?
[Action Plan] Hypothesis Development, Customer Interview Design
3-2 My startup has competitors.
[Action Plan] Competitor Research and Develop a Differentiation Strategy
3-3 I worked hard, but what if I don't make money?
[Action Plan] Profitability and Break-Even Analysis, Improvement Strategies
Chapter 04.
Four Steps to Starting a Business: I Don't Know How to Sell
4-1 I have a great business idea, how do I get started?
[Action Plan] 1-Minute Introduction to Items for Recruiting Supporters
4-2 How do you commercialize it?
[Action Plan] MVP Production Plan Checklist
4-3 People are not interested in the item
[Action Plan] Failure Diagnosis Questionnaire

Part 02.
Upgrade Startup

Chapter 05.
Five Steps to Starting a Business: Raising Capital
5-1 How is capital raised?
5-2 Start a small, no-capital business.
Chapter 06.
Six Steps to Starting a Business: Branding and Marketing Fundamentals Are Essential
6-1 What is branding and how is it done?
[Action Plan] Questionnaire for Building a Brand Identity
6-2 What is marketing and how is it done?
6-3 How do you manage customers?

Part 03.
Ready for Action

Chapter 07.
Seven Steps to Starting a Business: This is the Commitment You Need
7-1 Customers are everything
7-2 Everything starts with good products and services.
7-3 We need to turn customers into fans
7-4 Try after clearly drawing the future

Epilogue

What kind of readers is this book for?

· Aspiring entrepreneurs who have been planning for years but have never actually executed
· People who have a good idea but don't know how to turn it into a 'business'
· An employee who is working but is considering a side job or other job
· 4050, career restarters preparing for the second act of their lives
· College students and young entrepreneurs who have passion but no direction

Features of this book

"The Book You Need When You're Feeling Daunted About Starting a Business" is not a book you just read; it's a book that will get you moving.

1.
10 Minutes a Day: Create an Action Plan

We provide a business plan that you can put into practice the moment you read it.
Rather than reading other people's success stories or reading thick theories, we've included an action guide that will give you immediate results once you read and follow it.
Each section includes an [Action Plan] that can be implemented in about 10 minutes a day, helping you turn starting a business from a "plan" to an "action" even during work, class, or other busy schedules.

2.
The "Formula for Unfailing Startups," Derived from Hundreds of Failures

It is more important to minimize my own failures than to copy others' successes.
The author of this book analyzed common patterns in failing companies through his practical experience working with over 1,000 startup teams.
Based on the sobering diagnosis that "If you do this, you will fail," it points out the pitfalls that aspiring entrepreneurs must avoid.


3.
A personalized manual tailored to various situations

This is a practical manual applicable to everyone: office workers, college students, those on a career break, and those nearing retirement.
This book does not present just one path.
We provide strategies and checklists tailored to each individual's starting point, and teach anyone how to start a business in their own way.
Even if you don't have the items, don't know the timing, or aren't ready, reading this step by step will help you build a solid foundation for your startup planning.