Earn millions in salary with short-form videos—10x easier than YouTube.
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Description
Book Introduction
How to become a short-former with 290,000 followers and a salary in the hundreds of millions
A book that generously reveals all the processes and know-how!
The so-called short-form era has arrived.
The heyday of long-form has long since peaked and it has become a red ocean.
In times of crisis, opportunities always lurk everywhere.
This book keenly captures the era's blurring of boundaries between content creators and consumers, and, by identifying the characteristics of the MZ generation, the platform's primary customer base, proposes short-form content as a next-generation medium suited to rapidly changing trends.
We encourage readers to take on the role of content producers and suggest short-formers as an alternative.
We delve into how to maximize social value through short-form content, such as influencer influence or revenue from business marketing, and we also generously reveal the secrets to short-form growth.
The author of this book, Sun Guide, failed in his YouTube career and spent a period of time earning less than 300,000 won per month.
By creating short, intense content through short-form channels, he was able to save 10 times the cost and generate 30 times the revenue compared to when he was a YouTuber.
By uploading a single video and recording the highest number of views ever recorded was 2 million on TikTok, 4.34 million on Shorts, and 710,000 on Reels, it gained great popularity and attention, solidifying its influence.
Up until now, the author has gone through countless trials and errors across various career paths, and through these experiences, he has been able to develop his own practical know-how.
The author predicts that in the future, a social atmosphere will be created in which anyone can take short-form photos, and that short-formers will become established as an industry.
If you carefully follow the path led by author Sun Guide, you too will find yourself riding the wave of short-form trading, earning significant profits while doing what you love.
A book that generously reveals all the processes and know-how!
The so-called short-form era has arrived.
The heyday of long-form has long since peaked and it has become a red ocean.
In times of crisis, opportunities always lurk everywhere.
This book keenly captures the era's blurring of boundaries between content creators and consumers, and, by identifying the characteristics of the MZ generation, the platform's primary customer base, proposes short-form content as a next-generation medium suited to rapidly changing trends.
We encourage readers to take on the role of content producers and suggest short-formers as an alternative.
We delve into how to maximize social value through short-form content, such as influencer influence or revenue from business marketing, and we also generously reveal the secrets to short-form growth.
The author of this book, Sun Guide, failed in his YouTube career and spent a period of time earning less than 300,000 won per month.
By creating short, intense content through short-form channels, he was able to save 10 times the cost and generate 30 times the revenue compared to when he was a YouTuber.
By uploading a single video and recording the highest number of views ever recorded was 2 million on TikTok, 4.34 million on Shorts, and 710,000 on Reels, it gained great popularity and attention, solidifying its influence.
Up until now, the author has gone through countless trials and errors across various career paths, and through these experiences, he has been able to develop his own practical know-how.
The author predicts that in the future, a social atmosphere will be created in which anyone can take short-form photos, and that short-formers will become established as an industry.
If you carefully follow the path led by author Sun Guide, you too will find yourself riding the wave of short-form trading, earning significant profits while doing what you love.
- You can preview some of the book's contents.
Preview
index
Prologue - From a YouTuber with zero income to a short-former earning five times my previous salary!
Chapter 1: 290,000 Followers and Five Times Your Salary
A chef who has been cooking for 12 years but is nothing special
“What is my calling?”
The life of a failed YouTuber
Start YouTube on your smartphone
Can I get married as a freelancer?
From long form to short form
What you can gain by becoming a short-former
Start off not as a YouTuber, but as a short-former!
Chapter 2: Understanding the Differences and Pros and Cons of Short-Form and Long-Form
Short-Form vs. Long-Form: Differences in Characteristics
Short-Form vs. Long-Form: The Difference in Video Production Methods
Short-Form vs. Long-Form: The Difference Between Pros and Cons
Short-Form vs. Long-Form: Differences in Revenue Structure
The bright future of short-form (Shorts, TikTok, Reels, Clips) is here, and it's never too late!
Chapter 3: 10 Ways to Create a Short-Form Channel with 290,000 Followers in the Shortest Time
Short-Form Strategy 1: Sell Your Character (Me)
Short-Form Strategy 2: Incorporate Storytelling
Short-Form Strategy 3: You Must Be Able to Provide Value
Short-Form Strategy 4: Captivate in the First Second
Short-Form Strategy 5: Plan Shareable Videos
Short-Form Strategy 6: Build Trust with Your Followers
Short-Form Strategy 7: Benchmark the Everland Theory
Short-Form Strategy 8: Ride the Short-Form Trend
Short-Form Strategy 9: Apply the Short-Form Tornado System
Short-Form Strategy 10: Apply Short-Form Business Guidelines
Chapter 4: Short-Form Growth Stage 3: Follow the Fastest Growth Steps to Become a 10,000-Strong Short-Former
Level 1: The Paradox of Failure: Creating a Short-Form Channel
Level 2: Planning a Short-Form Factorization
Level 3: Become a short-handed person and create a short reference.
Chapter 5: 5 Commonalities of Popular Short-Form Publishers with 100,000 Followers and 3 Must-Know Short-Form Growth Rules
5 Things Popular Shortformers with 100,000 Followers Have in Common
3 Short-Form Growth Rules I Want to Know Only
Chapter 6: Eight Steps to Short-Form Growth and Building an Inverted Pyramid for Short-Form Businesses
Eight Steps to Short-Form Growth
Building a Short-Form Business Inverted Pyramid
Epilogue _ We must find opportunities in this turbulent time of transition from long-form to short-form!
Appendix 1 - Top 9 Frequently Asked Questions When Starting Short-Form
Appendix 2 - Motivating Short-Form Success Stories
Chapter 1: 290,000 Followers and Five Times Your Salary
A chef who has been cooking for 12 years but is nothing special
“What is my calling?”
The life of a failed YouTuber
Start YouTube on your smartphone
Can I get married as a freelancer?
From long form to short form
What you can gain by becoming a short-former
Start off not as a YouTuber, but as a short-former!
Chapter 2: Understanding the Differences and Pros and Cons of Short-Form and Long-Form
Short-Form vs. Long-Form: Differences in Characteristics
Short-Form vs. Long-Form: The Difference in Video Production Methods
Short-Form vs. Long-Form: The Difference Between Pros and Cons
Short-Form vs. Long-Form: Differences in Revenue Structure
The bright future of short-form (Shorts, TikTok, Reels, Clips) is here, and it's never too late!
Chapter 3: 10 Ways to Create a Short-Form Channel with 290,000 Followers in the Shortest Time
Short-Form Strategy 1: Sell Your Character (Me)
Short-Form Strategy 2: Incorporate Storytelling
Short-Form Strategy 3: You Must Be Able to Provide Value
Short-Form Strategy 4: Captivate in the First Second
Short-Form Strategy 5: Plan Shareable Videos
Short-Form Strategy 6: Build Trust with Your Followers
Short-Form Strategy 7: Benchmark the Everland Theory
Short-Form Strategy 8: Ride the Short-Form Trend
Short-Form Strategy 9: Apply the Short-Form Tornado System
Short-Form Strategy 10: Apply Short-Form Business Guidelines
Chapter 4: Short-Form Growth Stage 3: Follow the Fastest Growth Steps to Become a 10,000-Strong Short-Former
Level 1: The Paradox of Failure: Creating a Short-Form Channel
Level 2: Planning a Short-Form Factorization
Level 3: Become a short-handed person and create a short reference.
Chapter 5: 5 Commonalities of Popular Short-Form Publishers with 100,000 Followers and 3 Must-Know Short-Form Growth Rules
5 Things Popular Shortformers with 100,000 Followers Have in Common
3 Short-Form Growth Rules I Want to Know Only
Chapter 6: Eight Steps to Short-Form Growth and Building an Inverted Pyramid for Short-Form Businesses
Eight Steps to Short-Form Growth
Building a Short-Form Business Inverted Pyramid
Epilogue _ We must find opportunities in this turbulent time of transition from long-form to short-form!
Appendix 1 - Top 9 Frequently Asked Questions When Starting Short-Form
Appendix 2 - Motivating Short-Form Success Stories
Detailed image
Publisher's Review
Trustable and actionable
A book that presents a short-form content strategy!
This book consists of six chapters in total.
Chapter 1, “290,000 Followers and Five Times the Salary,” is a story about the challenges and overcoming of the author, Sun Guide.
After 12 years as a chef, the author became a short-former who earns five times his salary.
This chapter contains the author's quiet and calm questions, which have been woven into his mind through difficult times, from concerns directly related to livelihood to the desire for self-realization.
Even readers who have never created a short form before will be able to deeply empathize with this problem, as it is something they have all faced at least once in their lives.
In Chapter 2, "Understanding the Differences and Pros and Cons of Short-Form and Long-Form," we first examine the basic concepts of short-form to effectively utilize its advantages and characteristics.
Furthermore, we will explore the differentiated characteristics of short-form videos, how to create videos using just a smartphone, and the unique revenue structure of short-form videos, comparing them to long-form videos.
Chapter 3, "10 Ways to Create a Short-Form Channel with 290,000 Followers in the Shortest Time," examines the core differences between various social media platforms like YouTube, Instagram, and TikTok, and delves into the essence of the content and channels behind them.
Chapter 4, "Short-Form Growth Stage 3: Follow the Fastest Growth Stage to Become a 10,000-Paying Short-Former," covers practical content for those new to short-form trading.
We've designed it so you can adjust your channel's concept and direction using a question tool called "Short-Form Factorization Planning," and we've introduced "Short Reference," which provides specific, practical guidelines for creating your own original content.
Chapter 5, '5 Commonalities of Popular Short-Formers with 100,000 Followers and 3 Must-Know Short-Form Growth Rules' analyzes 100 short-formers and extracts 5 commonalities from the popular short-formers to clearly suggest the path that short-formers should take.
We'll also reveal the three practical "short-form growth laws" that will help you easily reach 10,000 followers.
Chapter 6, "Eight Steps to Short-Form Growth and Building a Short-Form Business Inverted Pyramid," introduces the "Eight Steps to Short-Form Growth."
Furthermore, through 'Creating a Short-Form Business Inverted Pyramid', we provide an easy-to-understand explanation of advanced short-form production skills, which will help you further expand the scale of your channel in the future.
A book that presents a short-form content strategy!
This book consists of six chapters in total.
Chapter 1, “290,000 Followers and Five Times the Salary,” is a story about the challenges and overcoming of the author, Sun Guide.
After 12 years as a chef, the author became a short-former who earns five times his salary.
This chapter contains the author's quiet and calm questions, which have been woven into his mind through difficult times, from concerns directly related to livelihood to the desire for self-realization.
Even readers who have never created a short form before will be able to deeply empathize with this problem, as it is something they have all faced at least once in their lives.
In Chapter 2, "Understanding the Differences and Pros and Cons of Short-Form and Long-Form," we first examine the basic concepts of short-form to effectively utilize its advantages and characteristics.
Furthermore, we will explore the differentiated characteristics of short-form videos, how to create videos using just a smartphone, and the unique revenue structure of short-form videos, comparing them to long-form videos.
Chapter 3, "10 Ways to Create a Short-Form Channel with 290,000 Followers in the Shortest Time," examines the core differences between various social media platforms like YouTube, Instagram, and TikTok, and delves into the essence of the content and channels behind them.
Chapter 4, "Short-Form Growth Stage 3: Follow the Fastest Growth Stage to Become a 10,000-Paying Short-Former," covers practical content for those new to short-form trading.
We've designed it so you can adjust your channel's concept and direction using a question tool called "Short-Form Factorization Planning," and we've introduced "Short Reference," which provides specific, practical guidelines for creating your own original content.
Chapter 5, '5 Commonalities of Popular Short-Formers with 100,000 Followers and 3 Must-Know Short-Form Growth Rules' analyzes 100 short-formers and extracts 5 commonalities from the popular short-formers to clearly suggest the path that short-formers should take.
We'll also reveal the three practical "short-form growth laws" that will help you easily reach 10,000 followers.
Chapter 6, "Eight Steps to Short-Form Growth and Building a Short-Form Business Inverted Pyramid," introduces the "Eight Steps to Short-Form Growth."
Furthermore, through 'Creating a Short-Form Business Inverted Pyramid', we provide an easy-to-understand explanation of advanced short-form production skills, which will help you further expand the scale of your channel in the future.
GOODS SPECIFICS
- Date of issue: February 1, 2024
- Page count, weight, size: 284 pages | 448g | 153*225*18mm
- ISBN13: 9791160024258
- ISBN10: 1160024251
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