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Sweet spot
€27,00
Sweet spot
Description
Book Introduction
A legendary lecture that has changed the lives of 50,000 people around the world over 40 years.
Professor Sam Richards of Pennsylvania State University's first book published in Korea for the first time in the world!
9 Insights to Uncover Life's Hidden Opportunities

Whether to move forward or stop, whether to endure or let go.
As we go through life, there come moments when we lose our way at crossroads.
It would be nice if someone could tell us the right answer in times like these, but there are no right answers in life.
So how can we live our lives proactively, without being pressured to make choices?

Professor Sam Richards has taught the largest lecture series at the University of Pennsylvania for 40 years, with over 800 students per year.
Well known in Korea as the 'Korean Wave Professor', he suggests in this book how to find the 'sweet spot', the sweetest moment in life.
The book is structured around nine keywords: ‘curiosity,’ ‘prejudice,’ ‘me,’ ‘career path,’ ‘relationships,’ ‘the power to persevere,’ ‘asset management,’ ‘leadership,’ and ‘confidence.’
Through these keywords, Professor Sam helps readers find balance in life and discover their own answers.
He doesn't give the right answer.
Instead, it presents the various sides of a topic, like two sides of a coin, providing a balanced perspective so that readers can find their own answers.
As a sociologist with a deep affection for Koreans, he included examples and insights reflecting the characteristics of Korean society in his book for Korean readers.
Readers will find this book to be of practical help in making choices and in the process of planning their lives.
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index
Prologue There is no unimportant time in life.

Chapter 0 Orientation
Follow the best story you have

Chapter 1 First Lesson
Curiosity
Go where the questions lead you

Chapter 2 Second Lesson
I Knowing Oneself
The journey of finding myself is a process of understanding life.

Chapter 3 Third Lesson
Confidence
The biggest failure is not trying.

Chapter 4 The Fourth Lesson
Breaking Biases
We must all become iconoclasts

Chapter 5 The Fifth Lesson
Altering One's Path
When you open a door, another door opens.

Chapter 6 The Sixth Lesson
Leadership Habit
Leadership isn't defined in one way.

Chapter 7 The Seventh Lesson
Relationship
When we cross the crossroads together, our relationship becomes inevitable.

Chapter 8 The Eighth Lesson
Asset Management Resource Management
Don't let what you have shake you.

Chapter 9 The Ninth Lesson
Perseverance and Finishing
Life is the sum total of what you've done and what you've tried to do.

Chapter 10: The Last Lesson
Q&A Questions and Answers

Detailed image
Detailed Image 1

Into the book
Through this book, I hope to speak to everyone who is struggling at a crossroads in life about how to find their own path through the confusion and uncertainty they experience, understand themselves, and achieve their own balance in life.
Especially in today's diverse world, we are faced with countless choices and sometimes find ourselves overthinking.
You constantly worry about whether this path is right or that path is wrong, and in the midst of such worries, you even forget who you are.
Finding your way through life's many challenges is never easy, but that's the process of living.

--- p.8, from "Prologue"

I call living in a balance between understanding and accepting who you are and what you don't, "living in the sweet spot of self-knowledge."
The moment we fully understand and accept ourselves, we gain the key to unlocking life's many possibilities.
This will not only lead to personal growth, but will also bring new opportunities to all your relationships and experiences.
So let go of your fears and begin this journey.
There are already countless doors waiting for you.
--- p.69, from “The journey to find myself is the process of understanding life”

We often tend to be overly critical of ourselves.
But before you judge yourself as 'average,' take a look at what you've already accomplished.
When you recognize and acknowledge what you're good at, you gain confidence and the strength to take on bigger challenges.
Self-esteem grows within it.
You are already doing something to be proud of.
--- p.89, from “The biggest failure is not trying”

Your goal is not to imitate someone else's life, but to find the best choices within your own reality.
Critical thinking is essential to avoid being swept away by social media illusions.
We must develop the intelligence to discern what is true and what is exaggeration.
This will help you avoid being swayed by the lies of the fakes and move forward on the path to finding true value.
This process will make you stronger and wiser not only for financial success, but also for all aspects of life.
--- p.238, from “Don’t let what you have shake you”

Publisher's Review
The first book by Professor Sam Richards of the University of Pennsylvania!
The fastest way to access the legendary lectures in Korea
What if you could find the most harmonious point in life, the 'sweet spot'?


Professor Sam Richards has taught the largest class at Penn State University, with over 800 students each year.
Known in Korea as the 'Korean Wave Professor,' he presents his first book exclusively for Korean readers.

The title of this book, "Sweet Spot," originally referred to the optimal point on a bat or racket that can send the ball the farthest in sports such as baseball or tennis.
In this book, Professor Sam Richards says that there are such points in life.
When making choices, we tend to look at only one aspect and make wrong decisions.
But if you cultivate an attitude of deep reflection on the other side of your choices and acceptance of the consequences, you can get closer to your own sweet spot.
Like his lectures, which have been praised for “making readers think about things they’ve never thought about before,” this book focuses on helping readers find their own answers rather than providing the right answers.
In particular, his insight, which forces readers to consider the duality of the consequences of any choice, will help readers develop the "thinking muscles" necessary to navigate life.

"Your time has not yet come.
Meet the best moment of your life that is coming soon"
A life lesson that makes you think about various aspects of life.

This book is structured in a lecture format.
From orientation to Q&A, it is structured so that readers can follow along naturally, as if they were taking a class over the course of a semester.
Professor Sam Richards' lecture focuses on nine key words that are important in life: curiosity, bias, self-understanding, career path, relationships, perseverance, asset management, leadership, and confidence.
As a veteran professor with over 40 years of experience, he provides deep insights through a wealth of real-world examples and a balanced perspective.

Our lives are a continuous series of choices.
Should I go forward or should I stop?
Should I hold on or should I let go?
Sometimes there come moments when it's hard to even know what the right path is.
If you have a standard for making better choices in times like these, you can avoid being shaken by the rough waves of life.
This book goes beyond simply setting criteria; it helps you consider various aspects of your choices.
If you're hesitating right now and want to make a wiser choice, this book will definitely be a good guide.

Unique Korean characteristics discovered by world-renowned sociologists
And warm advice


Professor Sam Richards has been studying Korea for a long time and has analyzed the unique Korean way of thinking and cultural characteristics.
In a rapidly changing society, with its strong group culture and relationship-oriented mindset, how can Koreans find opportunities and thrive? This book maximizes Koreans' strengths while helping us rediscover opportunities we may be inadvertently overlooking.
It contains practical advice that will be helpful to the lives of Koreans, such as how to develop individual capabilities in a collectivist society and how to set one's own standards in a competitive society.

Professor Sam Richards' message is clear.
The sweet spot isn't far away, it's right here where you live, if you just know how to ask yourself questions and find the answers.
This book will provide deep resonance and insight to those struggling with life's choices and balance.
GOODS SPECIFICS
- Date of issue: February 26, 2025
- Page count, weight, size: 304 pages | 426g | 135*200*19mm
- ISBN13: 9791193937532
- ISBN10: 1193937531

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