In the end, it's about being yourself.

As we live, there are people we feel a strong attraction to without even realizing it.
Someone you want to approach for some reason and stay with for a long time.
When I'm with someone like that, I feel good without even realizing it.
If you observe people who are attractive closely, you will find that they are people with their own unique charm.
When I talk to people like this, the worries and concerns in my heart disappear, and even positivity that I didn't have before wells up.
If you maintain a relationship for a long time, trust will naturally develop, and you will always want to support that person's decisions.
What are the characteristics of people who have a strong attraction? Their common thread is their "uniqueness," their ability to live true to themselves.
What does it mean to be unique? More people than ever before are talking about living authentically, yet the moment we open our eyes in the morning, we're reading other people's writing.
Focus on other people's stories and watch the news about other people.
If someone who's never focused on me, who spends all day listening to other people's stories, were to talk about "being myself," would they sense the power of the message? Those with truly powerful messages are those who are often described as "different."


The writings of people who live differently make me consume content voluntarily without even realizing it.
Because their thoughts are different, you can gain a broader perspective on the world through their thoughts.
I read the writings of people who I find myself reading without anyone forcing me to do so, and I don't even have to comment or click "like" on their posts. I read their posts without even realizing it whenever they come to mind.
I ask myself this every day.
Is the self-worth I speak of a man's self-worth, or is it the desires of others, or is it something that looks good to others?


Being myself is being free from everything in the world and focusing on myself.
Sometimes, you have to learn to face your shabby self in the corner.
Let's start by accepting everything.
The more you do this, the more free you will be from the world's comparisons.
Let's share with the world our unique strengths and abilities that others don't have.
If you share it, a truly happy and joyful life will unfold before your eyes.

Now is the time when personal branding is essential.

The marketing term 'branding' is a concept derived from brand and refers to the entire process of building a brand image.
Before the development of the Internet, branding was the exclusive domain of companies and famous people, but today, with the development of social media, a one-person media, anyone can do branding.
We have entered an era where individuals' talents, abilities, hobbies, tastes, and values ​​can be monetized through social media platforms.
As your online influence grows, it can outweigh your salary at work.
You can see this just by going to YouTube right now and watching.
Among those with hundreds of thousands or millions of subscribers, there are more people who are not famous celebrities.
Networks have broken all the traditional relationships of the past.
Now, it is possible to form 'new relationships' through online networks that go beyond the regions and countries where individuals live.
In an age and marketplace where you can sell your talents and knowledge online, will you live as a producer or a consumer? The answer is up to you.

--- p.34

Harness the power of imagination to overcome limitations

Making money doing what I love and want to do is more than just about making money; it's also about how much I love it and how crazy I am about it.
Even in difficult times, you must have a loving heart and energy.
That energy is the power of imagination that I can overcome my limitations and the power of belief that I can succeed.
You too can develop that kind of imagination.
So, I hope you have strong faith in yourself and constantly imagine what you can achieve beyond the reality you see with your eyes.
--- p.55

The key is to write in your own way.

I believe true success is someone who has a story about diverse experiences, relationships, and memories that transcends material possessions.
Within the finite time given equally to everyone, those who have accumulated their own unique assets of originality and experience have lived a life that is true to themselves.
That's a story worth telling in the end, and it will pay off with my own branding.

--- p.66

To cultivate the power to constantly create something

People often think that the ability to create is something that only artists can do.
Perhaps you think creativity is something very special, something beyond your capabilities.
It is sometimes assumed that only a few people are born with it.
But this is a wrong idea.
The power to create is by no means a rare ability.
It is a basic human instinct and birthright.
We live our lives engaging in creative acts every day.
What clothes I will wear today, who I will meet and what conversation I will have, how I will solve the problems before me, what I will cook today, all of these are creations.

--- p.207

An accumulation of time filled with sincerity and warmth

Maybe it's because I recently left my main job, but I always have bold and grand imaginations.
Imagination is free.
When various thoughts that cannot be realized in reality flash through my mind, I tenaciously hold on to those ideas and think about them.
It's only been a little over two years, so I still have a long way to go, but I look forward to seeing how I change each year.
Anything that is given with sincere love and care will become more valuable as time goes by.
Your brand will change over time as well.

--- p.230