{"product_id":"129363","title":"A beautiful choice that revitalizes the region ","description":"\u003ccenter\u003e\u003cdiv style=\"text-align:center\"\u003e\u003cimg src=\"https:\/\/tmgdisk01.cafe24.com\/images\/vs\/4172\/sv\/WQtgpSoz6TCJr1rCSX990x.png?v=1764877289\" style=\"max-width:100%;max-height:10px\"\u003e\u003c\/div\u003e\u003c\/center\u003e\n\u003ccenter\u003e\u003ctable\u003e\u003ctr\u003e\u003ctd style=\"height:10px\"\u003e\u003c\/td\u003e\u003c\/tr\u003e\u003c\/table\u003e\u003c\/center\u003e\n\u003ccenter\u003e\u003ctable\u003e\u003ctr\u003e\u003ctd style=\"height:10px\"\u003e\u003c\/td\u003e\u003c\/tr\u003e\u003c\/table\u003e\u003c\/center\u003e\n\u003ccenter\u003e\n\n\u003cdiv style=\"width:95%\"\u003e\n\n\u003cdiv style=\"text-align:center;font-size:30px;font-weight:bolder;line-height:1.6em\"\u003e A beautiful choice that revitalizes the region \u003c\/div\u003e\n\n\u003ccenter\u003e\u003ctable\u003e\u003ctr\u003e\u003ctd style=\"height:10px\"\u003e\u003c\/td\u003e\u003c\/tr\u003e\u003c\/table\u003e\u003c\/center\u003e\n\n\u003ccenter\u003e\u003ctable\u003e\u003ctr\u003e\u003ctd style=\"height:10px\"\u003e\u003c\/td\u003e\u003c\/tr\u003e\u003c\/table\u003e\u003c\/center\u003e\n\n\u003ccenter\u003e\u003ctable\u003e\u003ctr\u003e\u003ctd style=\"height:10px\"\u003e\u003c\/td\u003e\u003c\/tr\u003e\u003c\/table\u003e\u003c\/center\u003e\n\n\u003ccenter\u003e\u003ctable\u003e\u003ctr\u003e\u003ctd style=\"height:10px\"\u003e\u003c\/td\u003e\u003c\/tr\u003e\u003c\/table\u003e\u003c\/center\u003e\n\n\u003cdiv style=\"border-bottom:1px;border-bottom-style:dotted;border-color:;padding-bottom:20px\"\u003e\u003ccenter\u003e\u003ctable align=\"center\" width=\"100%\"\u003e\u003ctbody style=\"border:0px\"\u003e\n\n\u003ctr\u003e\u003ctd align=\"center\" style=\"line-height:1.2em;text-align:center;font-size:18px;color:black;font-weight:bold;padding-bottom:20px;\"\u003e\u003c\/td\u003e\u003c\/tr\u003e\n\n\u003ctr\u003e\u003ctd style=\"text-align:center\"\u003e\u003cimg src=\"https:\/\/image.yes24.com\/goods\/154564249\/XL\" style=\"max-width:100%;height:auto\"\u003e\u003c\/td\u003e\u003c\/tr\u003e\n\n\n\u003c\/tbody\u003e\u003c\/table\u003e\u003c\/center\u003e\u003c\/div\u003e\n\n\u003ccenter\u003e\u003ctable\u003e\u003ctr\u003e\u003ctd style=\"height:10px\"\u003e\u003c\/td\u003e\u003c\/tr\u003e\u003c\/table\u003e\u003c\/center\u003e\n\n\u003ccenter\u003e\u003ctable\u003e\u003ctr\u003e\u003ctd style=\"height:10px\"\u003e\u003c\/td\u003e\u003c\/tr\u003e\u003c\/table\u003e\u003c\/center\u003e\n\n\u003cdiv style=\"width:95%;{split_style6}padding-top:20px;padding-bottom:20px\"\u003e\n\n\u003cdiv style=\"text-align:left;font-size:16px;font-weight:bold;padding-bottom:20px\"\u003e Description \u003c\/div\u003e\n\n\u003cdiv style=\"text-align:left;word-break:break-all;font-size:14px;line-height:1.6em;\"\u003e\n\n\u003cdiv\u003e\u003ch5\u003e \u003cb\u003eBook Introduction\u003c\/b\u003e\n\u003c\/h5\u003e\u003c\/div\u003e\n\u003cdiv\u003e\u003cdiv\u003e\u003cdiv\u003e \u003cb\u003e“The most beautiful choice to save the region”\u003cbr\u003e\u003c\/b\u003e\u003cbr\u003e The metropolitan area is growing larger, while the rural areas are becoming emptier.\u003cbr\u003e The two words expansion and extinction run through our country.\u003cbr\u003e As people, money, and even taxes are sucked into the metropolitan area, small towns are pushed into the landscape of oblivion.\u003cbr\u003e In this reality, how can the phrase \"saving the region\" gain practical power?\u003cbr\u003e\u003cbr\u003e This book, \"Beautiful Choices to Revitalize Your Region - Hometown Tax Payment and Hometown Love Donation,\" confronts this question head-on. \u003cbr\u003eBy comparing and analyzing Japan's hometown tax system and Korea's hometown love donation system, we calmly demonstrate how the system can serve as a field for social experimentation.\u003cbr\u003e It emphasizes that it is not simply a device to change the flow of finances, but rather an important source of energy that allows regions to design their own future through the process of citizens making choices and the administration responding.\u003cbr\u003e\u003cbr\u003e The most striking thing that comes to mind while reading the book is that the core of the system is not 'money'.\u003cbr\u003e Of course, it is clear that the flow of money must change from what it is now for the region to survive.\u003cbr\u003e But more important than that is the mindset of the citizens behind that choice, and the imagination of the administration and community that translate that mindset into the future of the region.\u003cbr\u003e At that very point, the system transforms from a \"way to pay taxes\" to a \"way to build community.\"\u003cbr\u003e \u003cbr\u003eThe authors compare several cases from Japan and Korea to demonstrate both the potential and limitations of the system.\u003cbr\u003e While not ignoring issues like competition for gifts and regional imbalances, we also do not miss the space for autonomous and democratic experimentation that this system provides.\u003cbr\u003e The important thing is that the system does not immediately save the region, but rather opens a new door for citizens to actively participate.\u003cbr\u003e\u003cbr\u003e This book, \"Beautiful Choices for Revitalizing the Region,\" serves as a guide for administrators and policymakers to examine the principles of how systems work and provides the inspiration needed to implement policies.\u003cbr\u003e It also presents a new model of social cooperation for corporations and public interest foundations (corporations), and awakens in citizens and local activists a sense of new experimentation that can change the fate of their regions. \u003cbr\u003eAbove all, this book makes us rethink the region we live in, not as a simple administrative district, but as a stage for our own lives.\u003cbr\u003e\u003cbr\u003e The message this book is trying to convey is clear.\u003cbr\u003e The future of a region depends on its people, not its institutions.\u003cbr\u003e Only when citizens who choose, an administration that responds, and the private sector that adds innovation work together can possibilities truly unfold.\u003cbr\u003e This book is the most reliable guide to take on that path.\u003cbr\u003e\n\n\u003c\/div\u003e\u003c\/div\u003e\u003c\/div\u003e\n\u003cbr\u003e\u003cdiv\u003e\u003ch5\u003e \u003cb\u003eindex\u003c\/b\u003e\n\u003c\/h5\u003e\u003c\/div\u003e\n\u003cdiv\u003e\n\u003cdiv\u003e \u003cb\u003eChapter 1\u003c\/b\u003e\u003cbr\u003e\u003cbr\u003e The Birth and Evolution of Japan's Hometown Tax\u003cbr\u003e Section 1 Background, Birth, and Controversy\u003cbr\u003e Section 2 Evolution of Hometown Taxation\u003cbr\u003e Section 3 Another Hometown Tax: Corporate Hometown Tax\u003cbr\u003e Section 4: Regional Map Changes to Hometown Taxes Section 5: Side Effects and Challenges of Hometown Taxes 1\u003cbr\u003e \u003cb\u003e\u003cbr\u003eChapter 2\u003c\/b\u003e\u003cbr\u003e\u003cbr\u003e Japan: Local Taxation and Regional Revitalization: Strategies for Overcoming the Local Crisis\u003cbr\u003e Section 1 Policy Change Process\u003cbr\u003e Section 2 Success Factors for Hometown Tax Payment and Local Revitalization\u003cbr\u003e Section 3: Achievements Created by Tax Payment and Creation \u003cbr\u003eSection 4: Implications of Japan's Local Crisis Overcoming Strategy\u003cbr\u003e \u003cb\u003e\u003cbr\u003eChapter 3\u003c\/b\u003e\u003cbr\u003e\u003cbr\u003e Current Status of Korea's Hometown Love Donation System\u003cbr\u003e Section 1: Japanese Hometown Tax and Korean Hometown Love Donation System\u003cbr\u003e Section 2: Analysis of the Hometown Love Donation System's Performance\u003cbr\u003e Section 3: Introduction to Best Practices of the Hometown Love Donation System\u003cbr\u003e Section 4: Problems and Solutions to the Hometown Love Donation System\u003cbr\u003e \u003cb\u003e\u003cbr\u003eChapter 4\u003c\/b\u003e\u003cbr\u003e\u003cbr\u003e Measures to revitalize the hometown love donation system\u003cbr\u003e Section 1: The Significance of Local Crowdfunding\u003cbr\u003e Section 2 Lessons Learned from Japan's Hometown Tax\u003cbr\u003e Section 3: How to collect donations?\u003cbr\u003e Section 4: How to use donations?\u003cbr\u003e\u003cbr\u003e In closing the book\u003cbr\u003e References\u003c\/div\u003e\n\u003cdiv\u003e\u003c\/div\u003e\n\u003c\/div\u003e\n\u003cbr\u003e\u003cdiv\u003e\u003ch5\u003e \u003cb\u003eInto the book\u003c\/b\u003e\n\u003c\/h5\u003e\u003c\/div\u003e\n\u003cdiv\u003e\n\u003cdiv\u003e\n\u003cdiv\u003e Japan was the first country in the world to devise a system called Furusato noze (hometown tax payment) in 2008, and has been implementing it ever since.\u003cbr\u003e This is a system that allows residents of large cities to primarily choose local governments to receive financial support. \u003cbr\u003eTo put it simply, it is a system whereby tax-paying residents can deduct the amount minus 2,000 yen from their resident tax by making a 'donation' to their hometown or a local government they wish to support, and can also receive a gift in return from the local government to which they made the donation.\u003cbr\u003e\u003cbr\u003e --- p.14\u003cbr\u003e\u003cbr\u003e From the perspective that \"taxpayers can choose where their taxes are paid and how they are spent,\" the hometown tax system may be the first model in Japan's tax system to promote \"decentralization of tax sovereignty.\"\u003cbr\u003e In other words, the system of exercising 'taxpayer sovereignty' can be seen as being realized in hometown tax payment, in that citizens can choose the region and purpose of use for at least a portion of the taxes they pay.\u003cbr\u003e\u003cbr\u003e --- p.20\u003cbr\u003e\u003cbr\u003e The hometown tax system goes beyond simply encouraging donations; it is achieving tangible results in supporting local small businesses and revitalizing the economy by providing gifts featuring local specialties. \u003cbr\u003eBecause the success or failure of collecting donations for hometown taxes has a significant impact on securing local government finances and achieving self-reliance, local governments have been focusing their efforts on developing thank-you gifts to ensure the success of their donation collection efforts.\u003cbr\u003e While excessive competition is a problem, it is also true that the development of return gifts has helped revitalize the local economy.\u003cbr\u003e\u003cbr\u003e --- p.58\u003cbr\u003e\u003cbr\u003e Japan's hometown tax system can be described as a \"people-centered\" system that helps local producers survive the monopoly of large corporations, encourages residents to participate in local governance, and allows non-local taxpayers to connect with the local community and revitalize the region.\u003cbr\u003e In Japan's hometown tax system, which seems to be immersed in promotional photos of gifts, we can actually find 'people'.\u003cbr\u003e\u003cbr\u003e --- p.103\u003cbr\u003e\u003cbr\u003e Since local government grants use government budget, there are naturally limitations. \u003cbr\u003eIn contrast, hometown taxes have the advantage of being able to be used as a self-sufficient source of revenue for local governments.\u003cbr\u003e Only with these self-financing resources can local governments take responsibility for implementing policies and achieve results.\u003cbr\u003e It is difficult to achieve sustained success with only government support that is like ‘throwing money around’.\u003cbr\u003e\u003cbr\u003e --- p.165\u003cbr\u003e\u003cbr\u003e Going forward, responding to local crises requires bolder collaborations, including horizontal linkages within the administration, talent sharing, and public-private cooperation, as well as promoting private sector participation.\u003cbr\u003e Rather than focusing on local revitalization led by local government officials, we should pay attention to the Japanese case, where various private entities, regardless of their corporate nature, such as for-profit companies, non-profit corporations, cooperatives, and social enterprises, are participating to implement creative ideas for regional development.\u003cbr\u003e\u003cbr\u003e --- p.170\u003cbr\u003e\u003cbr\u003e When you get down to the basics, the situation is more dire.\u003cbr\u003e There are over 100 regions with a self-sufficiency rate of less than 10% (as of 2023, Statistics Korea). \u003cbr\u003eGiven these circumstances, local governments have long been left to fend for themselves, only looking to the central government.\u003cbr\u003e Whether it is the central or local government, the source of finance is taxes.\u003cbr\u003e The country and local communities are financed with taxes paid by citizens.\u003cbr\u003e However, the national treasury situation is not improving, and local governments are also unable to escape budget constraints.\u003cbr\u003e Couldn't local governments find other ways to fill their financial shortfalls? If they had money they could spend freely without worrying about government pressure, there'd be nothing better.\u003cbr\u003e --- p.174\u003cbr\u003e\u003cbr\u003e Tax cuts on donations mean lower tax revenues, which in turn means a smaller budget for expenditures.\u003cbr\u003e This could be a factor that worsens local government finances, given that the vast majority of local governments rely on government support.\u003cbr\u003e Furthermore, if donations are excessively concentrated in certain local governments, the gap between local governments may widen, leading to a phenomenon of the rich getting richer and the poor getting poorer. \u003cbr\u003eGiven these anticipated challenges, why did the Japanese government adopt such an unconventional approach? It was likely driven by a sense of desperation: they believed they would not be able to overcome the immediate crisis unless they broke free from familiar, established prescriptions and path dependencies.\u003cbr\u003e This is an attempt to find a new breakthrough through a groundbreaking experiment that ignores the premise.\u003cbr\u003e\u003cbr\u003e --- p.182\u003cbr\u003e\u003cbr\u003e The goal of the Hometown Love Donation System is to 'collect resources that can be used independently and use them to prevent the extinction of local communities.'\u003cbr\u003e The ultimate goal, or impact, can be described as 'making the region a better place to live.'\u003cbr\u003e To manage and evaluate performance goals, indicators (KPIs)19 are needed, but the government has not presented any standards, and no local government appears to be managing hometown love donations in conjunction with performance indicators.\u003cbr\u003e Since the system has only been implemented for a short time and the amount of fundraising is small, it can be said that management indicators are not necessary. \u003cbr\u003eHowever, there is a big difference in performance between setting and managing indicators and not.\u003cbr\u003e ‘Spending as much as you can’ and ‘setting a purpose and target amount and then raising money’ produce different results.\u003cbr\u003e\u003cbr\u003e --- p.199\u003cbr\u003e\u003cbr\u003e A look at Japanese local governments that are achieving significant results through hometown tax payments reveals a high level of resident participation, including suggestions for gift ideas and improvements.\u003cbr\u003e There are also many places where residents are voluntarily filling the gap in administrative staff.\u003cbr\u003e This means that real public-private cooperation is taking place, not just formality.\u003cbr\u003e In the Korean context, public-private cooperation is likely to unfold in a manner in which the government takes the lead and the private sector follows.\u003cbr\u003e A paradigm shift is needed.\u003cbr\u003e The starting point of cooperation is trust and faith.\u003cbr\u003e Just as it is impossible to achieve local autonomy without trust in local autonomy, it is difficult to achieve success in anything without trust as a foundation.\u003cbr\u003e\u003cbr\u003e --- p.282\u003cbr\u003e \u003cbr\u003eThe Hometown Tax Payment and Hometown Love Donation System provides tax benefits and rewards in the form of gifts to supporters through the method of 'donation.'\u003cbr\u003e But the way to save a region\/province is not through donations alone.\u003cbr\u003e There are always means to allow money to flow into local\/regional areas, from banks, currencies, funds, stocks, bonds, and citizen investment platforms.\u003cbr\u003e How these tools are utilized depends on the policy capabilities of the government and local governments.\u003cbr\u003e What matters is not the money itself, but the system that makes the money circulate, and that power comes from the system.\u003cbr\u003e This is why social imagination is needed to create good systems.\u003cbr\u003e\u003cbr\u003e\n\u003c\/div\u003e\n\u003cdiv\u003e --- p.300 \u003c\/div\u003e\n\u003c\/div\u003e\n\u003cdiv\u003e\u003c\/div\u003e\n\u003c\/div\u003e\n\u003c\/div\u003e\n\n\n\u003c\/div\u003e\n\n\u003ccenter\u003e\u003ctable\u003e\u003ctr\u003e\u003ctd style=\"height:10px\"\u003e\u003c\/td\u003e\u003c\/tr\u003e\u003c\/table\u003e\u003c\/center\u003e\n\n\u003ccenter\u003e\u003ctable\u003e\u003ctr\u003e\u003ctd style=\"height:10px\"\u003e\u003c\/td\u003e\u003c\/tr\u003e\u003c\/table\u003e\u003c\/center\u003e\n\n\u003cdiv style=\"width:95%;padding-top:20px;padding-bottom:20px\"\u003e\n\n\u003cdiv style=\"text-align:left;font-size:16px;font-weight:bold;padding-bottom:20px\"\u003e GOODS SPECIFICS \u003c\/div\u003e\n\n\u003cdiv style=\"text-align:left;font-size:14px;line-height:1.6em;\"\u003e\n\n\u003cdiv style=\"width:100%;margin-bottom:5px;line-height:1.6em;font-size:14px\"\u003e - \u003cstrong\u003eDate of issue:\u003c\/strong\u003e September 17, 2025\u003c\/div\u003e\n\n\u003cdiv style=\"width:100%;margin-bottom:5px;line-height:1.6em;font-size:14px\"\u003e - \u003cstrong\u003ePage count, weight, size:\u003c\/strong\u003e 322 pages | 150*210*20mm\u003c\/div\u003e\n\n\u003cdiv style=\"width:100%;margin-bottom:5px;line-height:1.6em;font-size:14px\"\u003e - \u003cstrong\u003eISBN13:\u003c\/strong\u003e 9791191651287\u003c\/div\u003e\n\n\u003cdiv style=\"width:100%;margin-bottom:5px;line-height:1.6em;font-size:14px\"\u003e - \u003cstrong\u003eISBN10:\u003c\/strong\u003e 1191651282 \u003c\/div\u003e\n\n\n\u003c\/div\u003e\n\n\n\u003c\/div\u003e\n\n\n\u003c\/div\u003e\n\n\u003ccenter\u003e\n\n\u003ccenter\u003e\u003ctable\u003e\u003ctr\u003e\u003ctd style=\"height:10px\"\u003e\u003c\/td\u003e\u003c\/tr\u003e\u003c\/table\u003e\u003c\/center\u003e\n\n\u003ccenter\u003e\u003ctable\u003e\u003ctr\u003e\u003ctd style=\"height:10px\"\u003e\u003c\/td\u003e\u003c\/tr\u003e\u003c\/table\u003e\u003c\/center\u003e\n\n\u003cspan\u003e\u003c\/span\u003e\n\n\u003c\/center\u003e\n\n\n\u003c\/center\u003e","brand":"LIBRAIRIE COREENNE","offers":[{"title":"Default Title","offer_id":43890497126442,"sku":"129363","price":30.0,"currency_code":"EUR","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0683\/2750\/5962\/files\/350cb88644d80d58947c97f69e3c9e7f.jpg?v=1765299967","url":"https:\/\/librairie.coreenne.fr\/en\/products\/129363","provider":"LIBRAIRIE COREENNE","version":"1.0","type":"link"}