{"product_id":"133218","title":"Magazine B: No. 16 Aesop Korean Edition [2022] ","description":"\u003ccenter\u003e\u003cdiv style=\"text-align:center\"\u003e\u003cimg src=\"https:\/\/tmgdisk01.cafe24.com\/images\/vs\/4172\/sv\/3jYCU4zo5JWfQz94meo0KN7WT0geoS.png?v=1765095591\" style=\"max-width:100%;max-height:10px\"\u003e\u003c\/div\u003e\u003c\/center\u003e\n\u003ccenter\u003e\u003ctable\u003e\u003ctr\u003e\u003ctd style=\"height:10px\"\u003e\u003c\/td\u003e\u003c\/tr\u003e\u003c\/table\u003e\u003c\/center\u003e\n\u003ccenter\u003e\u003ctable\u003e\u003ctr\u003e\u003ctd style=\"height:10px\"\u003e\u003c\/td\u003e\u003c\/tr\u003e\u003c\/table\u003e\u003c\/center\u003e\n\u003ccenter\u003e\n\n\u003cdiv style=\"width:95%\"\u003e\n\n\u003cdiv style=\"text-align:center;font-size:30px;font-weight:bolder;line-height:1.6em\"\u003e Magazine B: No. 16 Aesop Korean Edition [2022] \u003c\/div\u003e\n\n\u003ccenter\u003e\u003ctable\u003e\u003ctr\u003e\u003ctd style=\"height:10px\"\u003e\u003c\/td\u003e\u003c\/tr\u003e\u003c\/table\u003e\u003c\/center\u003e\n\n\u003ccenter\u003e\u003ctable\u003e\u003ctr\u003e\u003ctd style=\"height:10px\"\u003e\u003c\/td\u003e\u003c\/tr\u003e\u003c\/table\u003e\u003c\/center\u003e\n\n\u003ccenter\u003e\u003ctable\u003e\u003ctr\u003e\u003ctd style=\"height:10px\"\u003e\u003c\/td\u003e\u003c\/tr\u003e\u003c\/table\u003e\u003c\/center\u003e\n\n\u003ccenter\u003e\u003ctable\u003e\u003ctr\u003e\u003ctd style=\"height:10px\"\u003e\u003c\/td\u003e\u003c\/tr\u003e\u003c\/table\u003e\u003c\/center\u003e\n\n\u003cdiv style=\"border-bottom:1px;border-bottom-style:dotted;border-color:;padding-bottom:20px\"\u003e\u003ccenter\u003e\u003ctable align=\"center\" width=\"100%\"\u003e\u003ctbody style=\"border:0px\"\u003e\n\n\u003ctr\u003e\u003ctd align=\"center\" style=\"line-height:1.2em;text-align:center;font-size:18px;color:black;font-weight:bold;padding-bottom:20px;\"\u003e\u003c\/td\u003e\u003c\/tr\u003e\n\n\u003ctr\u003e\u003ctd style=\"text-align:center\"\u003e\u003cimg src=\"https:\/\/image.yes24.com\/goods\/111100708\/XL\" style=\"max-width:100%;height:auto\"\u003e\u003c\/td\u003e\u003c\/tr\u003e\n\n\n\u003c\/tbody\u003e\u003c\/table\u003e\u003c\/center\u003e\u003c\/div\u003e\n\n\u003ccenter\u003e\u003ctable\u003e\u003ctr\u003e\u003ctd style=\"height:10px\"\u003e\u003c\/td\u003e\u003c\/tr\u003e\u003c\/table\u003e\u003c\/center\u003e\n\n\u003ccenter\u003e\u003ctable\u003e\u003ctr\u003e\u003ctd style=\"height:10px\"\u003e\u003c\/td\u003e\u003c\/tr\u003e\u003c\/table\u003e\u003c\/center\u003e\n\n\u003cdiv style=\"width:95%;{split_style6}padding-top:20px;padding-bottom:20px\"\u003e\n\n\u003cdiv style=\"text-align:left;font-size:16px;font-weight:bold;padding-bottom:20px\"\u003e Description \u003c\/div\u003e\n\n\u003cdiv style=\"text-align:left;word-break:break-all;font-size:14px;line-height:1.6em;\"\u003e\n\n\u003cdiv\u003e\u003ch5\u003e \u003cb\u003eBook Introduction\u003c\/b\u003e\n\u003c\/h5\u003e\u003c\/div\u003e\n\u003cdiv\u003e\n\u003cdiv\u003e\u003cdiv\u003e It is a brand documentary magazine that introduces one balanced brand per issue. \u003cbr\u003eAnyone interested in the brand can easily see it, as it contains the brand's philosophy, hidden stories, emotions, and even culture in a sensuous manner.\u003cbr\u003e Founded in November 2011, it has introduced over 90 brands to the world, covering fashion, lifestyle, tech, and urban areas.\u003cbr\u003e (www.magazine-b.com)\u003c\/div\u003e\u003c\/div\u003e\n\u003cdiv\u003e\u003cul\u003e\u003cli\u003e You can preview some of the book's contents.\u003cbr\u003e \u003cspan\u003ePreview\u003c\/span\u003e\n\n\u003c\/li\u003e\u003c\/ul\u003e\u003c\/div\u003e\n\u003c\/div\u003e\n\u003cbr\u003e\u003cdiv\u003e\u003ch5\u003e \u003cb\u003eindex\u003c\/b\u003e\n\u003c\/h5\u003e\u003c\/div\u003e\n\u003cdiv\u003e\n\u003cdiv\u003e 02 INTRO\u003cbr\u003e\u003cbr\u003e 08 EDITOR'S LETTER\u003cbr\u003e\u003cbr\u003e 12 QUOTES\u003cbr\u003e Aphorisms quoted by Aesop, a man who loved culture and art\u003cbr\u003e\u003cbr\u003e 16 AESOPIAN\u003cbr\u003e The culture and philosophy of Aesop people coexisting in Aesop's London, Paris, and Seoul offices.\u003cbr\u003e\u003cbr\u003e 22 EXPERIENCES\u003cbr\u003e Consistent customer experience and hosting across Aesop stores worldwide\u003cbr\u003e\u003cbr\u003e 36 OPINION: ILSE CRAWFORD\u003cbr\u003e Interior designer Iles Crawford, who designed Aesop's first London store, discusses the brand's alternative character.\u003cbr\u003e\u003cbr\u003e 42 SIGNATURE STORES \u003cbr\u003eLeading architects and designers who designed Aesop's signature stores, each imbued with local character and the brand's unique aesthetic.\u003cbr\u003e\u003cbr\u003e 56 ICONIC OBJECTS\u003cbr\u003e Designer furniture and lighting found in Aesop stores and offices\u003cbr\u003e\u003cbr\u003e 60 THE NEIGHBORHOOD\u003cbr\u003e 15 Aesop stores and neighboring retail outlets in New York, Copenhagen, Tokyo, Melbourne, Vancouver, and London\u003cbr\u003e\u003cbr\u003e 68 OPINION: BARNABE FILLION\u003cbr\u003e Perfumer Banape Fillon shares his experiences working with Aesop on scents and the brand's DNA.\u003cbr\u003e\u003cbr\u003e 74 ESSENTIALS\u003cbr\u003e Aesop's product lineup has been faithful to its function for a healthy life and skin balance.\u003cbr\u003e\u003cbr\u003e 86 SPOTS\u003cbr\u003e Commercial spaces such as hotels, restaurants, and studios where you can discover Aesop products.\u003cbr\u003e\u003cbr\u003e 94 THE LIKE-MINDED\u003cbr\u003e Collaborating partners who share Aesop's same mindset and have maintained mutually beneficial relationships.\u003cbr\u003e\u003cbr\u003e 102 OPINION: NA KIM\u003cbr\u003e Na Kim, art director of \"The Paris Review,\" which distributes the magazine through Aesop stores and the official website, talks about the unchanging\u003cbr\u003e The value of literature\u003cbr\u003e\u003cbr\u003e 108 STYLES \u003cbr\u003eAesop lovers who value a balanced life\u003cbr\u003e\u003cbr\u003e 118 EQUILIBRIUM\u003cbr\u003e The value of balance and harmony as discussed by those close to Aesop\u003cbr\u003e\u003cbr\u003e 126 BRAND STORY\u003cbr\u003e Aesop's growth story boldly shattered the cosmetics industry's prejudices.\u003cbr\u003e\u003cbr\u003e 132 INTERVIEW: FREDERIC SEILLER, SUZANNE SANTOS\u003cbr\u003e 'Brand direction and vision' from Frédéric Seiler, General Manager of Aesop Asia and Natura \u0026amp; Co., and Susan Santos, Chief Customer Officer responsible for Aesop's customer experience.\u003cbr\u003e\u003cbr\u003e 140 VOICES\u003cbr\u003e Aesop's contributions to the lives of individual employees, the local community, and the environment.\u003cbr\u003e\u003cbr\u003e 144 FABLES\u003cbr\u003e Aesop's charm, as revealed by fans who became captivated by his genuine attitude and strong character.\u003cbr\u003e\u003cbr\u003e 147 OUTRO\u003c\/div\u003e\n\u003cdiv\u003e\u003c\/div\u003e\n\u003c\/div\u003e\n\u003cbr\u003e\u003cdiv\u003e\u003ch5\u003e \u003cb\u003eDetailed image\u003c\/b\u003e \u003c\/h5\u003e\u003c\/div\u003e\n\u003cdiv\u003e\u003cdiv\u003e\u003cimg src=\"https:\/\/image.yes24.com\/momo\/TopCate3902\/MidCate005\/390143664.jpg\" border=\"0\" alt=\"Detailed Image 1\"\u003e\u003c\/div\u003e\u003c\/div\u003e\n\u003cbr\u003e\u003cdiv\u003e\u003ch5\u003e \u003cb\u003ePublisher's Review\u003c\/b\u003e\n\u003c\/h5\u003e\u003c\/div\u003e\n\u003cdiv\u003e\n\u003cdiv\u003e This is the second edition of 'Aesop', newly published after 9 years.\u003cbr\u003e\u003cbr\u003e The Aesop brand story, published in its sixteenth issue in May 2013, begins with a quote from founder Dennis Paphitis. \u003cbr\u003e“I started a beauty brand because I didn’t have the patience to be a philosopher and the talent to be an architect.” Nine years have passed since B magazine covered the brand, but I still think this quote best describes the Aesop brand.\u003cbr\u003e Aesop is a brand that produces cosmetics from a business perspective, but the term \"cosmetics brand\" does not adequately describe it.\u003cbr\u003e If Aesop were a person, he would be closer to a scientist with the aspects of a philosopher and an architect, or an aesthetician with the aspects of a philosopher and an architect.\u003cbr\u003e Although Dennis Paphitis did not become a philosopher or an architect, he designed the brand with the mindset of a philosopher and the eye of an architect.\u003cbr\u003e \u003cbr\u003eRather than simply discussing radiant skin and age-defying looks, Aesop raises the question of the total beauty of a person, both inner and outer.\u003cbr\u003e By observing the steps taken by the brand Aesop, we can gain hints on what we need to do to enjoy a richer life.\u003cbr\u003e This includes a love of writing and literature, a careful attention to the things that fill space, an open sense of the seasons and nature, and a friendly attitude based on a sense of community.\u003cbr\u003e Aesop has consistently delivered this message through its products and stores, completely differentiating itself from other cosmetic brands.\u003cbr\u003e Of course, this does not mean that Aesop's chosen method was absolutely superior or successful. \u003cbr\u003eHowever, it is undeniable that by choosing this route, the brand has created its own unique world and established itself as a brand that cannot be easily imitated.\u003cbr\u003e\u003cbr\u003e What's interesting about taking a closer look at the Aesop brand after nine years is that there haven't been any significant changes or attempts that warrant a fuss.\u003cbr\u003e In these days of consumerism, it's a rare sight to see people moving at their own pace without any impatience.\u003cbr\u003e Aesop is committed to managing the physical and cultural assets of its brand and sharing them with those who cherish it.\u003cbr\u003e As if to prove this, Susan Santos, Aesop's founding member and CCO, said this in an interview with the magazine 『B』. \u003cbr\u003e“Aesop was perfect from the beginning.” I think perfection here means ‘a state of nothing to add’ or ‘the will to maintain that state’ rather than absolute perfection.\u003cbr\u003e Dennis Paphitis's comment that \"a well-made product doesn't need to be renewed every season\" also defines the perfection that Aesop pursues.\u003cbr\u003e\u003cbr\u003e This Aesopian perfectionism gives Aesop users a sense of \"pleasant self-satisfaction.\"\u003cbr\u003e It's about learning how to live a life close to the basics and be satisfied with that life.\u003cbr\u003e As is the philosophy of the brand Muji, the feeling of discovering “this is enough” is more special than anything else.\u003cbr\u003e If the concept of 'best' is tied to the gaze of others, then feeling enough depends solely on one's own will. \u003cbr\u003eI'm curious to know what objects, spaces, and experiences you, the readers, find that bring you a pleasant sense of self-satisfaction.\u003cbr\u003e I hope that the magazine 『B』 will also be included in that target.\u003cbr\u003e\u003cbr\u003e Editor-in-Chief Park Eun-seong \u003c\/div\u003e\n\u003cdiv\u003e\u003c\/div\u003e\n\u003c\/div\u003e\n\u003c\/div\u003e\n\n\n\u003c\/div\u003e\n\n\u003ccenter\u003e\u003ctable\u003e\u003ctr\u003e\u003ctd style=\"height:10px\"\u003e\u003c\/td\u003e\u003c\/tr\u003e\u003c\/table\u003e\u003c\/center\u003e\n\n\u003ccenter\u003e\u003ctable\u003e\u003ctr\u003e\u003ctd style=\"height:10px\"\u003e\u003c\/td\u003e\u003c\/tr\u003e\u003c\/table\u003e\u003c\/center\u003e\n\n\u003cdiv style=\"width:95%;padding-top:20px;padding-bottom:20px\"\u003e\n\n\u003cdiv style=\"text-align:left;font-size:16px;font-weight:bold;padding-bottom:20px\"\u003e GOODS SPECIFICS \u003c\/div\u003e\n\n\u003cdiv style=\"text-align:left;font-size:14px;line-height:1.6em;\"\u003e\n\n\u003cdiv style=\"width:100%;margin-bottom:5px;line-height:1.6em;font-size:14px\"\u003e - \u003cstrong\u003ePublication date:\u003c\/strong\u003e July 26, 2022\u003c\/div\u003e\n\n\u003cdiv style=\"width:100%;margin-bottom:5px;line-height:1.6em;font-size:14px\"\u003e - \u003cstrong\u003ePage count, weight, size:\u003c\/strong\u003e 156 pages | 412g | 170*240*11mm\u003c\/div\u003e\n\n\u003cdiv style=\"width:100%;margin-bottom:5px;line-height:1.6em;font-size:14px\"\u003e - \u003cstrong\u003eISBN13:\u003c\/strong\u003e 9791160361520\u003c\/div\u003e\n\n\u003cdiv style=\"width:100%;margin-bottom:5px;line-height:1.6em;font-size:14px\"\u003e - \u003cstrong\u003eISBN10:\u003c\/strong\u003e 1160361525 \u003c\/div\u003e\n\n\n\u003c\/div\u003e\n\n\n\u003c\/div\u003e\n\n\n\u003c\/div\u003e\n\n\u003ccenter\u003e\n\n\u003ccenter\u003e\u003ctable\u003e\u003ctr\u003e\u003ctd style=\"height:10px\"\u003e\u003c\/td\u003e\u003c\/tr\u003e\u003c\/table\u003e\u003c\/center\u003e\n\n\u003ccenter\u003e\u003ctable\u003e\u003ctr\u003e\u003ctd style=\"height:10px\"\u003e\u003c\/td\u003e\u003c\/tr\u003e\u003c\/table\u003e\u003c\/center\u003e\n\n\u003cspan\u003e\u003c\/span\u003e\n\n\u003c\/center\u003e\n\n\n\u003c\/center\u003e","brand":"LIBRAIRIE COREENNE","offers":[{"title":"Default Title","offer_id":43893681881130,"sku":"133218","price":27.0,"currency_code":"EUR","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0683\/2750\/5962\/files\/697fb359a6e0edc3a3f9dc3444504f4f.jpg?v=1765411533","url":"https:\/\/librairie.coreenne.fr\/en\/products\/133218","provider":"LIBRAIRIE COREENNE","version":"1.0","type":"link"}