{"product_id":"133227","title":"Magazine B (Monthly): No. 86 USM Korean Edition ","description":"\u003ccenter\u003e\u003cdiv style=\"text-align:center\"\u003e\u003cimg src=\"https:\/\/tmgdisk01.cafe24.com\/images\/vs\/4172\/sv\/3jYCU4ABQseJ4FFgsIskRJLftgZxrZ.png?v=1765096140\" style=\"max-width:100%;max-height:10px\"\u003e\u003c\/div\u003e\u003c\/center\u003e\n\u003ccenter\u003e\u003ctable\u003e\u003ctr\u003e\u003ctd style=\"height:10px\"\u003e\u003c\/td\u003e\u003c\/tr\u003e\u003c\/table\u003e\u003c\/center\u003e\n\u003ccenter\u003e\u003ctable\u003e\u003ctr\u003e\u003ctd style=\"height:10px\"\u003e\u003c\/td\u003e\u003c\/tr\u003e\u003c\/table\u003e\u003c\/center\u003e\n\u003ccenter\u003e\n\n\u003cdiv style=\"width:95%\"\u003e\n\n\u003cdiv style=\"text-align:center;font-size:30px;font-weight:bolder;line-height:1.6em\"\u003e Magazine B (Monthly): No. 86 USM Korean Edition \u003c\/div\u003e\n\n\u003ccenter\u003e\u003ctable\u003e\u003ctr\u003e\u003ctd style=\"height:10px\"\u003e\u003c\/td\u003e\u003c\/tr\u003e\u003c\/table\u003e\u003c\/center\u003e\n\n\u003ccenter\u003e\u003ctable\u003e\u003ctr\u003e\u003ctd style=\"height:10px\"\u003e\u003c\/td\u003e\u003c\/tr\u003e\u003c\/table\u003e\u003c\/center\u003e\n\n\u003ccenter\u003e\u003ctable\u003e\u003ctr\u003e\u003ctd style=\"height:10px\"\u003e\u003c\/td\u003e\u003c\/tr\u003e\u003c\/table\u003e\u003c\/center\u003e\n\n\u003ccenter\u003e\u003ctable\u003e\u003ctr\u003e\u003ctd style=\"height:10px\"\u003e\u003c\/td\u003e\u003c\/tr\u003e\u003c\/table\u003e\u003c\/center\u003e\n\n\u003cdiv style=\"border-bottom:1px;border-bottom-style:dotted;border-color:;padding-bottom:20px\"\u003e\u003ccenter\u003e\u003ctable align=\"center\" width=\"100%\"\u003e\u003ctbody style=\"border:0px\"\u003e\n\n\u003ctr\u003e\u003ctd align=\"center\" style=\"line-height:1.2em;text-align:center;font-size:18px;color:black;font-weight:bold;padding-bottom:20px;\"\u003e\u003c\/td\u003e\u003c\/tr\u003e\n\n\u003ctr\u003e\u003ctd style=\"text-align:center\"\u003e\u003cimg src=\"https:\/\/image.yes24.com\/goods\/99123739\/XL\" style=\"max-width:100%;height:auto\"\u003e\u003c\/td\u003e\u003c\/tr\u003e\n\n\n\u003c\/tbody\u003e\u003c\/table\u003e\u003c\/center\u003e\u003c\/div\u003e\n\n\u003ccenter\u003e\u003ctable\u003e\u003ctr\u003e\u003ctd style=\"height:10px\"\u003e\u003c\/td\u003e\u003c\/tr\u003e\u003c\/table\u003e\u003c\/center\u003e\n\n\u003ccenter\u003e\u003ctable\u003e\u003ctr\u003e\u003ctd style=\"height:10px\"\u003e\u003c\/td\u003e\u003c\/tr\u003e\u003c\/table\u003e\u003c\/center\u003e\n\n\u003cdiv style=\"width:95%;{split_style6}padding-top:20px;padding-bottom:20px\"\u003e\n\n\u003cdiv style=\"text-align:left;font-size:16px;font-weight:bold;padding-bottom:20px\"\u003e Description \u003c\/div\u003e\n\n\u003cdiv style=\"text-align:left;word-break:break-all;font-size:14px;line-height:1.6em;\"\u003e\n\n\u003cdiv\u003e\u003ch5\u003e \u003cb\u003eBook Introduction\u003c\/b\u003e\n\u003c\/h5\u003e\u003c\/div\u003e\n\u003cdiv\u003e\u003cdiv\u003e\u003cdiv\u003e It is a brand documentary magazine that introduces one balanced brand per issue.\u003cbr\u003e Anyone interested in the brand can easily see it, as it contains the brand's philosophy, hidden stories, emotions, and even culture in a sensuous manner. \u003cbr\u003eLaunched in November 2011, it has introduced over 80 brands to the world, covering fashion, lifestyle, tech, and urban areas.\u003cbr\u003e (www.magazine-b.com)\u003c\/div\u003e\u003c\/div\u003e\u003c\/div\u003e\n\u003cbr\u003e\u003cdiv\u003e\u003ch5\u003e \u003cb\u003eindex\u003c\/b\u003e\n\u003c\/h5\u003e\u003c\/div\u003e\n\u003cdiv\u003e\n\u003cdiv\u003e 02 INTRO\u003cbr\u003e\u003cbr\u003e 08 EDITOR'S LETTER\u003cbr\u003e\u003cbr\u003e 12 RETAIL\u003cbr\u003e USM's modular system offers new value to the furniture market.\u003cbr\u003e\u003cbr\u003e 22 OPINION: TYLER BRULE\u003cbr\u003e Tyler Brûlé, editor-in-chief of Monocle, who has close ties to USM\u003cbr\u003e\u003cbr\u003e 28 AT OFFICE\u003cbr\u003e USM's modular system furniture stands out in office spaces with its distinct character.\u003cbr\u003e\u003cbr\u003e 38 AT PUBLIC PLACES\u003cbr\u003e USM's timeless design blends seamlessly into a variety of public spaces, including schools, libraries, and museums.\u003cbr\u003e\u003cbr\u003e 48 OPINION: LAURENT CROCHET\u003cbr\u003e Laurent Crochet, USM France representative, who promotes the value of USM to the public\u003cbr\u003e\u003cbr\u003e 54 IN MUNSINGEN\u003cbr\u003e The city where the brand's philosophy took root\u003cbr\u003e\u003cbr\u003e 56 FUNCTIONALISM\u003cbr\u003e The first modular furniture born in a factory with a functionalist aesthetic\u003cbr\u003e\u003cbr\u003e 64 HALLER SYSTEM\u003cbr\u003e Key elements and components that make up the Haller system\u003cbr\u003e\u003cbr\u003e 72 CUSTOMIZATION \u003cbr\u003eThe Haller system, which embodies the user's lifestyle through expansion and transformation.\u003cbr\u003e\u003cbr\u003e 78 OPINION: RODOLPHE PARENTE\u003cbr\u003e Designer Rodolphe Parant, who brings originality to spaces like USM furniture\u003cbr\u003e\u003cbr\u003e 82 AT HOME\u003cbr\u003e USM users who bring their lifestyles to life in a unique way.\u003cbr\u003e\u003cbr\u003e 110 LONGEVITY\u003cbr\u003e USM headquarters, reflecting the brand's essence\u003cbr\u003e\u003cbr\u003e 116 BRAND STORY\u003cbr\u003e USM's growth story: Showcasing infinite possibilities through simplicity\u003cbr\u003e\u003cbr\u003e 122 DIGEST\u003cbr\u003e A variety of information that can confirm the brand's philosophy and influence.\u003cbr\u003e 124 CONFIGURATION\u003cbr\u003e Haller System Purchase Guide\u003cbr\u003e\u003cbr\u003e 126 INTERVIEW: ALEXANDER SCHARER, THOMAS DIENES, ANDREW WITTMAYER\u003cbr\u003e USM's four-generation CEOs, Alexander Scherer, Product Development Director Thomas Dines, and APAC Sales Director Andrew Witmayer, discuss the brand's heritage and innovation.\u003cbr\u003e\u003cbr\u003e 134 SHOWCASE\u003cbr\u003e A showroom space that encapsulates the multifaceted characteristics of modular furniture.\u003cbr\u003e\u003cbr\u003e 138 THE SWISS DESIGN\u003cbr\u003e USM's functionalist aesthetics glimpsed through Swiss design\u003cbr\u003e\u003cbr\u003e 142 THE MODULARABLE CASES \u003cbr\u003eThe attributes of a modular furniture brand that has opened new horizons in the furniture market.\u003cbr\u003e\u003cbr\u003e 148 REFERENCES\u003cbr\u003e References for exploring brand spirit\u003cbr\u003e\u003cbr\u003e 151 OUTRO\u003c\/div\u003e\n\u003cdiv\u003e\u003c\/div\u003e\n\u003c\/div\u003e\n\u003cbr\u003e\u003cdiv\u003e\u003ch5\u003e \u003cb\u003eDetailed image\u003c\/b\u003e \u003c\/h5\u003e\u003c\/div\u003e\n\u003cdiv\u003e\u003cdiv\u003e\u003cimg src=\"https:\/\/image.yes24.com\/momo\/TopCate3412\/MidCate010\/341190729.jpg\" border=\"0\" alt=\"Detailed Image 1\"\u003e\u003c\/div\u003e\u003c\/div\u003e\n\u003cbr\u003e\u003cdiv\u003e\u003ch5\u003e \u003cb\u003ePublisher's Review\u003c\/b\u003e\n\u003c\/h5\u003e\u003c\/div\u003e\n\u003cdiv\u003e\n\u003cdiv\u003e This is the eighty-sixth magazine [B].\u003cbr\u003e\u003cbr\u003e It may seem like a long time ago, but the editorial staff of Magazine [B] have visited the brand's headquarters office countless times while producing over 80 books.\u003cbr\u003e Before starting the full-scale reporting, meeting with the PR and marketing staff at the headquarters, exchanging greetings, and taking a tour of the office was like a gateway.\u003cbr\u003e In a restaurant, it's like looking around the back of the kitchen rather than the hall where customers are greeted, and you often get a lot of hints during this time.\u003cbr\u003e This is because the brand's vision and direction are reflected in the area where the headquarters building is located, as well as the layout and interior of the space and the way employees utilize the space. \u003cbr\u003eIt is not intended to judge the excellence of interior design or location.\u003cbr\u003e When we look at what we take and what we don't when implementing an ideal office, we can infer that similar patterns of choice will be made in major decision-making.\u003cbr\u003e\u003cbr\u003e If I had to pick an office that was interesting in that respect, Monocle would be the first to come to mind.\u003cbr\u003e Monocle is currently based in Zurich, but at the time of reporting, five years ago, it was located in an old brick building in the Marylebone area of ​​London.\u003cbr\u003e The wooden desks and chairs sized to fit the 'human scale', the large windows that bring in abundant natural light, and the small garden visible beyond the windows were impressive, but the storage furniture in the lobby and reception area, which can be considered the first impression of the building, were a suitable symbol for reading the world that Monocle was trying to create. \u003cbr\u003eOne of them is the 'Halle System' from modular furniture brand USM, which we will introduce in this issue.\u003cbr\u003e\u003cbr\u003e USM's Haller system has such excellent identification.\u003cbr\u003e Even without a basic knowledge of design history or a keen eye for aesthetics, it's not difficult to recognize and distinguish the Haller system.\u003cbr\u003e The modular concept that allows for infinite expansion is of course a core asset of USM, but the fact that its unique impression, or design balance, remains intact even when expanded and applied from shelves to trolleys, trolleys to wardrobes, and wardrobes to desks, is a remarkable achievement of USM.\u003cbr\u003e Moreover, the quality of USM, which creates an order as if it were part of a building, regardless of the size of the space or the aura it possesses, makes it seem like a complete organism rather than a simple piece of furniture. \u003cbr\u003eIt's to the point where one wonders, 'Will USM be able to create something that surpasses the Haller system in the future?'\u003cbr\u003e\u003cbr\u003e USM, the party concerned, appears to be indifferent to such questions.\u003cbr\u003e Those who emphasize that modules purchased 10 years ago are compatible with current modules are not interested in developing a superior product, but rather in improving and complementing an already excellent product to maintain its status quo. USM defines its modular system as sustainability, and for over 50 years, it has proven through its products that sustainability is not an empty slogan but a reality. Thomas Dines, who is responsible for product development at USM, clearly expressed the brand's position in an interview with the press.\u003cbr\u003e “Sometimes you need the ability to maintain what’s already the best.” In a society obsessed with immediate achievement, their attitude is quite refreshing.\u003cbr\u003e \u003cbr\u003eEditor-in-Chief Park Eun-seong\u003cbr\u003e\n\u003c\/div\u003e\n\u003cdiv\u003e\u003c\/div\u003e\n\u003c\/div\u003e\n\u003c\/div\u003e\n\n\n\u003c\/div\u003e\n\n\u003ccenter\u003e\u003ctable\u003e\u003ctr\u003e\u003ctd style=\"height:10px\"\u003e\u003c\/td\u003e\u003c\/tr\u003e\u003c\/table\u003e\u003c\/center\u003e\n\n\u003ccenter\u003e\u003ctable\u003e\u003ctr\u003e\u003ctd style=\"height:10px\"\u003e\u003c\/td\u003e\u003c\/tr\u003e\u003c\/table\u003e\u003c\/center\u003e\n\n\u003cdiv style=\"width:95%;padding-top:20px;padding-bottom:20px\"\u003e\n\n\u003cdiv style=\"text-align:left;font-size:16px;font-weight:bold;padding-bottom:20px\"\u003e GOODS SPECIFICS \u003c\/div\u003e\n\n\u003cdiv style=\"text-align:left;font-size:14px;line-height:1.6em;\"\u003e\n\n\u003cdiv style=\"width:100%;margin-bottom:5px;line-height:1.6em;font-size:14px\"\u003e - \u003cstrong\u003eDate of issue:\u003c\/strong\u003e April 7, 2021\u003c\/div\u003e\n\n\u003cdiv style=\"width:100%;margin-bottom:5px;line-height:1.6em;font-size:14px\"\u003e - \u003cstrong\u003ePage count, weight, size:\u003c\/strong\u003e 160 pages | 418g | 170*240*12mm\u003c\/div\u003e\n\n\u003cdiv style=\"width:100%;margin-bottom:5px;line-height:1.6em;font-size:14px\"\u003e - \u003cstrong\u003eISBN13:\u003c\/strong\u003e 9791160361261\u003c\/div\u003e\n\n\u003cdiv style=\"width:100%;margin-bottom:5px;line-height:1.6em;font-size:14px\"\u003e - \u003cstrong\u003eISBN10:\u003c\/strong\u003e 1160361266 \u003c\/div\u003e\n\n\n\u003c\/div\u003e\n\n\n\u003c\/div\u003e\n\n\n\u003c\/div\u003e\n\n\u003ccenter\u003e\n\n\u003ccenter\u003e\u003ctable\u003e\u003ctr\u003e\u003ctd style=\"height:10px\"\u003e\u003c\/td\u003e\u003c\/tr\u003e\u003c\/table\u003e\u003c\/center\u003e\n\n\u003ccenter\u003e\u003ctable\u003e\u003ctr\u003e\u003ctd style=\"height:10px\"\u003e\u003c\/td\u003e\u003c\/tr\u003e\u003c\/table\u003e\u003c\/center\u003e\n\n\u003cspan\u003e\u003c\/span\u003e\n\n\u003c\/center\u003e\n\n\n\u003c\/center\u003e","brand":"LIBRAIRIE COREENNE","offers":[{"title":"Default Title","offer_id":43893688238122,"sku":"133227","price":27.0,"currency_code":"EUR","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0683\/2750\/5962\/files\/59003cbc9f58d52ef5a02abed80ba70f.jpg?v=1765411863","url":"https:\/\/librairie.coreenne.fr\/en\/products\/133227","provider":"LIBRAIRIE COREENNE","version":"1.0","type":"link"}