{"product_id":"142498","title":"low-altitude flight","description":"\u003ccenter\u003e\u003cdiv style=\"text-align:center\"\u003e\u003cimg src=\"https:\/\/tmgdisk01.cafe24.com\/images\/vs\/4172\/sv\/3jYG633kXEDs60JARpQowj9SYl7qWv.png?v=1765012476\" style=\"max-width:100%;max-height:10px\"\u003e\u003c\/div\u003e\u003c\/center\u003e\n\u003ccenter\u003e\u003ctable\u003e\u003ctr\u003e\u003ctd style=\"height:10px\"\u003e\u003c\/td\u003e\u003c\/tr\u003e\u003c\/table\u003e\u003c\/center\u003e\n\u003ccenter\u003e\u003ctable\u003e\u003ctr\u003e\u003ctd style=\"height:10px\"\u003e\u003c\/td\u003e\u003c\/tr\u003e\u003c\/table\u003e\u003c\/center\u003e\n\u003ccenter\u003e\n\n\u003cdiv style=\"width:95%\"\u003e\n\n\u003cdiv style=\"text-align:center;font-size:30px;font-weight:bolder;line-height:1.6em\"\u003e low-altitude flight \u003c\/div\u003e\n\n\u003ccenter\u003e\u003ctable\u003e\u003ctr\u003e\u003ctd style=\"height:10px\"\u003e\u003c\/td\u003e\u003c\/tr\u003e\u003c\/table\u003e\u003c\/center\u003e\n\n\u003ccenter\u003e\u003ctable\u003e\u003ctr\u003e\u003ctd style=\"height:10px\"\u003e\u003c\/td\u003e\u003c\/tr\u003e\u003c\/table\u003e\u003c\/center\u003e\n\n\u003ccenter\u003e\u003ctable\u003e\u003ctr\u003e\u003ctd style=\"height:10px\"\u003e\u003c\/td\u003e\u003c\/tr\u003e\u003c\/table\u003e\u003c\/center\u003e\n\n\u003ccenter\u003e\u003ctable\u003e\u003ctr\u003e\u003ctd style=\"height:10px\"\u003e\u003c\/td\u003e\u003c\/tr\u003e\u003c\/table\u003e\u003c\/center\u003e\n\n\u003cdiv style=\"border-bottom:1px;border-bottom-style:dotted;border-color:;padding-bottom:20px\"\u003e\u003ccenter\u003e\u003ctable align=\"center\" width=\"100%\"\u003e\u003ctbody style=\"border:0px\"\u003e\n\n\u003ctr\u003e\u003ctd align=\"center\" style=\"line-height:1.2em;text-align:center;font-size:18px;color:black;font-weight:bold;padding-bottom:20px;\"\u003e\u003c\/td\u003e\u003c\/tr\u003e\n\n\u003ctr\u003e\u003ctd style=\"text-align:center\"\u003e\u003cimg src=\"https:\/\/image.yes24.com\/goods\/117879041\/XL\" style=\"max-width:100%;height:auto\"\u003e\u003c\/td\u003e\u003c\/tr\u003e\n\n\n\u003c\/tbody\u003e\u003c\/table\u003e\u003c\/center\u003e\u003c\/div\u003e\n\n\u003ccenter\u003e\u003ctable\u003e\u003ctr\u003e\u003ctd style=\"height:10px\"\u003e\u003c\/td\u003e\u003c\/tr\u003e\u003c\/table\u003e\u003c\/center\u003e\n\n\u003ccenter\u003e\u003ctable\u003e\u003ctr\u003e\u003ctd style=\"height:10px\"\u003e\u003c\/td\u003e\u003c\/tr\u003e\u003c\/table\u003e\u003c\/center\u003e\n\n\u003cdiv style=\"width:95%;{split_style6}padding-top:20px;padding-bottom:20px\"\u003e\n\n\u003cdiv style=\"text-align:left;font-size:16px;font-weight:bold;padding-bottom:20px\"\u003e Description \u003c\/div\u003e\n\n\u003cdiv style=\"text-align:left;word-break:break-all;font-size:14px;line-height:1.6em;\"\u003e\n\n\u003cdiv\u003e\u003ch5\u003e \u003cb\u003eBook Introduction\u003c\/b\u003e\n\u003c\/h5\u003e\u003c\/div\u003e\n\u003cdiv\u003e\n\u003ctable\u003e\u003ctbody\u003e\u003ctr\u003e\u003ctd\u003e\u003cdiv\u003e\u003cdiv\u003e Kenya Hara says, “Design is about creating value.”\u003cbr\u003e His constant exploration and challenge towards design may have led to the question, 'What is design?'\u003cbr\u003e His best-selling book, The Design of Design, was the beginning of an attempt to find an answer to this question.\u003cbr\u003e The question, “What is design?” is always followed by the question, “What is the essence of design?”\u003cbr\u003e In \"Design of Tomorrow,\" Kenya Hara embarks on a journey to discover the essence of design, specifically revealing its potential and future path, and clearly sketching a vision that can be shared with many people.\u003cbr\u003e\u003cbr\u003e We live in an era where the value of design is also changing in line with the rapid changes in technology and trends.\u003cbr\u003e Kenya Hara asked another question to this era. \u003cbr\u003e'What is the role of designers in valuing local culture and customs?' This question then leads to the question, 'What is the value of design?'\u003cbr\u003e Kenya Hara realized his role in facing new challenges in local and tourism, hotels and residential environments.\u003cbr\u003e That's how \"Low-Altitude Flight: Another Design Landscape\" began.\u003cbr\u003e\u003cbr\u003e If 『Design of Design』 was a theoretical book discussing design, 『Design of Tomorrow』 was a guide to activities for envisioning the future.\u003cbr\u003e The following book, \"Low-Altitude Flight: Another Design Landscape,\" is Kenya Hara's ambition to take on a new challenge and create a new industry and its potential that utilizes the local culture and resources as future resources.\u003cbr\u003e\u003cbr\u003e\u003cbr\u003e\n\u003c\/div\u003e\u003c\/div\u003e\u003c\/td\u003e\u003c\/tr\u003e\u003c\/tbody\u003e\u003c\/table\u003e\n\u003cdiv\u003e\u003cul\u003e\u003cli\u003e You can preview some of the book's contents.\u003cbr\u003e \u003cspan\u003ePreview\u003c\/span\u003e\n\n\u003c\/li\u003e\u003c\/ul\u003e\u003c\/div\u003e\n\u003c\/div\u003e\n\u003cbr\u003e\u003cdiv\u003e\u003ch5\u003e \u003cb\u003eindex\u003c\/b\u003e\n\u003c\/h5\u003e\u003c\/div\u003e\n\u003cdiv\u003e\n\u003cdiv\u003e Low-altitude flights in East Asia\u003cbr\u003e Our design\u003cbr\u003e Towards the destination\u003cbr\u003e\u003cbr\u003e \u003cb\u003eChapter 1: Viewing from a Low-Altitude Flight\u003c\/b\u003e\u003cbr\u003e \u003cbr\u003eA world headed towards flow\u003cbr\u003e Thinking in numbers\u003cbr\u003e Tourism resources are future resources\u003cbr\u003e Japan in the industrial age\u003cbr\u003e Japan House\u003cbr\u003e Low-altitude flight, another dimension of tourism\u003cbr\u003e Peninsula Air\u003cbr\u003e\u003cbr\u003e \u003cb\u003eChapter 2: A Look Around Asia\u003c\/b\u003e\u003cbr\u003e\u003cbr\u003e What is a hotel?\u003cbr\u003e Architecture by Jeffrey Bawa\u003cbr\u003e Born after colonial rule\u003cbr\u003e Oberoi Bali\u003cbr\u003e China in the Age of Exploration\u003cbr\u003e Asia's frustrations\u003cbr\u003e Japan and Manufacturing after World War II\u003cbr\u003e How to look at the foundation\u003cbr\u003e Being open\u003cbr\u003e\u003cbr\u003e \u003cb\u003eChapter 3: Thinking from the Eastern Edge of Eurasia\u003c\/b\u003e\u003cbr\u003e\u003cbr\u003e Spices that will make the world stand out\u003cbr\u003e What is luxury?\u003cbr\u003e Classic and modern\u003cbr\u003e Why Japanese Hotels Are Classic European Hotels\u003cbr\u003e Schindler House\u003cbr\u003e A view from outside\u003cbr\u003e\u003cbr\u003e \u003cb\u003eChapter 4: Reflecting on Japanese Luxury\u003c\/b\u003e\u003cbr\u003e\u003cbr\u003e An attitude of fear toward nature\u003cbr\u003e Communication inside and outside\u003cbr\u003e Transition between the entrance and the floor\u003cbr\u003e Form of rest\u003cbr\u003e The polysemy of space\u003cbr\u003e vertical and horizontal\u003cbr\u003e Corners and borders - tatami, blinds, sliding doors\u003cbr\u003e Corners and borders - boundaries of materials, boundaries of technology \u003cbr\u003eWater and Hot Springs - The Blessings of a Volcanic Archipelago\u003cbr\u003e Peter Zumthor's Vals Baths\u003cbr\u003e Hot springs as they are\u003cbr\u003e shining sleep\u003cbr\u003e wetlands and rivers\u003cbr\u003e Bay and horizon\u003cbr\u003e Place living plants\u003cbr\u003e Put a stone\u003cbr\u003e cleaning\u003cbr\u003e\u003cbr\u003e \u003cb\u003eChapter 5: Designing Movement\u003c\/b\u003e\u003cbr\u003e\u003cbr\u003e Food, clothing, shelter and movement\u003cbr\u003e small airplane\u003cbr\u003e self-driving cars\u003cbr\u003e The comfort of the railway\u003cbr\u003e perry\u003cbr\u003e Setouchi Design Conference\u003cbr\u003e\u003cbr\u003e Finishing the low-altitude flight\u003c\/div\u003e\n\u003cdiv\u003e\u003c\/div\u003e\n\u003c\/div\u003e\n\u003cbr\u003e\u003cdiv\u003e\u003ch5\u003e \u003cb\u003eDetailed image\u003c\/b\u003e \u003c\/h5\u003e\u003c\/div\u003e\n\u003cdiv\u003e\u003cdiv\u003e\u003cimg src=\"https:\/\/image.yes24.com\/momo\/TopCate4128\/MidCate002\/412718661(1).jpg\" border=\"0\" alt=\"Detailed Image 1\"\u003e\u003c\/div\u003e\u003c\/div\u003e\n\u003cbr\u003e\u003cdiv\u003e\u003ch5\u003e \u003cb\u003eInto the book\u003c\/b\u003e\n\u003c\/h5\u003e\u003c\/div\u003e\n\u003cdiv\u003e\n\u003cdiv\u003e\n\u003cdiv\u003e \"Low-Altitude Flight\" is a book about Japan and its future possibilities.\u003cbr\u003e However, this was not written with the intention of praising Japan.\u003cbr\u003e Rather, it is a rebuke containing the hope that Japan, which has been stagnant without a vision for post-industrialization, will now open its eyes.\u003cbr\u003e While I was honored to have such a book published in Korean, I was also worried about how Korean readers would read it.\u003cbr\u003e At the same time, there was also something I realized.\u003cbr\u003e This book deals with the vision of East Asia as a whole after achieving industrialization. \u003cbr\u003e---From \"Low-Altitude Flight in East Asia\"\u003cbr\u003e\u003cbr\u003e In fact, the future is sleeping in activities that are not your main occupation.\u003cbr\u003e Even if it doesn't seem to help right away, the essence of work is hidden in the act of throwing oneself into it.\u003cbr\u003e Clearly, a new situation is beginning for ‘us’, including ‘me’.\u003cbr\u003e ---From \"Our Design\"\u003cbr\u003e\u003cbr\u003e I think hotels don't steal the surrounding scenery to provide service.\u003cbr\u003e If it weren't for the hotel, the landscape, scenery, food culture, and culture would be unrecognizable. It is the embodiment of aesthetics and wisdom, meticulously planned to visualize the land's latent charm.\u003cbr\u003e In other words, staying at the hotel itself becomes the real purpose.\u003cbr\u003e I would like to imagine a scene where such hotels are being built all over the country.\u003cbr\u003e ---From \"Low-Altitude Flight, Tourism in Another Dimension\"\u003cbr\u003e \u003cbr\u003eIf we consider the potential of 'tourism' as an 'industry' that will shoulder the future, we must maintain objectivity with a different resolution than before.\u003cbr\u003e And we need to rethink the way we think about knowledge in order to understand and express that region.\u003cbr\u003e Because tourism is the largest industry of the 21st century.\u003cbr\u003e Japan achieved rapid growth and emerged as an economic powerhouse by reviving its postwar economy through manufacturing.\u003cbr\u003e However, the first chapter of the story has already reached its end, and the next chapter, which uses our traditional culture and customs as resources, has begun.\u003cbr\u003e I think so.\u003cbr\u003e ---From \"What is a Hotel\"\u003cbr\u003e\u003cbr\u003e Of course, culture does not disappear just because it is used like a consumer good.\u003cbr\u003e There is an undying spark at the heart of the emotions of those who inherit culture, like a gene that has the power to reproduce it if they set their mind to it. \u003cbr\u003eArchitecture, gardens, paintings and furniture, crafts, and the aesthetics of daily life—Japanese culture, whose momentum seemed to have waned around the Meiji period, is like an ancestral legacy buried deep in a warehouse.\u003cbr\u003e I think it's time to carefully take them out, dust them off, and shine them again in a new world context.\u003cbr\u003e The time has come to discover within our own culture the resources that will contribute to and enrich the diversity of world culture, including Asia, and to utilize them as future resources.\u003cbr\u003e ---From \"How to Look at the Foundation\"\u003cbr\u003e\u003cbr\u003e There is a saying in Japan: “Half a tatami mat when you’re awake, one tatami mat when you’re asleep.”\u003cbr\u003e As the saying goes, people can sleep and wake up with just a minimal amount of space.\u003cbr\u003e Therefore, questioning the form of living space that has been completed over a long period of time may be the act of a mean futurist who only pursues novelty without looking at the essence. \u003cbr\u003e---From \"The Polysemy of Space\"\u003cbr\u003e\u003cbr\u003e It is not easy to answer the question, 'What is luxury?'\u003cbr\u003e The expression \"pursuit of excellence\" or \"essence\" that transcends rankings and competition may also be listing only the positive aspects.\u003cbr\u003e If there is luxury in Japan, isn't it not excessive extravagance, but a pious spirit that springs from the depths of an attitude of respect and reverence for the mystery of nature as a source of value?\u003cbr\u003e ---From \"Place Living Plants\"\u003cbr\u003e\u003cbr\u003e I spoke with Hong Kong designer Alan Chan about what the fourth element after food, clothing and shelter would be.\u003cbr\u003e At that time, Alan said that it would be 'Hanghang'.\u003cbr\u003e Hong Kong is so small that Hong Kongers instinctively consider going to other places to be a pleasure. \u003cbr\u003eI don't remember exactly what I said for the fourth element, so I don't think I came up with a very good answer, like 'rest' or 'creation'.\u003cbr\u003e But 'Haeng' was convinced that it could be so.\u003cbr\u003e Even if you are not a Hong Konger, people always yearn to move.\u003cbr\u003e ---From \"Food, Clothing, Shelter, and Action\"\u003cbr\u003e\u003cbr\u003e Although we define \"Setouchi\" as \"interlocal media\" and use it as the name of the conference, the potential for resources and value does not lie solely in the Seto Inland Sea.\u003cbr\u003e What kind of connections and value can be created across Japan through accommodation, food culture, transportation, media, architecture, design, and art? How will the government, local governments, investors, and businesses manage these? This is where the crucial moment will be.\u003cbr\u003e\n\n\u003c\/div\u003e\n\u003cdiv\u003e ---From the \"Setouchi Design Conference\"\u003c\/div\u003e\n\u003c\/div\u003e\n\u003cdiv\u003e\u003c\/div\u003e\n\u003c\/div\u003e\n\u003cbr\u003e\u003cdiv\u003e\u003ch5\u003e \u003cb\u003ePublisher's Review\u003c\/b\u003e\n\u003c\/h5\u003e\u003c\/div\u003e\n\u003cdiv\u003e\n\u003cdiv\u003e \u003cb\u003eThe third installment of 『Design of Design』 and 『Design of Tomorrow』 is 『Low-Altitude Flight』.\u003cbr\u003e\u003c\/b\u003e \u003cbr\u003eKenya Hara presents a new methodology by focusing on the design process.\u003cbr\u003e Another design project of his has begun!\u003cbr\u003e\u003cbr\u003e The uniqueness of information and the purity of the season seen through low-altitude flight!\u003cbr\u003e\u003cbr\u003e In 2019, Kenya Hara launched a project called \"Low-Altitude Flight - High Resolution Tour.\"\u003cbr\u003e This is a project in which he personally visits and introduces locations and facilities throughout Japan.\u003cbr\u003e\u003cbr\u003e In an interview with a domestic media outlet, Kenya Hara said the following:\u003cbr\u003e “Regardless of the coronavirus, the world is becoming increasingly globalized.\u003cbr\u003e On the one hand, the more this happens, the more the 'originality' that exists only in individual places becomes relatively important.\u003cbr\u003e In that sense, I started the \"Low-Altitude Flight\" project to introduce various places in my home country, Japan, while paying attention to the local environment.\u003cbr\u003e (Omitted) So, I started thinking about making a hotel. \u003cbr\u003eRather than being interested in the hotel industry itself, I found value in the fact that hotels can create a place for locals to stay and, furthermore, create a new lifestyle.\u003cbr\u003e Hotels can be seen as nothing more than accommodations in tourist destinations, but I see them as spaces with a truly interesting function, offering guests a condensed experience of the natural environment and cultural delights.”\u003cbr\u003e\u003cbr\u003e So, what exactly is the \"low-altitude flight\" he's proposing? Is it air travel? No.\u003cbr\u003e It is a metaphorical expression for a trip that involves exploring an area at a low altitude and looking around carefully to see the scenery on the ground.\u003cbr\u003e In other words, Kenya Hara sought to bring out the locality of each place by exploring the potential of the value of the local customs and natural environment through 'low-altitude flights'.\u003cbr\u003e This is the so-called new design perspective and methodology unique to Hara Kenya.\u003cbr\u003e\u003cbr\u003e \u003cbr\u003eIn “Low-Altitude Flight: Another Design Landscape,” Kenya Hara says that while encountering the customs and cultures of various places through “low-altitude flight,” he strangely felt at peace.\u003cbr\u003e And this naturally shifted the focus to creating a chain of consciousness for more people.\u003cbr\u003e The importance of creating entirely new values ​​that sustain human dignity and pride in places and regions that feel wonderful—a constant dialogue with all social activities? Kenya Hara, seeking to discover with readers another form of value, another design, another resource.\u003cbr\u003e What exactly do the local landscapes and aesthetics he capture look like?\u003cbr\u003e\u003cbr\u003e What a low-altitude flight scene.\u003cbr\u003e Humans are neglecting the future resources they originally possessed, such as traditions and customs.\u003cbr\u003e The \"Low-Altitude Flight\" project began with questions about this. \u003cbr\u003eIn other words, it was an experience that opened my eyes to the potential of this land.\u003cbr\u003e It also contains Hara Kenya's ambition to design a hotel that captures the unique characteristics of the region.\u003cbr\u003e If you think about it, the view from a 'low-altitude flight' has never been provided before.\u003cbr\u003e So-called resources and values ​​that have not yet been touched by human hands remain in the realm of low-altitude flights.\u003cbr\u003e\u003cbr\u003e What is the value of local?\u003cbr\u003e Nature is colorful.\u003cbr\u003e If you travel to many countries, each one has its own unique and colorful natural landscape.\u003cbr\u003e There is no sea that is the same anywhere, and there is no mountain that is the same anywhere.\u003cbr\u003e A country is like a tree whose branches are so full of fruit that they bend.\u003cbr\u003e A region is a stem that represents the identity and locality of a country, and the culture and lifestyle that unfold within it are like branches that extend outward.\u003cbr\u003e\u003cbr\u003e Realization of value. \u003cbr\u003eRather than leaving it as it is, we bring in artificial elements to enhance nature and present it beautifully along with the history and culture of the region to those who visit the place.\u003cbr\u003e I think that 'hotels' are one means to that end.\u003cbr\u003e A hotel can be said to be the best interpretation of the local culture, traditions, and food culture in which it stands.\u003cbr\u003e If a nation is to take the next step toward its future, it must reinterpret its own territory and culture.\u003cbr\u003e How will we embrace, interpret, and present our own customs, history, and culture? The quality of these interpretations will determine the prosperity of nations in the 21st century.\u003cbr\u003e\u003cbr\u003e What is the designer's role in this?\u003cbr\u003e The role of design is to ‘penetrate and visualize the essence.’\u003cbr\u003e We must shift our perspective and mindset from the production of goods to the production of value, and seek ways to utilize the potential of this land as a resource. \u003cbr\u003eThe role of the designer, emphasized in this book, is to perceive the essence and potential of the value created by a region and culture, and to present it in the form of concrete ideas.\u003cbr\u003e This book is about a designer climbing the tree of design and talking about the scenery he sees from above, and it is also about the future possibilities of a country. \u003cbr\u003e\n\n\u003c\/div\u003e\n\u003cdiv\u003e\u003c\/div\u003e\n\u003c\/div\u003e\n\u003c\/div\u003e\n\n\n\u003c\/div\u003e\n\n\u003ccenter\u003e\u003ctable\u003e\u003ctr\u003e\u003ctd style=\"height:10px\"\u003e\u003c\/td\u003e\u003c\/tr\u003e\u003c\/table\u003e\u003c\/center\u003e\n\n\u003ccenter\u003e\u003ctable\u003e\u003ctr\u003e\u003ctd style=\"height:10px\"\u003e\u003c\/td\u003e\u003c\/tr\u003e\u003c\/table\u003e\u003c\/center\u003e\n\n\u003cdiv style=\"width:95%;padding-top:20px;padding-bottom:20px\"\u003e\n\n\u003cdiv style=\"text-align:left;font-size:16px;font-weight:bold;padding-bottom:20px\"\u003e GOODS SPECIFICS \u003c\/div\u003e\n\n\u003cdiv style=\"text-align:left;font-size:14px;line-height:1.6em;\"\u003e\n\n\u003cdiv style=\"width:100%;margin-bottom:5px;line-height:1.6em;font-size:14px\"\u003e - \u003cstrong\u003eDate of issue:\u003c\/strong\u003e March 14, 2023\u003c\/div\u003e\n\n\u003cdiv style=\"width:100%;margin-bottom:5px;line-height:1.6em;font-size:14px\"\u003e - \u003cstrong\u003eFormat:\u003c\/strong\u003e Hardcover book binding method guide\u003c\/div\u003e\n\n\u003cdiv style=\"width:100%;margin-bottom:5px;line-height:1.6em;font-size:14px\"\u003e - \u003cstrong\u003ePage count, weight, size:\u003c\/strong\u003e 230 pages | 484g | 128*188*24mm\u003c\/div\u003e\n\n\u003cdiv style=\"width:100%;margin-bottom:5px;line-height:1.6em;font-size:14px\"\u003e - \u003cstrong\u003eISBN13:\u003c\/strong\u003e 9791168230217\u003c\/div\u003e\n\n\u003cdiv style=\"width:100%;margin-bottom:5px;line-height:1.6em;font-size:14px\"\u003e - \u003cstrong\u003eISBN10:\u003c\/strong\u003e 1168230217 \u003c\/div\u003e\n\n\n\u003c\/div\u003e\n\n\n\u003c\/div\u003e\n\n\n\u003c\/div\u003e\n\n\u003ccenter\u003e\n\n\u003ccenter\u003e\u003ctable\u003e\u003ctr\u003e\u003ctd style=\"height:10px\"\u003e\u003c\/td\u003e\u003c\/tr\u003e\u003c\/table\u003e\u003c\/center\u003e\n\n\u003ccenter\u003e\u003ctable\u003e\u003ctr\u003e\u003ctd style=\"height:10px\"\u003e\u003c\/td\u003e\u003c\/tr\u003e\u003c\/table\u003e\u003c\/center\u003e\n\n\u003cspan\u003e\u003c\/span\u003e\n\n\u003c\/center\u003e\n\n\n\u003c\/center\u003e","brand":"LIBRAIRIE COREENNE","offers":[{"title":"Default Title","offer_id":43891650789418,"sku":"142498","price":31.0,"currency_code":"EUR","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0683\/2750\/5962\/files\/1f06814156b25e8dc8191ac14ff1a65d.jpg?v=1765335993","url":"https:\/\/librairie.coreenne.fr\/en\/products\/142498","provider":"LIBRAIRIE COREENNE","version":"1.0","type":"link"}