The secret code to use your brain 100%!
Learning, memory, creativity, emotions, etc… …
How to Improve Brain Function with Brain Codes Discovered Through Clinical Neuroscience

Are brain functions like the common aptitude for learning and memory innate? Do brain functions also age over time? Can emotions like anxiety, sensations, and even personality traits be controlled and transformed through deliberate training? Based on cutting-edge clinical neuroscience, SimSim's book, "The Brain Code: Using Neuroscience to Improve Learning, Memory, and Emotional Intelligence," asserts that by harnessing the brain's operating code, we can fully awaken our brain's potential and enhance its functions.


The author, a clinical neuroscientist who graduated from the world-renowned Technion Institute of Technology, Israel's medical school, and completed a postdoctoral fellowship at the Weizmann Institute of Science, which has produced numerous Nobel Prize-winning scientists, uses the latest neuroscience research and his own clinical experience to uncover the code that drives how the brain works and guides readers through 15 chapters on how to utilize it to improve brain function.
It breaks down memory, learning, cognition, emotions, senses, eating habits, physical health, etc., and explains how the brain works and why we have always been vulnerable in certain areas. It also introduces ways to easily utilize the so-called 'brain code' in daily life.


By understanding the brain principles the author explains and applying the brain code he presents to your daily life, you can improve the reasons for forgetting, poor learning efficiency, and emotional ups and downs.
In addition, it is of great help in solving the problems that arise from not being able to concentrate on work or study, or the small and big difficulties in daily life that arise from frequently forgetting appointments.
Therefore, 『100% Brain Utilization』 is a scientific self-development book that opens up a healthier and better tomorrow by maximizing the brain's inherent potential to increase productivity while reducing stress that harms physical and mental health.

In each chapter, readers will encounter brain functions closely related to daily life.
At first, you can gradually get to know each other by learning its functions, and eventually you can become friends.
Then we will look at how to improve each feature.
It is up to the reader to decide whether to be content with simply becoming friends or to take a more proactive approach and embark on a journey toward self-improvement.
(……) With the understanding and knowledge gained through “100% Brain Utilization,” you will be able to strengthen your immunity against diseases.
You will also gain the strength to turn everyday crises, such as not being able to focus properly at work or frequently forgetting appointments, into opportunities that lead to relationship problems.
--- p.10, from “Introduction: Our Brains Can Get Better”

Brain code is an amazing invention, but there's a problem.
This code was written millions of years ago, and since then, our environment and way of life have changed dramatically.
Today we live relatively affluent lives.
There is no need to be hunted by wild beasts anymore.
But they feel threatened by rising prices, demanding bosses, and the possibility of layoffs.
(……) Does that mean we are completely at the mercy of a brain algorithm suited to primitive humans? Absolutely not.
Of course, the brain code, the basis of brain activity, was written a long time ago.
However, we have the ability to change our brain patterns and adjust them to suit our needs.
This ability is natural and instinctive, but to use it intentionally, you must first understand the brain itself, the environment it lives in, and the brain's operating system.
--- p.23, from “Chapter 1: A Brief Look at the Evolution of the Brain”

Memories are of interest to the brain only when they help facilitate and ensure survival.
So if we can convince our brain that the message we want to preserve is essential for survival, it will encode that message, store it, and retrieve it whenever we need it.
This process works optimally only when the message is transmitted within the brain in its own language (internal algorithm).
And this language relies on five elements: motivation, focus, emotion, sensation, and a combination of different senses.
--- p.44, from “Chapter 2: Brain Memory Techniques to Increase Survival Ability”

Brain research has shown that people who find meaning in their lives and actions develop a "mental immunity" that protects them from the negative stimuli of everyday life.
Negative stimuli come in many forms, such as insults, misunderstandings, and fights.
A meaningful life increases the likelihood of achieving happiness in situations where one's strengths are lacking.
(……) Happiness is a difficult concept to define and can be interpreted in many different ways.
The philosopher Aristotle recognized over two thousand years ago that happiness comes from the combination of purpose and pleasure.
--- p.85, from “Chapter 3: Understanding the Brain and Controlling Emotions”

The key to dealing with emotions is balance.
We must react with the appropriate emotion at the appropriate moment and apply the desired intensity of emotion to the current situation.
To do this, it is a good idea to wake up in the morning and focus on various positive emotions.
It's fine to apply those emotions when you find yourself in a situation that calls for them later, but remember to use them with the appropriate intensity for the situation! (...) All negative and positive emotions can be considered derivatives of two basic core emotions: fear and pleasure, and they have similar effects on the amygdala.
Negative emotions, such as frustration and jealousy, stimulate the amygdala, causing us to perceive the environment as a threat.
Conversely, positive emotions such as joy and affection make us feel satisfied with our current situation.
(……) How rationally we think and how accurately we perceive reality is determined by the emotions we experience at that moment.
--- p.93~94, from “Chapter 4 Brain Training Methods to Increase Positivity”

The most useful emotional distinctions to understand when considering any mood-related issue are:
It is about distinguishing between emotions that trigger impulses that increase brain activity and emotions that leave the brain in a passive state without triggering a brain response.
Examples of emotions that induce brain activity include joy and jealousy.
We categorize joy as positive and jealousy as negative, but categorizing the two emotions as positive or negative has nothing to do with mood.
When considering mood, both fall into the category of increasing brain activity.
On the other hand, emotions such as satisfaction and sadness do not produce this effect and are therefore classified as a category that puts the brain in a passive state.
(……) The brain's only goal is survival.
So the brain chooses the best mood to achieve this goal at each moment.
In other words, if the brain "thinks" it needs to actively strive for survival right now, it chooses a mood that increases brain activity at the end of the mood spectrum.
Conversely, if slowing down brain activity helps you survive, you might opt ​​for a more passive mood at the other end of the spectrum.
--- p.106~107, from “Chapter 5 How to Create the Best Mood Using Your Brain”

The sense of touch is powerful.
In particular, hugs have enormous potential to bring people closer together and foster bonds between friends, couples, parents, and children.
Hugs also serve as a medium of emotional connection between people.
The subcortex draws conclusions about the emotional state of the person hugging us based on the intensity and duration of the hug.
At the same time, our emotional state is also conveyed to the other person.
The ability to discern the emotional state of others allows for mutual empathy between friends and couples.
--- p.159, from “Chapter 6: The Core Ways Emotions Work, The Eight Senses”

The idea that the brain creates illusions about reality is not a new discovery.
As mentioned earlier, Descartes realized this fact in the 17th century.
More recently, neuroscientist Chris Frith put it well in the catchy phrase, “The mind creates our reality.”
The brain presents us with the reality that will most benefit our survival.
When we focus on a specific object (the number of times people pass a ball back and forth), our brain concludes that it is most important for our current survival.
At the same time, the senses ignore all other stimuli (gorillas) that are registered at the same time.
--- p.169, from “Chapter 7: How to Unleash the Creativity Hidden in Your Brain”

Let's think of motivation as a neural network that is activated during the learning process, with two forces acting separately or simultaneously.
And let's think of the two forces as the tendency to seek pleasure and the desire to escape from threat.
Animal training (a type of learning) is an example of how the activation of both forces is effective.
Dogs are strongly motivated to learn tricks in the pursuit of pleasure (praise, belly rubs, treats).
Training can also be done to capitalize on the instinctive desire to escape from threats.
(……) Another force that motivates is meaning.
Meaning is far more effective than the opposing forces of pleasure and fear.
When we give meaning to a particular thought or object (we consider it to be related to our family, work, or hobbies), we perceive that thought or object as very important.
The results of learning in this way tend to be much better than usual, more proportional to the resources invested.
Motivation derived from meaning is generally stable, promotes physical and mental health and well-being, and awakens curiosity and creativity.
--- p.193~194, from “Chapter 8 How to Use the Brain to Improve Learning Ability”

From what we have seen so far, we can see that personality traits influence behavior.
But the discussion about human behavior doesn't end here.
Now let's move on to the two types of behavior that characterize us.
The first type is called personality bypass behavior, or planned behavior.
(……) Let me explain with an example.
If you understand that you have to do your best in an interview, you will do whatever it takes to hide your inherently outward and insecure personality.
The good news is that we can all engage in some degree of 'planned action'.
This ability to act in ways that bypass personality allows many people to navigate awkward social situations appropriately.
(……) The second type is reactive behavior.
This behavior occurs when we are faced with unexpected situations and is an honest reflection of our personality traits.
--- p.231~232, from “Chapter 9: You Can Change Your Personality by Using Your Brain”

Brain researchers have discovered interesting insights into the link between dreams and brain health.
To manage the information that enters the brain while we are awake, the cortex must work even at night.
At this time, awareness for information processing is activated, and dreams are created in the process.
This explanation of the function of dreams does not contradict psychological theories that claim that dreams play a crucial role in bringing inner conflicts into awareness.
--- p.254, from “Chapter 10: Superior Brain Function Depends on Physical Health”

The brain can be satisfied by consuming only as much food as it needs to repair brain and body damage.
We have mental tools to regulate our intake.
And with that tool, we can determine the types and amounts of food that satisfy our actual physiological needs, not those rooted in our evolutionary history.
Of course, these changes don't happen overnight.
Success requires a learning process that requires motivation, but it is certainly possible.
Deep learning about food could reprogram the brain, shifting hunter-gatherer impulses from their basic patterns to ones more suited to modern life.
--- p.276~277, from “Chapter 11 How to Improve Eating Habits Using the Brain Code”

Anxiety is a natural emotion that forms an essential part of everyday life.
But for these emotions to do their job and be helpful, one important condition must be met.
The amygdala is supposed to respond to reality, but the problem is that it doesn't always do so.
Sometimes, even when there's no need to do so, the amygdala sounds an alarm at an overly high level, sending a warning to the rest of the brain.
There are also cases where the opposite is true.
In reality, in a threatening situation, the amygdala does not send a warning and reacts indifferently to the threat.
This is more common than you might think, as only a small number of people with highly developed emotional intelligence can effectively operate their amygdala.
--- p.289~290, from “Chapter 12: Red Flags of Brain Activity, Amygdala Dysfunction”

When emotions are not properly managed, motor functions are affected, resulting in changes in movement.
When we are under extreme stress, both the brain's ability to plan our body's movements in real time and the precision with which we do so are impaired.
Likewise, the senses do not function properly.
Stress heightens our sense of touch and focuses our gaze on threatening stimuli.
Cognitive deficits manifest as memory impairment and impaired thinking ability, while stressful situations weaken the immune system and cause malfunctions in the heart, lungs, and other organs.
But overall, emotional management goes smoothly.
This is thanks to evolution and the brain's recognition that living in harmony with others in society is essential for human survival.
--- p.313, from “Chapter 13 How to Maintain Brain Function at Peak Level”

The effectiveness of using meditation and imagery as therapeutic tools based on top-down processing has exceeded everyone's expectations.
Brain researchers have realized that imagination has a very broad impact on how the brain is shaped throughout our daily lives.
When we imagine something, we can focus on it and expect that imagination to come true.
When these two elements are combined appropriately, it can be a very effective treatment tool.
--- p.342, from “Chapter 14: The Self-Healing Brain”

The cortex's lab captures information from the senses and determines whether the person, object, or thought it perceives promotes long-term well-being.
If the judgment result is 'yes', the motivational neural network of the cortex is activated and love begins.
Let's say that love is repaid.
The warm and pleasant feelings that arise there stimulate a feeling of greater intimacy, which increases the intensity of the 'yes' response.
As feelings of love grow stronger, a greater desire for intimacy follows.
Conversely, if the lab's answer is 'no,' the motivational neural network is not activated, and feelings of love are not formed.

--- p.169, from “Chapter 15 Love is possible with the head too”