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The story of personal color that will change your life
The story of personal color that will change your life
Description
Book Introduction
For college students, office workers, housewives, and middle-aged men
Personal branding instructor, Jeong-eun Paeng, CEO
Beauty MBTI Personal Color Complete Conquest Class!

What's your personal color? Even if you don't know much about personal colors, you've probably heard the terms "spring warm tone," "summer cool tone," "fall warm tone," and "winter cool tone."
But why do we need a personal color? Is it simply to wear clothes that suit us and apply makeup that perfectly suits us? As a personal branding consultant, Pang Jeong-eun, who has found the best colors for clients of all ages, from students to seniors, says the answer is because personal color can change our lives.
This book explains how to apply personal color to styling, makeup, and even our lives, through vivid examples of various people whose lives were transformed by personal color.
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index
prolog

Part 1: Personal Color: The First Journey to Finding Myself

Chapter 1: Everyone has their own unique color.
Chapter 2: Is the Color of Your Clothes the Problem or Your Complexion?
Chapter 3 Colors Embrace the Four Seasons
Chapter 4 Spring, Summer, Fall, Winter, Where Do I Fit In?
[Tip Self-Diagnosis: Find Out Your Personal Color]
Chapter 5: The Color I Want vs. The Color That's Right for Me
[Tip: Deep Makeup for Winter Cool Tone]
Chapter 6: Do you remember someone's first impression in color?
Those whose faces are not always happy during Chapter 7
[Tip for Spring Warm Tone: Bright Makeup]
Chapter 8: The Magic of Raising Self-Esteem
[Tip for Cool Summer Tone: Light Makeup]
Chapter 9: Personal Color Project for Moms
[Tip: Fall Warm Tone: Deep Makeup]

Part 2: The Story Color Tells You

Chapter 1: Colors that exist like air
Chapter 2: Red, Raising Emotional Energy
[Tip Red Lipstick: Find the Color That Suits You]
Chapter 3 Orange, a color that exists only in warm tones
Chapter 4: Yellow, Calling Spring
Chapter 5: Green, Offering Tranquility and Safety
Chapter 6: Blue, Why Are Koreans So Excited?
[Tip Blue Shirt: Men's Clothing Coordination Recommendation]
Chapter 7: Pink, the dress Audrey Hepburn loved
Chapter 8: Behold, the Impressionists Indulge
[Purple Makeup Tip: Recommended Eyeshadows]
Chapter 9 Brown, Always Welcome on the First Attempt
Chapter 10: White and Black, Opposite Colors but Same Personality

Part 3: What Personal Color Does for Me

Chapter 1: The Path of All That Personal Shopper
Chapter 2: The skeleton is not a weakness, but a personality.
Chapter 3: For those of you who are afraid of organizing your closet
[Tip: A Super-Easy Brand Guide: Things to Know Before Shopping]
Chapter 4 Just as colors are different, so are scents.
Chapter 5 Jewelry: Maximizing Inner Beauty
Chapter 6: Personal Color: Wedding Dresses Are No Exception
Chapter 7: Projects for Middle-Aged Men
Chapter 8: Using Scarves by Skeleton
[Tip: How to Use a Scarf in Various Ways: Tie It in Places Other Than Your Neck]

Epilogue

Into the book
There are two things that have provided me with the most helpful and objective frameworks in my journey of finding myself.
Styling based on ‘personal color’ and ‘skeletal image analysis’.
Personal color is the magic that analyzes each person's innate pigment factors and makes them stand out in the best way.
Skeletal image analysis analyzes your innate skeletal style and reveals your most distinctive fashion self-foundation.
--- p.5, from “Prologue”

Every object in the world has color.
Those colors have their own unique characteristics and differences that distinguish them from other colors.
--- p.13, from “Everyone has their own color”

It is said that of the five senses, sight is the sense that allows one to perceive something the best.
Among those visuals, the one that takes up the most weight is color.
Depending on the color, there are colors that suit me and colors that make me look duller and older.
--- p.32, from “Spring, Summer, Fall, Winter, Where Do I Fit In?”

Many men and women come to me saying they want to escape being single.
There is something I always tell them.
The magic of personal color is that you can gain confidence by not just knowing it but making it your own.
--- p.43, from “Do you remember someone’s first impression through color?”

The self-esteem that doesn't care about what others think is also the ultimate prize she has won.
What has changed is definitely my external appearance, but I have gained confidence and self-esteem.
The energy of cherishing and acting on oneself creates a wind of change.
--- p.52, from “The Magic of Raising Self-Esteem”

Personal color isn't just about choosing clothes and determining makeup tones.
Using color wisely can help cover up body flaws, and it is also an important criterion when choosing hair color, jewelry, and perfume.
Even at the most memorable moment of your life, your wedding, you can shine even more brilliantly if you know your personal color.
--- p.121, from “The Path of All That Personal Shopper”

Finally, I have this dream.
I hope that everyone who reads this book will begin their first journey to find myself.
And I sincerely pray that your self-esteem will increase and you will enjoy a more confident and powerful life.
--- p.179, from "Prologue"

Publisher's Review
Warm tone? Cool tone? Everyone has their own color!
The magic of personal color that can change your life. Find your personal color and brand yourself.


“What color suits you?” This simple question is not easy to answer right away.
Even though we list many colors like red, pink, and purple as our favorite colors, we can only count on one hand the colors we actually use in our daily lives.
If you look at your closet, you will see that there are many people who have only neutral colors like white and black, thinking that they will go well together.
But just as everyone has a different appearance, everyone has their own 'personal color'.
Depending on your personal color, some people look best in bright yellow, while others look best in chic black.

A book titled “The Story of Personal Color that Changes Your Life” has been published, which teaches you how to cultivate your own image with personal color.
In this book, CEO Peng Jeong-eun of 'Baihe', a branding company that diagnoses personal colors and coaches images, says that personal colors change not only one's external image but also one's life.
Personal color is often thought of as the exclusive domain of young women, but color transcends age and gender.
The effort to find your personal color and cultivate your external image leads to self-esteem that allows you to value yourself and act accordingly.
Through vivid examples of customers of all ages and genders who have come to him, he provides detailed information on how to create your own value and brand through personal color.

“The color most people choose is not the right answer.
Only by finding your own personal color can you become a person who shines brightly without being consumed by color.
That's why it's important to find a color that suits you well." _ From the text

From color diagnosis that's perfect for you to styling and makeup, and even bone image analysis.
YouTube QR codes, self-diagnosis color kits, fashion illustrations, and more—all in one book!


To help those new to personal color understand it, this book includes a variety of visual and digital resources in addition to text.
The QR code included in each chapter links to the YouTube video "Representative Paeng's Finding Myself TV," which has accumulated 6.5 million views, and serves as a useful guide for readers who want to learn more.
Additionally, the personal color self-diagnosis color kit provided as an appendix guides you to find your personal color by trying the kit on yourself without receiving external consulting.

Personal Color Customization Styling & Makeup Tips in 10 Colors from Red to Black

Not all red is the same.
Even the color red contains countless different colors depending on the brightness or saturation.
This book helps you find your own color that suits your tone so that you don't just assume, "Red doesn't suit me."
We chose the 10 most common colors we use in our daily lives, including red, yellow, and blue, and illustrated the recommended fashion for each personal color in an easy-to-see manner, and even meticulously suggested makeup items that reflect the latest trends.

The key to a complete personal image is a skeleton image! Find your unique fashion with a skeleton image.

This book presents the most helpful objective framework for personal image, citing the skeletal image along with personal color.
The skeletal image, divided into three types: straight, wavy, and natural, analyzes each body's skeleton and recommends designs, materials, and items that fit its characteristics.
Finding your own fashion style rather than following trends can be a more effective way to upgrade your external image.

Perfume, jewelry, weddings, scarves… The A to Z Guide to Using Personal Color Revealed

Personal color can be used in all areas of our daily lives, not just fashion and makeup.
A personal image should also incorporate the sense of smell, and this book helps you achieve optimal branding by recommending perfumes that match each personal color.
Beyond clothing, we introduce various aspects of personal color that influence us, from accessories that make us stand out, to weddings, the biggest event in life, to scarves, an item that can be worn anywhere.
GOODS SPECIFICS
- Date of issue: March 10, 2023
- Page count, weight, size: 180 pages | 408g | 164*220*10mm
- ISBN13: 9788934951032
- ISBN10: 8934951036

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