12 1/2 Principles for Wealth and Success
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Description
Book Introduction
"The first book in the publishing industry to sell one million copies in 24 hours." New York Times bestselling author Gary Vaynerchuk's 12 principles for wealth and success! Gary Vaynerchuk's "Twelve and a Half," which surprised the global publishing industry by selling over a million copies in just 24 hours of pre-orders, has finally been published in Korea. Gary, who provided insights into social media marketing and trends in "Crush It! People Who Became Rich Through Social Media" and "Crush It! Turn Your Passion into Money with Social Media," shares the 12 principles that made his wealth and success possible, revealing true happiness in life. This book explains why soft skills, rather than technical methods (hard skills), are important for business success, and how to apply soft skills to life, helping readers live a more authentic and happier life. Gary's '12 and a Half Principles for Attracting Wealth and Success' consists of 12 principles that Gary learned from observing those he loves and respects: gratitude, self-awareness, responsibility, positivity, empathy, kindness, persistence, curiosity, patience, confidence, humility, and ambition, and the other half, 'kind honesty', which he has not yet achieved. At first glance, they may seem unrelated to our lives and businesses, but over time—one month, two months, a year, two years—these 12 principles will contribute more and more to our growth, gradually revealing themselves and shining brightly. Developing and internalizing these 12 principles will reduce friction in your work and relationships. Your coworkers will trust you, and you will work towards your common goals at an accelerated pace. You won't have to work a full 8 hours every day, from 9am to 6pm. And you will be able to live a happier and more successful life than anyone else. |
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Preview
index
To our Korean readers,
Translator's Note
prolog
Part 1: 12 Principles for Wealth and Success
1/2 Friendly Honesty
01 Thanks
02 Self-awareness
03 Sense of Responsibility
04 Positive
05 Empathy
06 Kindness
07 Perseverance
08 Curiosity
09 Patience
10 Confidence
11 Humility
12 Ambition
Part 2: 35 Tips That Will Change Your Life
01 When a colleague gets promoted first
02 When your boss gives you bad feedback
03 I started with great enthusiasm, but when I ran out of business funds
04 When you are worried about raising children and running a business at the same time
05 When you are having trouble deciding between getting a good job and starting a business
06 When you want to grow your SNS
07 When you first encounter a new trend
08 When you have to work with older subordinates
09 When you are concerned about the growth of your employees as a leader
10 When you receive an unexpected email
11 When you get burned out
12 When you want to quit but feel sorry for your remaining colleagues
13 When you want to start a business, but your parents are against it
14 When it becomes increasingly difficult to acquire new customers
15 When you feel your salary is low
16 When you get a job opportunity but don't feel confident about doing well
17 When you learn of your partner's embezzlement
18 When I took on the role of team leader in a crisis situation
19 When you want to get away from something you don't want to do and start anew
20 When you receive a warning about layoffs due to poor performance
21 When mistakes become frequent due to work overload
22 When I want to promote myself through SNS
23 When everything suddenly becomes annoying
24 When employees quit frequently
25 When a colleague invades my work area
26 When new employees have trouble adjusting to the company atmosphere
27 When there is a serious conflict of opinion among employees
28 When there is an employee who does not want to join the project
29 When you encounter a new opportunity in life
30 I have a stable job, but the idea of starting a business keeps coming to mind.
31 When a crisis arises due to a sudden accident
32 When my boss doesn't recognize my worth
33 When a new employee makes a big mistake
34 When you feel your husband lacks ambition
35 I'm 15 years old, and I find business more interesting than schoolwork.
Epilogue
Translator's Note
prolog
Part 1: 12 Principles for Wealth and Success
1/2 Friendly Honesty
01 Thanks
02 Self-awareness
03 Sense of Responsibility
04 Positive
05 Empathy
06 Kindness
07 Perseverance
08 Curiosity
09 Patience
10 Confidence
11 Humility
12 Ambition
Part 2: 35 Tips That Will Change Your Life
01 When a colleague gets promoted first
02 When your boss gives you bad feedback
03 I started with great enthusiasm, but when I ran out of business funds
04 When you are worried about raising children and running a business at the same time
05 When you are having trouble deciding between getting a good job and starting a business
06 When you want to grow your SNS
07 When you first encounter a new trend
08 When you have to work with older subordinates
09 When you are concerned about the growth of your employees as a leader
10 When you receive an unexpected email
11 When you get burned out
12 When you want to quit but feel sorry for your remaining colleagues
13 When you want to start a business, but your parents are against it
14 When it becomes increasingly difficult to acquire new customers
15 When you feel your salary is low
16 When you get a job opportunity but don't feel confident about doing well
17 When you learn of your partner's embezzlement
18 When I took on the role of team leader in a crisis situation
19 When you want to get away from something you don't want to do and start anew
20 When you receive a warning about layoffs due to poor performance
21 When mistakes become frequent due to work overload
22 When I want to promote myself through SNS
23 When everything suddenly becomes annoying
24 When employees quit frequently
25 When a colleague invades my work area
26 When new employees have trouble adjusting to the company atmosphere
27 When there is a serious conflict of opinion among employees
28 When there is an employee who does not want to join the project
29 When you encounter a new opportunity in life
30 I have a stable job, but the idea of starting a business keeps coming to mind.
31 When a crisis arises due to a sudden accident
32 When my boss doesn't recognize my worth
33 When a new employee makes a big mistake
34 When you feel your husband lacks ambition
35 I'm 15 years old, and I find business more interesting than schoolwork.
Epilogue
Detailed image
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Into the book
The '12 Principles for Wealth and Success' I present in this book are the very things that have supported my success.
Gratitude, self-awareness, responsibility, positivity, empathy, kindness, persistence, curiosity, patience, confidence, humility, and ambition are the qualities I have learned from observing those I love and respect.
--- p.18
If I wake up in the morning and find that none of my loved ones have died in an accident or have a terminal illness, that alone is enough to start my day in a good mood.
If the people who are important to me are okay, then I am okay too.
That is the most precious value to me.
Other words
Nothing can affect me more than this.
--- p.37
We must not make the mistake of trying too hard to develop some weak ability and losing what is most precious.
I wish people would focus more on their strengths and talents.
Maximizing your strengths is much more effective than trying to turn your weaknesses into strengths.
--- p.45
Having hope and confidence in your future greatly increases your chances of achieving your desired results.
Faith and hope are the strong driving forces that lead to success, more so than the tens of thousands of variables in the world that lead to negative outcomes.
It is the power of positivity.
--- p.56
If I could recognize my talents, work hard, and live a life where I can fully utilize them, what could be more wonderful? To me, ending my life doing things I don't like just because it's a means to a livelihood is even more unbearable.
--- p.85
If you want to always have a positive reputation and be respected by people, 'humility' is a must.
Especially for leaders who lead people, they cannot sustain success without humility.
It's a separate story from making a lot of money.
--- p.106
It is important to look at every decision you make positively.
If you are honest and kind to yourself, there will be no wrong decisions.
But if you look at it negatively, every decision has its problems.
So I try to look at every decision in life positively.
--- p.135
I often say that the word "success" needs to be redefined, and to put it bluntly, "It's a more successful life to earn 100 million won and be happy than to earn 500 million won and be unhappy."
--- p.144
No matter how busy you are, you must ignite the fire of curiosity when you encounter new information.
And even if you don't have enough time, you should try to dig in.
If you dig into it and find that it's nothing special, then you can just throw it away.
--- p.155
If things don't work out and the difficult situation continues despite your best efforts, there's no need to endure it to the end.
If this situation continues, fatigue and stress will build up and it will not be good for your health.
It would be wiser to take responsibility for my choices and move forward.
Because I'm in charge of my life! --- p.173
I hope that through this book, you will never forget that you, not someone else, are in the driver's seat of your life.
--- p.184
The more desperate the situation, the more we must face reality soberly.
Nothing is solved with just vague optimism.
The saying, "If you try hard, there's nothing you can't do" is just a self-mantra, so it's important to do what you're good at.
--- p.188
The best way to make myself known while living in the present is to communicate with the world through social media.
Therefore, creating content on the platforms that are currently receiving the most attention is the fastest way to make yourself known to the world.
Gratitude, self-awareness, responsibility, positivity, empathy, kindness, persistence, curiosity, patience, confidence, humility, and ambition are the qualities I have learned from observing those I love and respect.
--- p.18
If I wake up in the morning and find that none of my loved ones have died in an accident or have a terminal illness, that alone is enough to start my day in a good mood.
If the people who are important to me are okay, then I am okay too.
That is the most precious value to me.
Other words
Nothing can affect me more than this.
--- p.37
We must not make the mistake of trying too hard to develop some weak ability and losing what is most precious.
I wish people would focus more on their strengths and talents.
Maximizing your strengths is much more effective than trying to turn your weaknesses into strengths.
--- p.45
Having hope and confidence in your future greatly increases your chances of achieving your desired results.
Faith and hope are the strong driving forces that lead to success, more so than the tens of thousands of variables in the world that lead to negative outcomes.
It is the power of positivity.
--- p.56
If I could recognize my talents, work hard, and live a life where I can fully utilize them, what could be more wonderful? To me, ending my life doing things I don't like just because it's a means to a livelihood is even more unbearable.
--- p.85
If you want to always have a positive reputation and be respected by people, 'humility' is a must.
Especially for leaders who lead people, they cannot sustain success without humility.
It's a separate story from making a lot of money.
--- p.106
It is important to look at every decision you make positively.
If you are honest and kind to yourself, there will be no wrong decisions.
But if you look at it negatively, every decision has its problems.
So I try to look at every decision in life positively.
--- p.135
I often say that the word "success" needs to be redefined, and to put it bluntly, "It's a more successful life to earn 100 million won and be happy than to earn 500 million won and be unhappy."
--- p.144
No matter how busy you are, you must ignite the fire of curiosity when you encounter new information.
And even if you don't have enough time, you should try to dig in.
If you dig into it and find that it's nothing special, then you can just throw it away.
--- p.155
If things don't work out and the difficult situation continues despite your best efforts, there's no need to endure it to the end.
If this situation continues, fatigue and stress will build up and it will not be good for your health.
It would be wiser to take responsibility for my choices and move forward.
Because I'm in charge of my life! --- p.173
I hope that through this book, you will never forget that you, not someone else, are in the driver's seat of your life.
--- p.184
The more desperate the situation, the more we must face reality soberly.
Nothing is solved with just vague optimism.
The saying, "If you try hard, there's nothing you can't do" is just a self-mantra, so it's important to do what you're good at.
--- p.188
The best way to make myself known while living in the present is to communicate with the world through social media.
Therefore, creating content on the platforms that are currently receiving the most attention is the fastest way to make yourself known to the world.
--- p.206
Publisher's Review
Gary Vaynerchuk, a social media guru with 34 million followers
“A book filled with his best insights into success and happiness.”
Gary is straightforward, down-to-earth, and the word 'entrepreneur' best describes him.
But he is more truthful than anyone else.
He is followed by 34 million people worldwide on social media, and he is attracting attention not only from the business world but also from the entertainment, sports, and media industries.
That's because he's the person in the world who knows best how to capture and leverage public attention.
And more importantly, he is creating a world where genuine and good people can triumph, by consistently emphasizing words like empathy, kindness, and gratitude.
Many of Gary's books to date have been written to help people find success by focusing on what they love, including practical and strategic advice on growing their brands on social media platforms like Facebook, Twitter, Instagram, and TikTok.
However, "12 Principles for Attracting Wealth and Success" contains content that we should constantly reflect on and that teaches us the mindset that will be most helpful to us in the various situations we encounter in life.
The 12 principles introduced in this book are not something to be learned from the outside, but rather a way of thinking that we all have within us and can utilize at any time.
By reflecting on these principles and the scenarios in which they can be applied, you can glean a wealth of advice that you can apply to your life right now.
This book is largely divided into two parts.
Part 1, '12 Principles for Wealth and Success' introduces 12 and a half elements for success and happiness.
If we focus more on happiness than on growth or development, what we do now becomes more valuable and can be made more sustainable.
In Part 2, we will connect these 12 principles to the solutions we need to face the choices we make in life.
Understanding each of the 12 elements is just the starting point; how you cook with them is even more important.
Even if you understand it well in your head, it is meaningless if you don't know how to apply and utilize it in reality.
By all means, you must become a chef who can skillfully cook these various ingredients.
The 12 and a half principles that Gary talks about are the principles that have made his success and happiness possible for many years.
I hope that through this book, you will understand the fundamental elements that can lead to success and live truly happy days.
“A book filled with his best insights into success and happiness.”
Gary is straightforward, down-to-earth, and the word 'entrepreneur' best describes him.
But he is more truthful than anyone else.
He is followed by 34 million people worldwide on social media, and he is attracting attention not only from the business world but also from the entertainment, sports, and media industries.
That's because he's the person in the world who knows best how to capture and leverage public attention.
And more importantly, he is creating a world where genuine and good people can triumph, by consistently emphasizing words like empathy, kindness, and gratitude.
Many of Gary's books to date have been written to help people find success by focusing on what they love, including practical and strategic advice on growing their brands on social media platforms like Facebook, Twitter, Instagram, and TikTok.
However, "12 Principles for Attracting Wealth and Success" contains content that we should constantly reflect on and that teaches us the mindset that will be most helpful to us in the various situations we encounter in life.
The 12 principles introduced in this book are not something to be learned from the outside, but rather a way of thinking that we all have within us and can utilize at any time.
By reflecting on these principles and the scenarios in which they can be applied, you can glean a wealth of advice that you can apply to your life right now.
This book is largely divided into two parts.
Part 1, '12 Principles for Wealth and Success' introduces 12 and a half elements for success and happiness.
If we focus more on happiness than on growth or development, what we do now becomes more valuable and can be made more sustainable.
In Part 2, we will connect these 12 principles to the solutions we need to face the choices we make in life.
Understanding each of the 12 elements is just the starting point; how you cook with them is even more important.
Even if you understand it well in your head, it is meaningless if you don't know how to apply and utilize it in reality.
By all means, you must become a chef who can skillfully cook these various ingredients.
The 12 and a half principles that Gary talks about are the principles that have made his success and happiness possible for many years.
I hope that through this book, you will understand the fundamental elements that can lead to success and live truly happy days.
GOODS SPECIFICS
- Publication date: February 14, 2022
- Page count, weight, size: 256 pages | 384g | 152*210*20mm
- ISBN13: 9791192227481
- ISBN10: 1192227484
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