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The dignity of wealth
The dignity of wealth
Description
Book Introduction
Goodwill, how to succeed with 'goodwill' and 'execution power'!
Everything you need to run your business and life!
'We will value people', 'We will base our actions on goodness',
‘Become a responsible person’, this is the principle of ‘The Dignity of Wealth’!


"The Dignity of Wealth" is a book written by the author about his work and his philosophy of life, "good will," as he grew into one of Korea's leading publishing companies.
In particular, the author shares his know-how on how to create and market books, presenting various success stories in which he was involved and how to achieve wealth through goodwill.
The author also places 'people' at the center of the concerns and solutions he encounters in the field, and says that having the 'will' to achieve good results and the 'execution ability' like an ant are essential guidelines not only for business but also for life.

In "The Dignity of Wealth," the author states that "goodwill" that is given without expecting anything in return is the "dignity of wealth." He also talks about how to work with goodwill and how to create mutually desired results by forming alliances with good people.
Also, based on the author's experience, he has summarized how to achieve great results through marketing with good intentions rather than huge capital.
I hope that "The Dignity of Wealth" will be of some help to ordinary people who live with "good will," the public who are enthusiastic about "good success," and corporate CEOs and marketers.

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index
Prologue_Is it full of things that can't be done no matter how hard you try?

Chapter 1.
The First Law of Good Will: Put Your Head Calculator Away


How much would it be? How much would it be?
On the great misconception that 'the better you are, the more you fail'
If it's not right, you should throw even a wad of cash in the trash.
Problems that must be overcome to maintain good will

Chapter 2.
The Second Law of Good Intentions: Read What the Other Person Wants


The other person's goal is my goal
Constantly looking into people's desires
If you can make a move, is it worth it to be crazy?
What's wrong with following along?

Chapter 3.
The Third Law of Good Will: Seeing the End


What is the first thing you should put in front of consumers?
How can I get what I want?
Why did the CEO of a large corporation enter the world of the Internet?
Putting the 'power to end' in the other person's hands
You expect success without going all the way?

Chapter 4.
The Fourth Law of Good Will: Solidarity with People of Good Will


The best weapon, people
Why aren't there any good people around me?
There are people who are destined to be good people.
What I need to do to connect with good people
How to Stand in Solidarity with Those of Good Will

Chapter 5.
The Fifth Law of Good Will: Be Positive, No Matter What


How can you laugh in that situation?
If you focus on your weaknesses, you will become weaker. If you focus on your strengths, you will become stronger.
If there is no stage, just make one!
How to relieve stress and boost positive energy
Habit Recommended for Those with Good Will ① 'Writing': It Helps Me Grow
Habits Recommended for Those with Good Will ② A Spoonful of 'Philosophy' to Defeat the Monster Within

Epilogue_May we all achieve the happiness we dream of through goodwill.
Recommendation

Detailed image
Detailed Image 1

Into the book
We have been misunderstanding the word "good" for a long time.
Even good people can achieve ultimate victory.
Of course, people who live badly by putting others down and yet still achieve great success still come and go before our eyes, making us feel uneasy.
It's not that bad people don't succeed, but they're definitely not the only ones who do.
There are people who live good lives, achieve their goals, and help others, creating a world where everyone can live well together.
So, I hope that readers of this book will let go of the resentment of having lived a life of loss and spread the 'wings of goodness' deep within their hearts in a pleasant way.
---「Chapter 1.
From the first law of good will: "On the great delusion that the better you are, the more you fail"

I have accurately understood the goals of publishers and authors, developed specific action plans, and put them into practice.
As we worked with authors seeking to make themselves known and publishers seeking to sell more books, our company expanded its activities to include marketing as well as planning, establishing itself as a truly comprehensive publishing agency.
The more I make the other person's goal my own and actively pursue it, the more my territory can expand and we can move forward together on a better path.

---「Chapter 2.
The Second Law of Good Will: The Other Person's Goal Is My Goal

The book and the author are like one body.
The same goes for the relationship between all the products in the world and the person who created them (the CEO).
So, if you want to sell a lot and survive well, you need to look at yourself as well as your products.
When it comes to books, authors and publishers, and in general industry, companies and CEOs, salespeople and marketers, should examine how they are presented to the public, and they should present themselves as genuine human beings, not as pretense or disguise.
When you approach people with sincerity, the public will recognize you.
The public is much smarter and more discerning than companies expect.
We must not forget that cosplay, an imitation without sincerity, will eventually be discovered.
---「Chapter 3.
The Third Law of Good Intention: Why did the CEO of a large corporation enter the Internet world?

Based on my experience meeting countless people, I think there are three characteristics that distinguish people with good intentions.
First, people with good intentions have deep affection and respect for people.
Respect and love people as they are, regardless of whether they are people you know or not.
There is a strong, pure desire to help others and to provide comfort and support.
Their feelings toward others are not simple and fleeting sympathy, but a sense of solidarity that arises from respect for others.
---「Chapter 4.
From "The Fourth Law of Good Will: The Greatest Weapon, People"

Interestingly, people who don't know their strengths often have negative or passive mindsets.
If you don't know your strengths, you can't live happily, and it's difficult to lead a proactive life.
On the other hand, people who know their strengths are confident wherever they go.
He leads his life with a strong and positive mindset, and willingly extends a helping hand to others with good intentions.
When I meet people like that, I can feel a lot of happy energy and good energy just by being together.
---「Chapter 5.
From the 5th Law of Good Will: "If you focus on your weaknesses, you will become weak; if you focus on your strengths, you will become strong."

Publisher's Review
Talking about the special know-how that ordinary people have gained by becoming rich!
Contains the deep inner strength and philosophy of a businessperson who has achieved great success even in the midst of a recession!


This book contains a lot of information that ordinary people need to manage their lives.
This book, which contains the profound inner strength and philosophy of a businessperson who thrives even in the midst of a recession, is filled with helpful content for those in need of stimulation and guidance in life.
It also thoroughly analyzes the entire publishing industry, from publishing planning to publishing, exporting and importing, and marketing, and even presents branding methods and business models, so it is expected to be helpful to those involved in publishing.


The author, who has been running a publishing agency for over 20 years, always lives with the thought, 'I really, really, really hope this sells well!'
We discover overseas publications that are likely to be well-received in Korea ahead of domestic publishers and introduce them to publisher representatives and editors. We also introduce domestically published publications to overseas publishers, and we also match translators with original books for which translation and publishing contracts have been concluded.
He also plans publications, concludes contracts with domestic authors and publishers, and is responsible for the entire process from manuscript completion.
Numerous books have been published through the author's agency, some of which have been bestsellers, selling hundreds of thousands or even millions of copies.


The author believes that the reason his company has grown into a comprehensive publishing agency is because it started with "good intentions," a combination of "good faith" and "execution skills."
As we tried to promote the book and the author with good intentions, people who were captivated by the sincerity in the content and the author's sincerity took off their shoes and jumped into the work of promoting the author and the book.
In other words, it shows that good intentions give birth to good intentions, and that good intentions come together to create change.
People often say that living a good life will lead to losses, but people with good hearts can come together and achieve happiness and success.
We all benefit from goodwill, and when we have goodwill, not only ourselves but also others can grow together.


Want to know how to 'sell well and survive'?
What is the secret to ordinary people growing up so much?


Anyone who lives in society encounters a moment when they have to sell something.
For marketers, it might be a product, and for office workers, it might be a plan.
If you're a restaurant owner, you have to sell the food you make, and if you're a gym trainer, you have to sell healthy exercise methods.
If you look at the nature of what people do, it's about persuading someone and offering them something they have.
I really want to make it well and sell it well, but it's not easy.


The good will discussed in this book refers to a will that comes from a pure motive to do good, and is a concept first used by the German philosopher Immanuel Kant.
Kant said that goodness and morality are a priori and must come from within oneself and are not influenced by external factors.
In other words, humans do not do good deeds to receive praise, but do good deeds because they possess virtue and morality.
The author believes that good will is not something that a person does with the expectation that something will come back to them when they act, but rather a voluntary attitude of doing something because it is morally right.

This book will discuss how to work with this kind of good will, how to work with good people to achieve the results we all want.
The first chapter contains the author's concept of good will, and the second and third chapters outline how to achieve the goal of 'selling well and surviving well' by planning and marketing based on good will.
The fourth chapter explains the process of finding people with good intentions, forming relationships, and forming solidarity, and the last chapter explains the positive mindset needed to maintain good intentions.
I hope that these contents will be of some help to the good writers, publishers, planners, marketers, and office workers who are struggling to survive today.
GOODS SPECIFICS
- Date of issue: July 2, 2021
- Page count, weight, size: 312 pages | 570g | 152*225*20mm
- ISBN13: 9788931557527
- ISBN10: 8931557523

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