20 million views, 290,000 subscribers: The Investment Channel "Country Mouse's City Life"
Approaching economic freedom with consistency as a weapon
A Country Mouse's Fierce and Realistic Success Story of Financial Investment

Country Mouse, a financial technology creator with the endless trust and support of young adults in their 20s and 30s, has published his first book.
"Becoming an Adult Who Doesn't Have a Hard Time with Money" is a book that contains the experiences and thoughts about money that a country mouse has accumulated over the course of his twenties, and it also provides the financial know-how that made him the country mouse he is today.
There is no story of a country mouse who made a fortune by investing in stocks and coins, in the story of a country mouse who went from 0 won to 200 million won and then from 200 million won to successfully 'buying a house'.
Although he was a freshman in society who knew nothing about stocks or real estate, he gradually walked towards financial independence. The story of a country mouse moving to the city is full of small but important financial skills that anyone can use, and that can be started starting today.
This book will not only provide incredibly practical advice to beginners in financial management who find saving difficult and investing a distant dream, but will also offer comfort and hope that they can do it too.

Corporate life was very different from what I expected.
I expected to be able to gradually learn and master the job from a good senior, but that kind of work environment was something only a few new employees were fortunate enough to enjoy.
Maybe I was just unlucky.
Of course, I had a lot of luck on my side, but it was clear that I didn't have the 'luck of the shooter' that freshmen in society need the most.
But thanks to that, I became more perceptive and learned how to move forward on my own, so there is always something to be gained from any bad situation.

--- p.18, from “The Resolution of a Newcomer Who Had Bad Luck in Shooting”

My vision was so narrow that I thought there was nothing to do other than doing well at work…
Since I only went back and forth between work and home, I ended up living as if work was my whole world.
The memories of being ignored because I was a high school graduate and being passed over for a promotion were scars I thought could never be erased, but when I stepped outside the company and looked at it, it wasn't really that big of a deal.
As I encountered such a bigger world, the company became less and less my life.
I realized that in the battlefield called society, the only thing that can protect me is myself.

--- p.28, from “Can I entrust my future to the company?”

Now that I'm in my late twenties, I think my early years in society were the perfect time to develop smart money management habits.
Spending habits are really hard to change, and once you get into a bad habit, it's not easy to break it.
I developed the habit of organizing my fixed expenses and cutting out unnecessary spending. Thanks to the accounts I opened at my parents' urging, I was able to efficiently manage my small but precious monthly salary of 1.8 million won after tax.
By saving 80% of my salary like that, I soon had a sum of money that could be called 'seed money'.

--- p.48, from “Where should I put my first paycheck?”

So, I was recommended stocks of a small and medium-sized company by Senior A.
This time, in order to avoid making the same mistake, I bought it after understanding what kind of company it was and what issues it had recently encountered.
Is it because it is a stock recommended by a senior investment genius?
The stock price has been rising steadily all week.
I was so happy that I would sneak a peek at the stock market window once an hour while I was working.
My senior said that there was a lot of good news for this stock, so he would buy more, and I, despite the harsh words, increased my investment.
Looking at my stock balance, which was red with the return on my investment, I was really happy that I could now make money without having to work.
Until the stocks started to fall.

--- p.62, from “My Confession: Stocks were a Swamp to Me”

There is a term called 'Korea Discount'.
This refers to the phenomenon in which the valuation level of stocks of Korean listed companies is lower than that of similar foreign listed companies.
This phrase, which has been heard tirelessly since the early 2000s, is still relevant today.
Why isn't the problem being resolved? I believe the reasons lie in the manufacturing-heavy industrial structure and governance structure, low dividends, and war risks, as previously explained.
If these issues are resolved, won't the day come when domestic stocks will shine even brighter? As a citizen of the Republic of Korea, I sincerely hope that day comes, and I definitely want to upload a video promoting domestic stocks someday.
--- p.81, from “The more beginners you are, the more you should invest in ‘US stocks’”

What a twist of fate.
In fact, the new apartment we moved into was the very same apartment that my father had gone to a real estate agent to buy a year ago.
It wasn't a huge bull market, but house prices had risen by 500 million won in the meantime, so buying was now out of the question.
Clearly, a year ago, I could have survived if I had just pushed myself a little bit… .
Now I have become a tree that cannot be climbed, so I have no choice but to live as a tenant.

--- p.183, from “Realizing the Need for a ‘Home of My Own’”

If you don't do what you need to do now because you haven't found something you like, opportunities will pass you by even when they come.
You can live happily even if you don't have something you truly love, so there's no need to force yourself to find it.
If you work hard and something comes up that you want to try, it's not too late to do it.
Even though I, as the writer of this book, don't know exactly what I want to do, I am diligently doing what I have to do and gratefully responding to the suggestions given to me.
I believe that if you focus on the present, another opportunity will come your way.

--- p.215, from “What I Want to Do vs. What I Have to Do”