prolog
Structure of this book

PART 01 Starting a Thread and Gathering Followers
CHAPTER 01: Understanding Opportunity SNS Threads - The First Step to 200% Utilization of Threads
SECTION 01 What is a Thread?
Thread: Text-centric SNS
Why are text social media threads so hot?
[Thread Operation Note] Why Threads Are Essential for Content Producers
Does Threads Have a Unique Culture? - Informal Mode

SECTION 02 Threads are made by these people
Characteristics of thread users
The last remaining warm SNS
[Thread Operation Note] An example showing the warmth of thread users.
The warmth of mutual follow remains
You dare not follow me?

SECTION 03 Why You Should Start Blue Ocean Threading Right Away
Correlation with advertising function
Instagram, the sturdy back of threads

SECTION 04 Summary of Key Terms for a Complete Understanding of Threads
Post sharing terms
Thread Basic Terminology
Understanding threads is complete!
[Thread Operation NOTE] How to Join a Thread

CHAPTER 02 From Setting Up a Thread Profile to Reaching 1,000 Followers
SECTION 01 Setting up thread profiles
Profile settings to be tried in order
① Write [Introduction]
[Thread Operation Note] 5 Checkpoints for Writing an "Introduction"
② Setting a profile picture
[Thread Operation NOTE] Can't we use AI photos?
[Thread Operation NOTE] How about adding a 'logo' to the profile picture?
③ Setting [Interests]
④ Setting up [Link]
⑤ Set [Instagram badge display] and [Private profile]
[Thread Operation NOTE] Creating additional thread accounts

SECTION 02 Thread Follower 1,000 Project?!
The Truth About the 1,000 Followers Project
Suhari

SECTION 03 Content is more important than follower count
unchanging essence
It's more important to focus on the essence

SECTION 04 Why You Should Still Gather Followers
Followers = Influence
Ad rates vary depending on the number of followers
Use the 1,000 People Project
This is also a practice

SECTION 05: Building Followers Just by Writing - Fully Utilizing the "1,000 Followers Project"
Various functions related to creating thread posts
A real-life example that reveals everything
3 Ways to Improve Readability

SECTION 06: Grow Your Followers Using AI
Using the 'Sharry Maker'
[Additional material provided] Suhari Maker
Using the 'Daily Writing Maker'
[Additional material provided] Daily writing maker
AI is just AI after all.

PART 02 Branding and Marketing with Threads
CHAPTER 01 Various Ways to Complete Branding - Thread Branding
SECTION 01 Branding Your Thread Account
Branding with Keywords
Branding with Color and Visuals
[Thread Operation NOTE] Do I need a real photo to receive the 'Blue Badge'?

SECTION 02 Branding with Characters
Advantages of using characters
Create and use characters in 10 seconds with ChatGPT.

SECTION 03 Branding with Fonts
Don't like real photos or characters? Use fonts.

SECTION 04 Why Branding Matters When Threading
It is important to know the importance of branding.
Minimize marketing costs and maximize marketing efficiency.
[Thread Operation Note] Brand Marketing vs. Paid Marketing
You can't survive by just selling cheaply.
Branding isn't difficult with threads.

CHAPTER 02: Writing Stories That Resonate with Your Target Audience - Thread Marketing
SECTION 01 Setting up a thread's 'persona'
The Importance of Setting Personas in Marketing
How to set up a persona
Persona, an essential item for selecting topics and materials
[Thread Operation Note] Creating a Shari post with Persona
Add a persona
Wouldn't it be bad if the target was too focused?

SECTION 02 Writing a thread that the other person wants
Finding the problem
Solve the problem
If you don't know how to solve it, use the expert chance

SECTION 03 Creating Stories That Engage Users
Human nature responds to stories
3-Step Story Structure to Elicit Response
The word 'crisis' alone gets views

CHAPTER 03 Understanding Thread Algorithms for Ddeoksang - Thread Marketing
SECTION 01 Mastering Threads Through Algorithms
Is it impossible to understand the algorithm 100%?
Still, understanding algorithms is important.
[Thread Operation NOTE] Why Algorithms Exist

SECTION 02 Thread Algorithm Features ①: Volatility
Why Threads Make Writing Vaporize
Using volatility
10 posts a day? 50 posts a day? It's not optional, it's mandatory.

SECTION 03 Thread Algorithm Features ②: Retry Possibility
Don't be discouraged by one failure
Why my first post didn't work
How to get rich using a retryable algorithm

SECTION 04 Thread Algorithm Features ③: Vertical Algorithm
The thread algorithm is applied to 'topics'.
Case studies using vertical algorithms
Enjoy the freedom that threads give you.

CHAPTER 04 Systematic Marketing Using Funnels - Thread Marketing
SECTION 01 Funnels Needed for Thread Marketing
The 5-Stage Thread Marketing Funnel

SECTION 02 Thread Marketing Funnel Stage 1: Awareness
The importance of the first line
The winning formula for writing the first line
[Thread Operation NOTE] The difference between stimulating curiosity and a double-headed idiom

SECTION 03 Thread Marketing Funnel Stage 2: Consideration
Introduction, development, turn, and conclusion
Don't tell the results
Don't force it

SECTION 04 Thread Marketing Funnel Step 3: Click
Let's encourage consumers to click
[Thread Operation NOTE] Threads can freely use hyperlinks.
Post the link in the comments
Good click-bait phrases to write in comments
The best lead phrase is the one that doesn't lead.

SECTION 05 Thread Marketing Funnel Stage 4: Conversion
The stage at which consumer action is completed
[Thread Operation NOTE] When conversion data is not important

SECTION 06 Thread Marketing Funnel Stage 5: Revisit/Repurchase
The importance of loyal customers
Providing value without calculation
revealing weaknesses
[Thread Management Note] Writing Threads Using 6 Marketing Techniques

PART 03 Monetizing with Threads
CHAPTER 01 Two Beginner-Friendly Thread Monetization Methods
SECTION 01 Generating Revenue by Combining with AppTech
App Tech Revenue Structure
Four criteria for selecting app tech
App Tech Recommended App: TikTok Lite
Making Money with App Tech
How to Write a Post on App Tech Monetization

SECTION 02 Earning Profits by Combining with Affiliate Marketing
Affiliate Marketing Revenue Methods
Earn money with Newspick Partners
Newspick Partnership Signup and Settings
Good news pick category when combined with threads
Actual thread post example
[Thread Operation Note] Precautions when uploading Newspick partner content to threads

CHAPTER 02 Creating Your Own Website and Earning Money - Selling Products and Services, Receiving Sponsorships
SECTION 01 Creating Your Own Site with Littlely
[Thread Operation NOTE] Why You Need Your Own Site
Setting up Littlely

SECTION 02 Registering My Services and Products
Setting up Little Additional Items
[Thread Operation NOTE] CRM Marketing is Essential for Thread Monetization
What if my service or product doesn't exist!?

SECTION 03 Creating an Advertising Proposal to Attract Sponsorships
[Additional Materials] Sample Advertising Proposal
Create your own advertising proposal
[Thread Operation NOTE] Let's create your own crew.
[Thread Operation NOTE] How are advertising unit prices determined?

SECTION 04 Setting Up Your Advertising Proposal with Little and Thread
Setting up Little
Setting on thread

CHAPTER 03 What You Need to Know to Monetize Your Threads
SECTION 01 How many monetization posts should I post in a thread?
Setting goals
Setting Newspick Partner Goals
Setting App Tech Goals
[Thread Operation NOTE] A fixed number of affiliate marketing and app tech posts to upload
Set sales goals for your product or service
Calculate the number of posts you have
[Additional material provided] Thread post count calculator

SECTION 02 Factors to Check for Profit Maximization - Conversion Rate, Click-Through Rate, and Views
Conversion rate check
[Thread Operation NOTE] Another reason to use Littlely
Click-through rate check
Check views

SECTION 03: Don't Just Write Monetization Articles in Threads - Content Mixing Strategy
Why You Shouldn't Just Write About Monetization
Leveraging Content Mixing Strategies
Post type classification
Post upload frequency by follower count
[Thread Operation Note] The Coexistence of Two Identities: Hunter and Farmer
Let's seize new monetization opportunities.

PART 04 Expanding from Threads to Other Social Networks
CHAPTER 01 The First Step in Platform Expansion: Threads
SECTION 01 Why Threads Are Essential for Various Social Media Operations
Developing content planning skills
Overcoming awkwardness and hurt
Lowering opportunity costs

SECTION 02 Leveraging Low-Cost, High-Efficiency Threads
YouTube long-form videos
Reels and shorts
Blog
[Thread Operation NOTE] Be careful when testing blog content with threads!

SECTION 03 Why You Shouldn't Just Thread One
Utilizing OSMU
Synergy with other platforms

CHAPTER 02 How to Expand to Various Platforms
SECTION 01 Expanding to Instagram
How to post on Instagram
How to upload with reels
[Thread Operation NOTE] Expanding to Threads on Instagram

SECTION 02 Expanding to YouTube and TikTok
How to Expand Your YouTube and TikTok Thread Post
How to upload YouTube shorts
[Additional Materials] YouTube Sign-up and Channel Setup E-Book
How to upload a TikTok video

APPENDIX | Summary of Precautions for Thread Operation
Epilogue

- People who want to strategically manage a blue ocean SNS thread
- People who want to build their personal brand or increase their followers
- Marketers, solopreneurs, and self-employed individuals who want to make the most of the rapidly emerging new marketing channel, Thread.
- Ordinary people, N-jobbers, etc. who want to make money through threads
- People who want to run a social media platform with a low barrier to entry, without the burden of photo and video production.
- People who want to expand their reach beyond existing channels like Instagram and YouTube to include text-based social media.

1.
Korea's first thread operation guidebook!

In a thread market where clear operating standards still exist, we present a systematic, practical guide based on Class101's thread lecture launch, offline student coaching experience, and actual thread operation data.
You can learn not just how to use threads, but also how to use them strategically.

2.
From gathering followers to branding, marketing, and monetization, all in one book!

This book covers the basics of creating a thread account and writing posts, as well as AI-powered writing, follower acquisition strategies, and various branding, marketing, and monetization methods. Even social media beginners can master the entire process of running a thread—from short posts to just three lines—to building branding, marketing, and generating revenue.

3.
5 types of 'additional materials that give everything away' provided!

We generously provide five key supplementary materials that can be immediately applied to real-world thread operations via QR codes and URLs within the book.
① Sharri Maker: Easily create Sharri posts that gather followers using AI.
② Daily Writing Maker: Easily write everyday writing using AI.
③ Advertising Proposal Sample: Set up your own advertising proposal to attract sponsored advertising.
④ Thread Post Count Calculator: Easily calculate the number of posts that matches the purpose and thread account size.
⑤ YouTube Signup and Channel Setup E-Book: Learn YouTube channel setup strategies to expand from threads to YouTube.