Short-form where everyday life becomes money
 |
Description
Book Introduction
There are just so many short forms like that.
But there is a formula for 'short-form videos that explode with reactions'!
From zero to hundreds of short-form posts, tens of millions of views, and 60,000 followers on social media in just two years!
Before creating short-form videos with AI, you must know the secrets of monetizing your followers and loyal fans!
Short-form is now the center of social media.
Content is being reorganized into short-form, 'short and intense' content on almost all platforms, including TikTok, YouTube, Instagram, and Naver Clip.
The algorithm is also prioritizing short-form content, providing new opportunities for creators.
Amidst these changes, how can we create short-form content that truly resonates? What is needed to build a loyal following and monetize it?
The answer is right here in this book.
This book is not simply a short-form theory book.
This is a practical notebook that organizes the short-form planning and achievements the author has accumulated through direct experience while growing as an influencer.
It includes specific details such as the 5-step short-form planning, the initial 2-second hooking strategy, and how to create content that creates fans through empathy and storytelling.
It also includes strategies for growing your account and monetizing it, as well as a mindset for consistently creating content.
In short, this book is a must-read for anyone looking to create new opportunities through short-form social media.
I highly recommend this to these people!
· Those who want to create content that explodes on social media
· Those who want to increase followers and secure true fans
· Those who want to make money through personal branding
· Small business owners and marketers who want to increase sales through SNS branding and marketing.
But there is a formula for 'short-form videos that explode with reactions'!
From zero to hundreds of short-form posts, tens of millions of views, and 60,000 followers on social media in just two years!
Before creating short-form videos with AI, you must know the secrets of monetizing your followers and loyal fans!
Short-form is now the center of social media.
Content is being reorganized into short-form, 'short and intense' content on almost all platforms, including TikTok, YouTube, Instagram, and Naver Clip.
The algorithm is also prioritizing short-form content, providing new opportunities for creators.
Amidst these changes, how can we create short-form content that truly resonates? What is needed to build a loyal following and monetize it?
The answer is right here in this book.
This book is not simply a short-form theory book.
This is a practical notebook that organizes the short-form planning and achievements the author has accumulated through direct experience while growing as an influencer.
It includes specific details such as the 5-step short-form planning, the initial 2-second hooking strategy, and how to create content that creates fans through empathy and storytelling.
It also includes strategies for growing your account and monetizing it, as well as a mindset for consistently creating content.
In short, this book is a must-read for anyone looking to create new opportunities through short-form social media.
I highly recommend this to these people!
· Those who want to create content that explodes on social media
· Those who want to increase followers and secure true fans
· Those who want to make money through personal branding
· Small business owners and marketers who want to increase sales through SNS branding and marketing.
- You can preview some of the book's contents.
Preview
index
As you go in
Chapter 1: Building a Strong Account
01 Explore Me
1.
I felt like I couldn't live like this
2.
The end of a 14-year clothing business
3.
I found a new dream through books
4.
Opportunities come from experience and people.
5. Before starting social media, you need to explore yourself.
02 Four Ways to Find Your Dream
1.
Finding My Ikigai
2.
Find my weaknesses
3.
Finding dreams with verbs
4.
Check my strengths
03 Setting goals and topics
1.
Setting goals
2.
Pick a topic
04 3 factors that make your account strong
1.
Expertise - What makes people follow me
2.
Consistency - The Power to Transform Ordinary into Extraordinary
3.
Communication - The power to grow your followers and strengthen your relationships
05 Account Differentiation Points - Compete with your uniqueness
1.
Catching a sharp target
2.
Mixing with strengths
3.
Share your experience
4.
Differentiate visually
Chapter 2: 5 Steps to Creating a Short-Form Marketing Plan
01 Short-Form Planning Step 1 - Establishing the Concept
1.
Text format
2.
Narration format
3.
News anchor format
4.
Entertainer format
02 Short-Form Planning Step 2 - Idea
1.
Generating ideas
2.
The key is informative content
3.
Relatable content that touches the heart
4.
Dramatic change content
5.
Please give me some fun content
6.
Hot Potato, the latest trending content
7.
We also need to sell product content.
8.
Event content that attracts people
9.
My Story Content
Step 3 of Short-Form Planning - Writing the Script
1.
Write briefly
2.
Easy to write
3.
Putting the conclusion first
4.
Do not repeat
5.
Reduce conjunctions
6.
Captivate in the first 2 seconds
7.
Make me curious
8.
Write as you speak
9.
Add a signature comment
Step 4 of Short-Form Planning - Shooting the Video
1.
Matching the script to the video
2.
Express vividly
3.
Center align
4.
Using equipment such as tripods and stands
5.
Utilizing space and props
6.
Utilizing lighting
05 Short-Form Planning Step 5 - Editing
1.
Useful video editing tools
2.
Useful tips to know when editing videos
06 7 Secrets to High-View Short-Form Videos
1.
Beneficially
2.
short
3.
fast
4.
interestingly
5.
Hiply
6.
Overwhelmingly
7.
With emotion
Chapter 3: Short-Form Strategies to Grow Followers and Attract True Fans
01 Early 2-second hooking strategy
1.
title
2.
First screen
3.
First line
02 Improving the quality of short-form content
1.
Technical factors - picture quality, sound quality, sound effects and stickers
2.
Overcoming the Curse of Knowledge
3. Get help from AI
4.
4 Habits of Creating Great Content
03 Special Strategies to Increase Follower Count
1.
Consistency Strategy
2.
Automation Strategy
3.
Story Strategy
04 Storytelling Planning Methods to Create True Fans
1.
Show change
2.
Overcoming weaknesses
3.
Speak your mind
Chapter 4 Monetization Strategy
01 Monetization Methods
1.
Selling knowledge
2.
Product sales
3.
Advertising, product sponsorship, and royalties
4.
Community subscriptions, offline meetings
5.
Views Revenue
02 Monetization Setup Step 5
1.
Step 1 - Match your content theme to your monetization products.
2.
Step 2 - Customer Setup
3.
Step 3 - Product Planning and Production
4.
Step 4 - Build Up Content
5.
Step 5 - Marketing
03 Making Profits + @
1.
Creating Successful Advertising and Engaging Content
2.
Don't wait, be proactive and make suggestions.
3. Run your social media like a business.
Chapter 5 Mindset - If you want to make money from your daily life through SNS
01 Mental
1.
Don't compare
2.
Don't fall into the numbers trap
3.
Content is my mirror
02 Dream
1.
Invest your time
2.
Repeat execution and practice
3.
Consistency
03 Money
1.
Show sincerity before talking about money
2.
Admit that there is no such thing as easy and quick money.
3.
Grow monetization through execution
4.
Also explore external monetization
04 Success
1.
Sow the seeds and wait
2.
Do your best in the current situation
3.
Finding the life you truly want
In closing
Chapter 1: Building a Strong Account
01 Explore Me
1.
I felt like I couldn't live like this
2.
The end of a 14-year clothing business
3.
I found a new dream through books
4.
Opportunities come from experience and people.
5. Before starting social media, you need to explore yourself.
02 Four Ways to Find Your Dream
1.
Finding My Ikigai
2.
Find my weaknesses
3.
Finding dreams with verbs
4.
Check my strengths
03 Setting goals and topics
1.
Setting goals
2.
Pick a topic
04 3 factors that make your account strong
1.
Expertise - What makes people follow me
2.
Consistency - The Power to Transform Ordinary into Extraordinary
3.
Communication - The power to grow your followers and strengthen your relationships
05 Account Differentiation Points - Compete with your uniqueness
1.
Catching a sharp target
2.
Mixing with strengths
3.
Share your experience
4.
Differentiate visually
Chapter 2: 5 Steps to Creating a Short-Form Marketing Plan
01 Short-Form Planning Step 1 - Establishing the Concept
1.
Text format
2.
Narration format
3.
News anchor format
4.
Entertainer format
02 Short-Form Planning Step 2 - Idea
1.
Generating ideas
2.
The key is informative content
3.
Relatable content that touches the heart
4.
Dramatic change content
5.
Please give me some fun content
6.
Hot Potato, the latest trending content
7.
We also need to sell product content.
8.
Event content that attracts people
9.
My Story Content
Step 3 of Short-Form Planning - Writing the Script
1.
Write briefly
2.
Easy to write
3.
Putting the conclusion first
4.
Do not repeat
5.
Reduce conjunctions
6.
Captivate in the first 2 seconds
7.
Make me curious
8.
Write as you speak
9.
Add a signature comment
Step 4 of Short-Form Planning - Shooting the Video
1.
Matching the script to the video
2.
Express vividly
3.
Center align
4.
Using equipment such as tripods and stands
5.
Utilizing space and props
6.
Utilizing lighting
05 Short-Form Planning Step 5 - Editing
1.
Useful video editing tools
2.
Useful tips to know when editing videos
06 7 Secrets to High-View Short-Form Videos
1.
Beneficially
2.
short
3.
fast
4.
interestingly
5.
Hiply
6.
Overwhelmingly
7.
With emotion
Chapter 3: Short-Form Strategies to Grow Followers and Attract True Fans
01 Early 2-second hooking strategy
1.
title
2.
First screen
3.
First line
02 Improving the quality of short-form content
1.
Technical factors - picture quality, sound quality, sound effects and stickers
2.
Overcoming the Curse of Knowledge
3. Get help from AI
4.
4 Habits of Creating Great Content
03 Special Strategies to Increase Follower Count
1.
Consistency Strategy
2.
Automation Strategy
3.
Story Strategy
04 Storytelling Planning Methods to Create True Fans
1.
Show change
2.
Overcoming weaknesses
3.
Speak your mind
Chapter 4 Monetization Strategy
01 Monetization Methods
1.
Selling knowledge
2.
Product sales
3.
Advertising, product sponsorship, and royalties
4.
Community subscriptions, offline meetings
5.
Views Revenue
02 Monetization Setup Step 5
1.
Step 1 - Match your content theme to your monetization products.
2.
Step 2 - Customer Setup
3.
Step 3 - Product Planning and Production
4.
Step 4 - Build Up Content
5.
Step 5 - Marketing
03 Making Profits + @
1.
Creating Successful Advertising and Engaging Content
2.
Don't wait, be proactive and make suggestions.
3. Run your social media like a business.
Chapter 5 Mindset - If you want to make money from your daily life through SNS
01 Mental
1.
Don't compare
2.
Don't fall into the numbers trap
3.
Content is my mirror
02 Dream
1.
Invest your time
2.
Repeat execution and practice
3.
Consistency
03 Money
1.
Show sincerity before talking about money
2.
Admit that there is no such thing as easy and quick money.
3.
Grow monetization through execution
4.
Also explore external monetization
04 Success
1.
Sow the seeds and wait
2.
Do your best in the current situation
3.
Finding the life you truly want
In closing
Detailed image
Into the book
Content intended to promote an individual has its own rules.
Especially with short-form, which has become a trend these days, even one minute is a luxury.
You have to move someone's heart in just 10 or 30 seconds.
Over the past two years, I've created over 500 short-form videos and posted them in various formats. Through this process, I've gained insight into what content resonates across platforms, what drives people to save and share, and what content elicits comments.
In the process, I was able to accumulate my own data on short-form.
Everything I talk about in this book is what I have experienced and felt.
This book is not based on mere theory, but rather on the results of observing and analyzing how the human mind moves through experience, and has been organized in an easy-to-understand manner.
--- p.11
People have less patience than they used to.
Doesn't wait.
Also, I think time is an important value.
So, to save other people's time, I should now state the conclusion early.
Making people watch until the end because they are curious about the conclusion is a strategy that only worked in the past.
YouTube long-form content also reveals the most highlighted parts at the beginning.
Even in hit dramas, the culprit is often revealed early on rather than hidden.
Now the tide has turned.
--- p.139
The title is the most important hooking element.
Even the same content can have completely different results depending on how you title it.
The title determines whether the content will be intriguing or boring.
Within the first two seconds of deciding whether to leave, we must first persuade with the title.
The title must be made so that you can't read it without seeing it.
It has to look like you'll lose out if you don't look.
You have to make people who weren't interested before become interested.
How can I convince people with a title in just 2 seconds?
--- p.192
People are motivated by seeing change in others.
When we see someone who was originally outstanding, we may feel unfair, but when we see someone who overcame difficulties and changed something in a similar situation, we deeply empathize and are encouraged.
That's why I need to show that side of myself too.
People don't like people who are just good at talking.
Rather, we want to trust and be with someone who actually does what they say and makes a difference.
--- p.223
Why does using social media make you unhappy? The reason for this unhappiness is "comparing yourself to others."
It can be nerve-wracking to see colleagues who started later than you get ahead of you.
Looking at other people's views can make me feel pathetic.
In social media, where everything is expressed in numbers, it is only natural to be conscious of numbers.
But don't be fooled by the obvious. Social media isn't a place to compete with others.
This is a place where I have to do my own thing honestly.
It doesn't matter whether others get ahead of me or I get ahead.
All that matters is that I finish what I have.
Especially with short-form, which has become a trend these days, even one minute is a luxury.
You have to move someone's heart in just 10 or 30 seconds.
Over the past two years, I've created over 500 short-form videos and posted them in various formats. Through this process, I've gained insight into what content resonates across platforms, what drives people to save and share, and what content elicits comments.
In the process, I was able to accumulate my own data on short-form.
Everything I talk about in this book is what I have experienced and felt.
This book is not based on mere theory, but rather on the results of observing and analyzing how the human mind moves through experience, and has been organized in an easy-to-understand manner.
--- p.11
People have less patience than they used to.
Doesn't wait.
Also, I think time is an important value.
So, to save other people's time, I should now state the conclusion early.
Making people watch until the end because they are curious about the conclusion is a strategy that only worked in the past.
YouTube long-form content also reveals the most highlighted parts at the beginning.
Even in hit dramas, the culprit is often revealed early on rather than hidden.
Now the tide has turned.
--- p.139
The title is the most important hooking element.
Even the same content can have completely different results depending on how you title it.
The title determines whether the content will be intriguing or boring.
Within the first two seconds of deciding whether to leave, we must first persuade with the title.
The title must be made so that you can't read it without seeing it.
It has to look like you'll lose out if you don't look.
You have to make people who weren't interested before become interested.
How can I convince people with a title in just 2 seconds?
--- p.192
People are motivated by seeing change in others.
When we see someone who was originally outstanding, we may feel unfair, but when we see someone who overcame difficulties and changed something in a similar situation, we deeply empathize and are encouraged.
That's why I need to show that side of myself too.
People don't like people who are just good at talking.
Rather, we want to trust and be with someone who actually does what they say and makes a difference.
--- p.223
Why does using social media make you unhappy? The reason for this unhappiness is "comparing yourself to others."
It can be nerve-wracking to see colleagues who started later than you get ahead of you.
Looking at other people's views can make me feel pathetic.
In social media, where everything is expressed in numbers, it is only natural to be conscious of numbers.
But don't be fooled by the obvious. Social media isn't a place to compete with others.
This is a place where I have to do my own thing honestly.
It doesn't matter whether others get ahead of me or I get ahead.
All that matters is that I finish what I have.
--- p.262
Publisher's Review
There are just so many short forms like that.
But there is a formula for 'short-form that explodes with reactions'!
From zero to hundreds of short-form posts, tens of millions of views, and 60,000 followers on social media in just two years!
Secret notes on "Ddeoksang, True Fan Monetization" you must know before creating content with AI!
The hottest trend on social media these days is definitely 'short form'!
A short video can build a brand, grow a business, and change someone's life.
But anyone who has started short-form trading wonders:
"What kind of short-form videos are going viral, how do they gain fans, and how do they even generate revenue?"
There's a reason short-forms explode!
The author of this book left behind his 13-year-old clothing business and entered social media for the first time at the age of 37 to pursue a new dream.
Over the next two years, he created hundreds of short-form videos, garnering tens of millions of views.
As a result, he gathered 60,000 SNS followers and grew into an influencer, experiencing everything from branding to fan acquisition and monetization.
In the process, he personally learned 'what kind of short-form content is booming', 'how to create content that increases followers and attracts loyal fans', and 'what kind of monetization trend is leading to'.
And we have generously included that know-how in this book so that anyone can follow it.
1.
How should we plan short-form content that will generate explosive reactions?
It's not just fun; it teaches you the formula for "capturing people's hearts," including the five steps of short-form planning, the initial two-second hooking strategy, and storytelling planning methods, along with various content types and structures.
2.
What content increases followers?
While it is important to 'upload a lot' of content, it is also important to understand the 'structure that encourages saving and sharing.'
It contains specific fan acquisition strategies that utilize consistency, automation, and psychological triggers.
3.
How is differentiated branding achieved?
Content that is similar to others is not memorable.
Based on expertise, consistency, and communication, we thoroughly introduce sharp target setting and visual branding methods.
4.
What are the conditions for a long-lived account?
This is a strategy for long-term success, not a short-term fad, and it introduces the process of 'goal setting → content planning → community building' with real-life examples.
Furthermore, it also includes mental management methods to prevent burnout from SNS activities.
5.
Short-form, now it's money!
We introduce five revenue models, including knowledge sales, product sales, sponsorships, subscriptions, and view revenue, and provide detailed guidance on how to create "attractive content" for monetization and business proposal know-how.
This book is not just a short-form manual!
This book is a practical guide to transforming your daily life into content, simultaneously building branding and generating revenue. Whether you're a creator needing social media branding, an aspiring influencer, or anyone looking to take flight with your online business, this book will serve as a reliable compass.
I highly recommend this to these people!
· Those who want to create content that explodes on social media
· Those who want to increase followers and secure true fans
· Those who want to make money through personal branding
· Small business owners and marketers who want to increase sales through SNS branding and marketing.
But there is a formula for 'short-form that explodes with reactions'!
From zero to hundreds of short-form posts, tens of millions of views, and 60,000 followers on social media in just two years!
Secret notes on "Ddeoksang, True Fan Monetization" you must know before creating content with AI!
The hottest trend on social media these days is definitely 'short form'!
A short video can build a brand, grow a business, and change someone's life.
But anyone who has started short-form trading wonders:
"What kind of short-form videos are going viral, how do they gain fans, and how do they even generate revenue?"
There's a reason short-forms explode!
The author of this book left behind his 13-year-old clothing business and entered social media for the first time at the age of 37 to pursue a new dream.
Over the next two years, he created hundreds of short-form videos, garnering tens of millions of views.
As a result, he gathered 60,000 SNS followers and grew into an influencer, experiencing everything from branding to fan acquisition and monetization.
In the process, he personally learned 'what kind of short-form content is booming', 'how to create content that increases followers and attracts loyal fans', and 'what kind of monetization trend is leading to'.
And we have generously included that know-how in this book so that anyone can follow it.
1.
How should we plan short-form content that will generate explosive reactions?
It's not just fun; it teaches you the formula for "capturing people's hearts," including the five steps of short-form planning, the initial two-second hooking strategy, and storytelling planning methods, along with various content types and structures.
2.
What content increases followers?
While it is important to 'upload a lot' of content, it is also important to understand the 'structure that encourages saving and sharing.'
It contains specific fan acquisition strategies that utilize consistency, automation, and psychological triggers.
3.
How is differentiated branding achieved?
Content that is similar to others is not memorable.
Based on expertise, consistency, and communication, we thoroughly introduce sharp target setting and visual branding methods.
4.
What are the conditions for a long-lived account?
This is a strategy for long-term success, not a short-term fad, and it introduces the process of 'goal setting → content planning → community building' with real-life examples.
Furthermore, it also includes mental management methods to prevent burnout from SNS activities.
5.
Short-form, now it's money!
We introduce five revenue models, including knowledge sales, product sales, sponsorships, subscriptions, and view revenue, and provide detailed guidance on how to create "attractive content" for monetization and business proposal know-how.
This book is not just a short-form manual!
This book is a practical guide to transforming your daily life into content, simultaneously building branding and generating revenue. Whether you're a creator needing social media branding, an aspiring influencer, or anyone looking to take flight with your online business, this book will serve as a reliable compass.
I highly recommend this to these people!
· Those who want to create content that explodes on social media
· Those who want to increase followers and secure true fans
· Those who want to make money through personal branding
· Small business owners and marketers who want to increase sales through SNS branding and marketing.
GOODS SPECIFICS
- Date of issue: May 19, 2025
- Page count, weight, size: 292 pages | 468g | 148*210*18mm
- ISBN13: 9791199072923
- ISBN10: 1199072923
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