Opening remarks.
When you dream of change

Chapter 0.
Hire yourself
-Death of an office worker
-The Future: The Age of Invisible Resources
- Begin by discarding everything that is not you.

Part 1.
Exodus: Is your dream still alive?

Chapter 1.
Am I hot right now?
-An illustration about salary
-Four types of jobs
-Money and passion
-Self-revolution: Finding the lost passion
-Passion transmits a strange joy.
-Am I hot?
-What to do at this stage ①

Chapter 2.
Throw away everything but your own, which is in your bones.
-An ordinary person who lacks ability but has achieved a lot.
-We are only different
-The identity of the rich
-Discovering your own work is the shortcut to wealth.
-Only that which flows in your blood and marrow is yours.
-A task from God: The mindset to have when searching for what is most true to oneself
-What to do at this stage ②

Chapter 3.
How to form a family?
-“Change is like the happy screams of people with free time.”
-Change and conflict
-Levels of change: transformation, metamorphosis, and translation
Change is inevitable, and uncertainty always follows us.
-Make a map of your own revolution.
-Things to do at this stage ③

Part 2.
Introduction: Encountering a New World

Chapter 4.
Let's leave, crossing the river of no return
-When you set out on a journey, you must have something to carry with you.
-If you learn how to let go, you will also learn how to gain.
- Create a symbolic 'my day'
-What to do at this stage ④

Chapter 5.
A day has 22 hours.
Spending time doing things you love saves your mind and body from chores.
The paradox of leisure and work
-Change passive leisure into active leisure
-What to do at this stage ⑤

Part 3.
Return: Hot back into the world

Chapter 6.
Be the first
-“Congratulations, Mr. Gorsky.”
-A new definition of opportunity and risk
-Find a niche and specialize.
-Communication is what proves expertise.
-It becomes ordinary because it is done in an ordinary way.
-What to do at this stage ⑥

Chapter 7.
Stand as your own brand
-There is always a beneficiary in work.
Passion infects customers.
Where there are customers, there is definitely management.
How to create a brand for your one-person business
-First element: rising air currents
-Second factor: Brand breadth
-Third Element: Brand Depth
-A brand must be true.
-What to do at this stage ⑦

Conclusion.
When you look your brightest

Recommendation
-The one person who truly believed in me_Gu Hae-eon
-How to 'read' and 'live' 'Hire Yourself' here and now_Kim Ho

Are you ready for a career revolution, amidst the anxiety and despair of unemployment?
A self-development textbook by change management thinker Koo Bon-hyung!
A roadmap for change for office workers who have never experienced self-improvement!

“The office worker is dead.
There are no longer any office workers in the traditional sense.
Eliminate the organizational human attributes within you.

Think and act like a CEO.
So, you, hire yourself.”

Are you ready to hire yourself? For you, the organizational worker who lacks confidence in your natural talents, for you who spend your days in the fear of unemployment, for you who yearn to discover and develop your talents to elevate your economic value and quality of life, a revolution has begun again!

First published in 2001, when office workers were still wandering after the IMF foreign exchange crisis, the 25th anniversary edition of "Hire Yourself," which has changed the lives of countless people over the past 20 years, has been published.
Author Koo Bon-hyung declared a "breakup with the familiar" in 2000 and, as a "change management thinker," helped those who wanted to live "truly" until the moment of his death in 2013.
The reason why "Hire Yourself" is still read today is because we still live dependent on the will of others, are greatly shaken by small external changes, and are unable to take action despite longing for change and growth amidst the flood of self-help books.
Above all, because his words and actions resonate with us.


“The biggest obstacle to growth is always yourself.” You must discover the passion within you.
And we have to find a way to burn it.
"Hire Yourself" offers a path from discovering passion to discovering your most radiant self to creating a career revolution that will transform you from an ordinary organizational member into a public asset with knowledge and expertise.

In addition to a new cover, the 25th anniversary edition includes a “self-revolution note” (limited to the first edition) to help readers put into practice the “revolution” preached by Koo Bon-hyung.
It also includes the thoughts of Koo Hae-eon, a researcher at Koo Bon-hyung's Change Management Research Institute, about her father, Koo Bon-hyung, and a recommendation from writer Kim Ho, who has been living a life of 'self-employment' since first participating in Koo Bon-hyung's change program 20 years ago.


From organizational human to self
A Passion-Finding Guide for Those Who Want to Be Reborn
The office worker is dead!

Our jobs don't take care of us.
There is no ladder of promotion and salaries do not increase.
Rather than finding joy in work, they wander around looking for alternatives.
I try to find meaning in my life after work.
How long can we live like this? How can we improve this hopeless, cog-like existence? Koo Bon-hyung says the only way is to kill the concept of "being employed" and become self-employed.

“True unemployment is not the absence of a salaried job, but the inability to capitalize on one’s talents that will bring future wealth.” The most important starting point for acquiring future wealth is to destroy the traditional perception of the worker as an employee that has taken root in one’s mind.
You can't start a new relationship without killing the one you have with the past.


The process of being reborn as oneself by discarding everything that is not oneself is the core of change.
This book aims to help you become more yourself.
Only by killing the human nature of the organization can workers regain their passion for life and work.
By redefining the relationship between oneself and the organization, the organization becomes a place of excitement and commitment where individuals can realize themselves, and the individual becomes a source of competitiveness for the organization.


To live passionately in the world
Philosophical and Practical Projects
Stand as your own brand!

There is no need for management for office workers who do what they are told and handle given tasks out of inertia.
Their lives depend on others.
They either get laid off and leave, or they have to do the work of their departed colleagues, so they work twice as hard but their enjoyment of work is halved.
If you focus only on getting things done, you will become more and more incompetent and feel like nothing more than an object of management.


The most important thing is this.
Act as a 'manager'.
Only then can you have your own unique brand and actively sell yourself.
“No matter where you are or what you do, you must never forget that you are a manager running a one-man business.
Whether you're self-employed or working for a specific company, it's important to have the mindset to renew your contract on an annual basis.
“If you provide the best service, you will be able to renew your contract on good terms.”

The author advises starting with small practices.
What if you defined a day as 22 hours and dedicated at least two hours each day to self-employment? The author used this method to write books, build his brand, and transform the lives of others.
It explains, sometimes logically, sometimes emotionally, and sometimes with a warning voice, how to find something you like and are good at, and how to raise yourself up and create a turning point toward a desirable life.