Sauce effect
 |
Description
Book Introduction
Another content that is always included in the Korean Wave is ‘food.’
Food pairs well with any content and has the advantage of being easy to repurchase and repeat purchases.
When you see people eating Jjajangmyeon in movies or dramas, you wonder, "What is that black spaghetti?" and that question can lead to tourism or food exports.
The same goes for foods like tteokbokki, jjambbong, kalguksu, bulgogi, japchae, kimchi, bibimbap, doenjang jjigae, kimchi jjigae, and sundubu jjigae.
In this way, the global popularity of K-food is expanding its influence to include everyday Korean food.
One of the key ingredients that can be checked at this time is ‘sauce’.
Source Experts Tell Us
Five Keys to Franchise Success
Must provide consistent taste and identification
You must be able to leverage unique flavors in your marketing.
The contract must specify the source usage, source of supply, etc.
The sauce recipe or manufacturing method must be kept secret.
It should be possible to vary the design to suit local tastes and culture.
Food pairs well with any content and has the advantage of being easy to repurchase and repeat purchases.
When you see people eating Jjajangmyeon in movies or dramas, you wonder, "What is that black spaghetti?" and that question can lead to tourism or food exports.
The same goes for foods like tteokbokki, jjambbong, kalguksu, bulgogi, japchae, kimchi, bibimbap, doenjang jjigae, kimchi jjigae, and sundubu jjigae.
In this way, the global popularity of K-food is expanding its influence to include everyday Korean food.
One of the key ingredients that can be checked at this time is ‘sauce’.
Source Experts Tell Us
Five Keys to Franchise Success
Must provide consistent taste and identification
You must be able to leverage unique flavors in your marketing.
The contract must specify the source usage, source of supply, etc.
The sauce recipe or manufacturing method must be kept secret.
It should be possible to vary the design to suit local tastes and culture.
index
Contents
Part 1.
know
The History of Taste and Color, Discovered and Created by Humanity
Food, Culture, Color, and the Power of Addiction: Sauce 12
How did people get salt in prehistoric times? 16
Sugar 28: The temptation of sweetness that becomes addictive the moment you're born
Did Columbus bring chili peppers to Korea? 38
50 Gochujangs, King Yeongjo's Favorite during the Joseon Dynasty
Soybeans, the main ingredient in soy sauce, soybean paste, and red pepper paste 56
The world's first all-purpose sauce, Doenjang 70
The liquid from soybean paste is soy sauce? 80
Sauce diary ①
Three Korean sauces that have continued through the 20th century: soybean paste, soy sauce, and red pepper paste.
Why is earthenware used in traditional Korean jang? 92
Vinegar 94, recognized by Hippocrates and Yi Seong-gye
MSG 104, which has been consumed by people around the world for over 100 years
Healthy Bitterness vs. Toxic Bitterness 114
The sixth flavor, called "Dreamlike," is 122
Why is alcohol added to meat and fish dishes? 130
Sauce diary ②
The Taste of Dreams, Alcohol 134
Faulty Taste Map 137
Part 2.
sell
The Power of Addiction: Dominating Global Business
Korea ranks 16th in global sauce market size (140)
Treasure Spot 144, which created the international standardization of K-food.
What's important about franchise sources? 152
155 Features of Restaurant Franchise Sources
Restaurant Franchise Source OEM or ODM? 157
Can sauces be patented? 159
There is no sauce that cannot be made from powder 164
Make a powdered sauce for export? 166
The Misconception That "Powder Is Bad" 170
Are food additives toxic? 174
Preservatives that revolutionized food distribution 182
What are each country's export regulations? 185
How do I register my factory with the FDA? 189
Exporting isn't difficult if you find the right customs broker. 191
193 Things You Must Know When Exporting Sources
Sauce diary ②
Osmosis: A Scientific Theory Every Diner Should Know 198
Don't think that flavor comes from sauce alone. 202
204 Essential Agencies and Terms for Source Export
Reference 206
Part 1.
know
The History of Taste and Color, Discovered and Created by Humanity
Food, Culture, Color, and the Power of Addiction: Sauce 12
How did people get salt in prehistoric times? 16
Sugar 28: The temptation of sweetness that becomes addictive the moment you're born
Did Columbus bring chili peppers to Korea? 38
50 Gochujangs, King Yeongjo's Favorite during the Joseon Dynasty
Soybeans, the main ingredient in soy sauce, soybean paste, and red pepper paste 56
The world's first all-purpose sauce, Doenjang 70
The liquid from soybean paste is soy sauce? 80
Sauce diary ①
Three Korean sauces that have continued through the 20th century: soybean paste, soy sauce, and red pepper paste.
Why is earthenware used in traditional Korean jang? 92
Vinegar 94, recognized by Hippocrates and Yi Seong-gye
MSG 104, which has been consumed by people around the world for over 100 years
Healthy Bitterness vs. Toxic Bitterness 114
The sixth flavor, called "Dreamlike," is 122
Why is alcohol added to meat and fish dishes? 130
Sauce diary ②
The Taste of Dreams, Alcohol 134
Faulty Taste Map 137
Part 2.
sell
The Power of Addiction: Dominating Global Business
Korea ranks 16th in global sauce market size (140)
Treasure Spot 144, which created the international standardization of K-food.
What's important about franchise sources? 152
155 Features of Restaurant Franchise Sources
Restaurant Franchise Source OEM or ODM? 157
Can sauces be patented? 159
There is no sauce that cannot be made from powder 164
Make a powdered sauce for export? 166
The Misconception That "Powder Is Bad" 170
Are food additives toxic? 174
Preservatives that revolutionized food distribution 182
What are each country's export regulations? 185
How do I register my factory with the FDA? 189
Exporting isn't difficult if you find the right customs broker. 191
193 Things You Must Know When Exporting Sources
Sauce diary ②
Osmosis: A Scientific Theory Every Diner Should Know 198
Don't think that flavor comes from sauce alone. 202
204 Essential Agencies and Terms for Source Export
Reference 206
Detailed image
Publisher's Review
Sauces are essential in the food and restaurant industry.
Not only does it enhance the flavor of food, but it also plays a significant role in creating menus that suit consumer tastes and increasing sales, as it can diversify flavors with a little technical know-how.
This book contains the history of the sauce and ingredients that are the basis of sauce, the story of the development of sauce, and various know-how and solutions for converting liquid sauce into powder and exporting it.
This is a must-read book for those working in the food service industry, including restaurants and franchises.
To achieve higher sales in a wider market, it is necessary to learn the basic sauces of food and the know-how for export.
'Source Effect' can be said to be a guidebook that helps K-food enter the global market.
Not only does it enhance the flavor of food, but it also plays a significant role in creating menus that suit consumer tastes and increasing sales, as it can diversify flavors with a little technical know-how.
This book contains the history of the sauce and ingredients that are the basis of sauce, the story of the development of sauce, and various know-how and solutions for converting liquid sauce into powder and exporting it.
This is a must-read book for those working in the food service industry, including restaurants and franchises.
To achieve higher sales in a wider market, it is necessary to learn the basic sauces of food and the know-how for export.
'Source Effect' can be said to be a guidebook that helps K-food enter the global market.
GOODS SPECIFICS
- Date of issue: August 20, 2025
- Page count, weight, size: 208 pages | 135*205*20mm
- ISBN13: 9788987931760
- ISBN10: 8987931765
You may also like
카테고리
korean
korean
![ELLE 엘르 스페셜 에디션 A형 : 12월 [2025]](http://librairie.coreenne.fr/cdn/shop/files/b8e27a3de6c9538896439686c6b0e8fb.jpg?v=1766436872&width=3840)
