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Why Leader
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Why Leader
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Book Introduction
A word from MD
The last management bible of this century, following "Why Work?"
Kazuo Inamori, the living 'God of Management' and author of 'Why We Work', which changed the lives of 5 million workers around the world.
In this book, he says that the subtle difference between success and failure lies in the leader's 'heart.'
What is the power of the human heart as seen at the end of life, at the threshold of ninety?
May 25, 2021. Economics and Management PD Kang Hyun-jung
The only book since "Why Work" that reaches the ultimate level of Kazuo Inamori's management philosophy!
The most respected manager among Korean CEOs,
The living "God of Management," Kazuo Inamori, has been repeating his 60-year success formula.
“Think only of success and act as if you will succeed!”


Kazuo Inamori, author of "Why We Work," which has changed the lives of 5 million workers around the world, has compiled his insights on business, management, work, and success, gained over the past 60 years while leading numerous companies in the rapidly changing business environment, into a book titled "Mind."
While the market is rife with books on organizational management and problem-solving solutions based on the so-called "Silicon Valley" style of companies like Google, Amazon, and Netflix, there are few examples in the Korean business community of companies successfully implementing the success formula of American startups into their organizations.
Given the vastly different environments and conditions, will simply introducing a solution bring about change? If the most fundamental element, the heart, remains unchanged, simply injecting "innovation," dressed up in all sorts of fancy words, will not bring about change.

At the Prime Minister's request, he was invited to become the emergency manager of an airline on the verge of bankruptcy. He turned 24 trillion won in debt into a profit in just two years, and he founded a new telecommunications company and grew it into a company with annual sales of 50 trillion won, standing up to a giant monopoly competitor. This was due to his unwavering determination to move forward without looking back and without doubt.
“If the heart doesn’t break, nothing else will.” The heart, the inner strength that is so close that we often forget its existence, yet when the most desperate moment arrives, it reveals its true worth.
What is the power of the human heart that the god of management, who has climbed the hill at the age of ninety, has observed at the end of his life?
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index
As I ask the final question, what is on your mind?

First question: Jinah
“What does your heart attract?”


Why do some leaders disappear quickly, while others last forever?
Bowl_What Moves the Heart
Power_ Is your true self in touch with the universe?
What is the mind of a leader made of?
Soul_ What Overwhelms Instinct
Destiny_ How to cultivate the garden of the heart
Motivation_ Is it just for me or for everyone?

Second question: Harmony
“How does the heart for others come back?”


Other power_ Are you willing to die first?
When is the success of a business determined?
Sun_ The wind of altruism blows in the universe
Manpower_ Nothing happens that the heart does not call for.
Seon Yong_ The two great powers of the universe
Theft_ God does not permit it

Third question: fighting spirit
“How can I maintain a strong mind until the end?”


Power_ Nobly, strongly, and consistently
Success will never come to those who doubt it.
Yeomwon_ A truly strong leader is silent
Confidence: If you believe in the future and move forward, you will hear the whispers of God.
Breakthrough: If you're a leader, you have to be a little more aggressive at work.

Fourth question: Dori
“Am I doing the right thing as a human being?”


Response_ If you think it's right, go back and fight again.
Adversity_ Who else would say that if not you?
Belief: A leader must do what is right even if it means losing his limbs.
Empathy_ I don't work with people who don't have a philosophy.
Reconstruction: Nothing changes unless it touches the heart.

Fifth Question: Fundamentals
“On what foundation will all this be built?”


Surrender_ How to Never Fall Apart
Failure: Accept disaster willingly, accept good fortune cautiously.
Jeongjin: A phrase I have repeated without fail for 60 years.
Musim_ All the opportunities and crises of life were already in my mind.
Fate_ Life is an accumulation of encounters

To conclude the last question: Think only of success and act as if you will succeed.

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Into the book
Everything that happens in life is something that your mind has drawn you towards.
Just as a projector projects images captured on film onto a screen, the human mind also reproduces the pictures it draws into reality.
This is the absolute law that moves the world and the truth that applies to everything without exception.

--- p.24, from “Asking the Last Question”

This tremendous energy, which began to sprout from the beginning of the universe, has the power to change not only the present but also the past and future, naturally attracting good things and leading the actor to success.
When you have a positive desire to lead everything in a good direction and a beautiful heart that wants to make others and the world happy, the energy of the universe will deeply sympathize with and empathize with that heart, and everything will naturally tilt in a good direction.

--- p.47, from “First Question: “What does your heart attract?”

If you are the manager of an organization with thousands of employees, you should not get angry and engage in a fight with your enemies even in the worst of situations.
You must know how to pass through the midst of a problem calmly and courageously.
The moment you think about knocking down your opponent, your own mind also becomes dirty.
Those who slander others without any basis will inevitably receive the appropriate punishment if left alone.
If you don't agree or oppose them, they will soon disappear quietly.
Nothing happens unless the heart calls.
Mistakes can happen.
It might fail.
But you shouldn't be distracted by it.
The first attitude a leader must have is to keep his or her mind in check and not waver in any situation.

--- p.99, from “Second Question: “How does the heart for others return?”

No matter how great your skills are, if you don't have momentum, your chances of success are low.
Conversely, no matter how bad the situation is, if you have the momentum, you can overcome it.
Nothing happens unless the heart calls for it.
Likewise, whatever the heart calls for will surely happen someday.
"It's probably impossible to succeed right now... Wouldn't it be more realistic to give up this time and wait for the next opportunity?" Success is unlikely to happen to someone who doubts success and places more weight on failure.
And success cannot fail to happen to someone who always thinks only of success and believes without a doubt that he will succeed.
The determination to accomplish anything, no matter what, that spirit that seems like it could break rocks, is a prerequisite for success.
--- p.124, “Third Question: “How can I maintain a strong mind until the end?”

I was always so fragile that I could be shaken by the flapping of a butterfly's wings, and I felt like I would crumble under the weight of my burdensome duties.
Perhaps that's why, to allay that anxiety, I always sought "certain things" that would remain unchanged even as time and space shifted.
The conclusion of such agony was the ‘human heart.’
Money, fame, power, and popularity will all crumble someday.
But the human heart does not disappear as long as there are people there.
So, I decided to run my business based on the human heart.

--- p.170, from “The Fourth Question: “Are You Doing the Right Thing as a Human Being?”

How should we embrace good luck? A Kyocera executive who worked with me for decades told me that, even in my youth, I often said, "A humble heart is like a talisman."
It is extremely important to discipline yourself so that you can always live humbly, not only toward others, but also toward yourself and the environment and circumstances surrounding you.
It is human nature to quickly become complacent when people around us praise us for things going well, and to drift endlessly like a kite with a broken string.
It wasn't failure or frustration that caused us to take the wrong path in life.
It has always been success and praise that bring down a person.

--- p.194, from “Fifth Question: “On what foundation will all this be built?”

All misfortunes, big or small, are created by our own minds.
A mind that complains without reason invites unhappiness.
The same goes for managing life and managing a company.
Complaints and complaints about being unhappy lead to real unhappiness, and the fear of failure leads to real failure.
--- p.220, from “Finishing the Last Question”

Publisher's Review
★ LS Group Chairman Koo Ja-kyung and Woowa Brothers Chairman Kim Bong-jin's most trusted management bible ★

“I was always insecure and anxious.
The only thing I could rely on, having nothing, was my ‘heart.’

Money, fame, and popularity will all eventually crumble.
But the human heart never disappears.

So I pledged to lead the company with a foundation of sincerity.”

“Why do some leaders achieve their goals at all costs,
“What leaders ultimately fail?”
The Qualifications of a Leader and the Mindset of a Leader as Seen from 60 Years of Management

People often say, "Everything depends on your mindset," but when faced with hardship and adversity, they give up, saying, "I can't do it."
Even leaders who are responsible for the future of countless employees approach any task by dividing it into what they can and cannot do before even starting it.
Chairman Kazuo Inamori, who has observed countless leaders while serving on the front lines of management for over 60 years, has always felt sorry for leaders who avoid responsibility or blame others in the face of various difficulties, ultimately resigning from their positions.
"Why do some leaders achieve their goals, while others never do?" In this book, which compiles insights gained over a decade in the cutthroat business world since "Why Work?", which was published in Korea in 2011 and sold 300,000 copies, he argues that the subtle difference that separates success and failure lies in the leader's "heart."
As a child, Kazuo Inamori, a boy living with his relatives, spent each day trembling in fear of catching tuberculosis from his uncle and aunt.
However, his father and older brother, who lived with him, took care of him without any fear of infection.
But coincidentally, Kazuo Inamori, who was hiding in his room in fear, fell into the clutches of tuberculosis and groaned in fear of death, while the other family members who had remained calm despite the illness were fine, as if they had been deflected by the bullets of disaster.

“Any disaster happens because there is a mind that attracts it.
Nothing happens unless the heart calls for it.
“It is not reality that creates the mind and attitudes of people, but the mind that creates and moves reality.”
The piece of truth he realized at that time became a philosophy he never forgot and kept in his heart until he later became a manager respected by people around the world.
Are you, too, overwhelmed by the fear of failure and doubting your success? Have you forgotten your original, confident spirit amidst anxiety and confusion? Kazuo Inamori speaks clearly to you.
“Success will never come to those who doubt it.
“Think only of success and act as if you will succeed!”

“How does the leader’s mind spread throughout the organization?
“Are you pulling the trigger on success?”
The foundation for rapid growth that helped local small and medium-sized enterprises leap to become one of the world's top 100 companies.


He started his business supplying parts to large corporations with a capital of 30 million won about 60 years ago, but was often turned away by companies he visited without any prior knowledge.
“I can’t entrust parts orders to a small company like yours.” If he were an ordinary salaried worker, he might have compromised or waited until later.
But behind him were colleagues who had dedicated their youth to building the company, and there was a debt waiting to be repaid immediately.
If he endured the momentary humiliation, he would only end up hurting himself, but if he turned away and retreated, the hearts of the employees who trusted and waited for him would also crumble, so he endured each day with a wounded heart.

Kyocera, which had only a few dozen employees, was able to grow into a global company when it received a massive order to produce computer parts from the global company IBM.
However, at the time, Kyocera did not have the technology and facilities to mass-produce that quantity of parts, let alone develop prototypes.
He worked tirelessly with his employees, staying up all night to develop the product, and despite receiving multiple defective product ratings, he succeeded in meeting IBM's demanding specifications and securing an additional order for 20 million parts.
What led a local small business with a capital of 30 million won to such incredible success? Kazuo Inamori reveals the secret to his success is simple.
“It wasn’t talent, money, or technology that helped us overcome the crisis.
The most important thing is the human heart.
“A leader’s heart, as firm as frost, instantly spreads and creates huge ripples around them, and the company grows with that very power.”

“What kind of leader are you?
“Is your heart calm in the storm?”

Questions that today's leaders must confront head-on as they navigate these uncertain times.

Steve Jobs, Elon Musk, Eric Schmidt.
There are many great managers, but few managers have changed their perspective and attitude toward work.
If the author's previous work, "Why Work," was a book that fiercely questioned and examined the reasons why we must wake up every morning and go to work, "Why Leaders" goes a step further and deals with the mental strength that a leader must possess to lead others and create something new and unprecedented in the world.
If we could also understand the strength of mind he has demonstrated with his entire being over the past half-century, wouldn't we be able to move forward toward success without wavering, even in the midst of anxiety and crisis, as if we were hanging on the edge of a cliff?
“The only thing that changed was my mindset.
“I just changed the direction of my mind, and at that moment, the circumstances surrounding me completely changed, as if it were a lie.” This book, written when he was on the verge of ninety, is filled with the anxiety and thirst for success that countless leaders in Korea, who are afraid of tomorrow and anxious about today, must have experienced.
And it tells how he trained his mind to shake off the invisible anxiety, and how his work and life changed as if by magic.
If you are an entrepreneur who, despite the enthusiasm you had when you first started, is still trapped in a dark tunnel with no exit in sight; if you are a middle manager who blames yourself for your own inadequacy due to pressure from superiors and communication problems with team members; if you are a CEO who is deeply troubled by the inability to present a vision for work and business to employees, the author's lived experience of standing tall in the world with only the power of the mind will be a strong comfort and hope.
GOODS SPECIFICS
- Date of issue: May 12, 2021
- Format: Hardcover book binding method guide
- Page count, weight, size: 224 pages | 380g | 133*195*20mm
- ISBN13: 9791130635873
- ISBN10: 1130635872

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