How to Get a Big Job Salary in a Free Space
The core know-how of the space business that has expanded to 5 locations in 4 years!

This book contains the author's core know-how, which has earned the equivalent of an office worker's annual salary from Airbnb, which he started in 2021 with 3 million won in interior design costs in a rented house.
He was an ordinary office worker, but he came to run five spaces in four years. He explains various business principles and know-how in space management through his own experiences.
The process of starting and running an Airbnb, which can seem complicated and difficult, has been simplified into an easy-to-follow 4-week program.
We introduce how to run a perfect space without missing even the smallest details, from interior design to cleaning and customer service.
By following the content covered in this article, you will not only develop new entrepreneurial skills but also develop insight into the potential profitability of a space.

After going through these twists and turns, I was able to solidify the substance of the space.
As we solved problems big and small, the service gradually became more complete.
As the accommodation was being refined, I also grew.
Now I feel confident that I can do well in most service industries.
I think this might be the greatest gift Airbnb has given me.
It is a gift of experience and growth.

--- p.9

In capitalism, the 'rental system' of making money by lending out goods or services does not require much labor from the owner.
Hosts gain a lot of time freedom because their accommodations do the work for them even while they sleep.
All you need to do is clean for about 2 hours on the day of check-in (or the day before check-in).
Even if business is bad, you don't have to stay in the store all day.
This is the perfect business to take on in your spare time while maintaining your existing main job.

--- pp.15-16

If you previously traveled the world simply as a traveler, you will naturally become interested in providing travel or other services.
As you gain indirect experience in this way, you will naturally find yourself in the position of a producer.
This is why it is a good idea to acquire background knowledge through books beforehand when you are just starting to develop a small interest in something.

--- p.21

Airbnb is in the business of creating memories.
When you ask someone about the happiest moment in their life, many people think of traveling.
The experience of staying in an unfamiliar city with someone special is intense.
More than half of that travel experience is spent at your accommodation.
Whether it's your first trip abroad, a family trip after years, or a solo trip with someone you like, accommodations are at the beginning and end of every journey.
The experience at that accommodation will be remembered for a very long time.

--- p.24

Reviews are the only indicator that allows guests to assess all risks in advance.
Reviews are marketing, the sustainability of your property, and the master key to the success or failure of your business.

---p.26

Defining the essence of the value you can deliver is also important for sales.
Because money naturally follows value.
When you do other business, I hope you think about 'what I can convey' before 'how much I can earn'.

--- p.27

Airbnb's value lies in providing a 'living experience'.
The experience of living for a few days in a house I'd always wanted to live in, in a neighborhood I knew nothing about, or renting someone's house for a short period of time and enjoying the neighborhood's infrastructure—the memories I leave behind are irreplaceable in any way.

--- p.29

A good Airbnb accommodation becomes a destination in itself.
No two Airbnb properties are the same.
Every house has its own unique characteristics.
This is because the host's sensibility and personality are directly reflected in the service.
In that house, visitors feel comfort, attachment, and a sense of kinship with the local people.

--- p.31

You may wonder why a host needs to live in a lodging facility.
This is because the foreign tourist city homestay business essentially falls under the category of ‘homestay.’
A bed and breakfast is a form of lodging where the owner rents out part of his or her home to travelers.
Therefore, a business registration certificate is issued only to a ‘house where the owner lives.’

--- p.51

The name of your company or school is a quick way to build trust.
By revealing this information, landlords unconsciously perceive tenants not as strangers but as members of a community with whom they can feel a sense of community.
The defense mechanism of 'could this person be a scammer?' also eases.
The first condition that must be met for negotiation is trust.
Without trust, you can't even sit down at the negotiating table.

--- pp.62-63

Property taxes are subject to change.
If a property called a 'house' is operated as a business, the basis for property taxation changes from a house to a commercial property.
Although it may vary by local government, property tax rates for commercial properties are usually higher than those for residential properties.
When we look into cases of foreigners operating homestay businesses, we find that some homes have barely changed their property taxes, while others have been charged up to 1.5 times the amount.
To solve this problem, you can either raise the rent a little more when signing the contract, or convince the landlord that the tenant will pay the increased property tax.
--- p.64

If a property has unique features that stimulate people's romantic desires (view, duplex, terrace, new construction, etc.), it will definitely become a competitive advantage.
'Living in the home you want to live in' is an important value that Airbnb users gain.
These unique features can be used as titles when registering your property.
--- p.68

Party rooms are reported as ‘space rental service business (real estate rental business depending on the local government)’ rather than ‘accommodation business or bed and breakfast business.’
The Party Room's All Night Package allows guests to rent the space for an entire night.
You can set check-in and check-out times similar to those in the accommodation industry.
However, you must not provide accommodation-related facilities and supplies (beds, towels, amenities, etc.).
You may be subject to punishment as it may be considered an unreported accommodation business.

--- pp.82-83

One of the most common misconceptions about interior design is that "the more money you spend, the prettier it gets."
Of course, using more expensive materials can improve durability or finish quality.
However, the visual perfection does not increase in proportion to the investment cost.
It's often the case that a local cafe with just a few minimalist pieces of furniture in an old building looks better than a cafe with hundreds of millions of won spent on interior design in a new city commercial district.
The same goes for the interior of the accommodation.
--- pp.89-90

When buying a mattress, you should carefully read reviews.
I prefer a product that satisfies universal tastes rather than one that is too hard or too soft.
When evaluating a lodging experience, the quality of sleep is very important.
The mattress is a space where customers spend at least 8 hours a day.

--- pp.104-105

When it comes to amenities, packaging is actually more important.
For the contents, it is better to buy a large-capacity product of an appropriate brand, but to use a dispenser set that is purchased separately to store it.
If you use containers from low- to mid-priced household goods brands, it can make you feel like you're staying in a shabby motel.

--- p.107

Fragrance determines the first impression of a space.
When you open the door and a nice scent comes out, you remember that space as a nice space.
Conversely, if the scent is not good, the first impression of the accommodation will be ruined.
The most common accessory for designing incense is the diffuser.
You can purchase products with large capacity and good reviews from open markets.
Finding a diffuser that fits your space can take some trial and error.

--- p.109

Airbnb is a space to live in before it is a space to see.
The sum total of the comfort someone feels while staying for a day or more is the value my space can provide.
While visual perfection is an important element in attracting attention, it is not the essence of interior design.
--- p.113

Even after checking into your accommodation, guests are bound to have questions.
Many customers do not read the instructions written on the app page.
Therefore, it is recommended to create a basic guide in booklet form.
This booklet serves as a kind of customer guide at the hotel front desk.

Please create a manual using any program that is easy to use, such as a word processor, Hangul, PPT, or Illustrator, and print it out.
The manual must be written in at least two languages: Korean and English.
English manuals can be easily created using translation apps such as Naver Papago.

--- p.129

If you feel like your listing is lacking and you're tempted to postpone opening, consider starting with a slightly lower price.
Even if the accommodation is imperfect, guests will understand if the price is low.
While expressing your gratitude and appreciation for staying at our first-opening accommodation, we would like to politely ask if there were any inconveniences.
After you have your first guest, a lot of the fear and uncertainty goes away.

--- p.132

It's annoying, but humans perceive one mistake or wrongdoing much more seriously than 99 good things.
Because the human brain is more sensitive to negative signals (danger, uncleanness, loss, imbalance, etc.).
In evolutionary psychology, this is called negativity bias.
The ability to detect negative signals is a human instinct that increases our chances of survival.
Since guests are also people, it is inevitable that they will perceive negative elements as being highlighted.
The host must accept this and prepare the accommodation.

--- pp.143-144

If a guest points out a flaw in your property, you should fix it immediately.
Guests voice their complaints through direct messages, public reviews, and private reviews.
Guest feedback is an opportunity to improve your property.
While this may be a complaint from one guest, it's likely that hundreds of other guests feel the same way.
For example, if a review says, “It was inconvenient because there was no electric kettle,” there is a very high chance that the same review will appear again.
--- p.147

The beauty of Airbnb's business is that other guests don't know the extent of the services I provide to a particular guest.
Because in most cases, you only face one team of guests one-on-one.
In a restaurant, if I give a free fried egg to a specific customer, I have to give the same service to the other customer sitting next to me.
Because customers feel discriminated against.
However, Airbnb doesn't allow other guests to know what happened with a specific guest unless you leave a review.

--- p.153

In the service industry, an apology is something that is paid for.
Please refer to the airline industry for its best service.
If a departure is delayed by half a day due to an airline error, how much compensation should the passenger receive? Saying "I'm sorry" will never be enough.
But how would the passenger feel if the airline offered to refund the cost of a one-way ticket as compensation for the delay? The passenger would likely be happier because the compensation they received was greater than the inconvenience of a delayed departure.

--- p.156

I'm skeptical about full automation of Airbnb listings.
A house is like a living thing, and problems, big and small, constantly arise.
Every time you clean, you may find something unusual: mold growth, damaged wallpaper, dirt stuck in your shoes in the bathroom, or Wi-Fi outages.
Therefore, the host should visit the property at least once a week to check the details of the property.
I have seen several cases of people living in Seoul and operating accommodations in the countryside or Jeju Island.
Most guests' responses to the accommodation were poor.

--- p.165