Entering
Chapter 1: Prepare sentences that will serve as the basic foundation
Chapter 2 Simplifying Sentences
Chapter 3 Logical Thinking to Organize Sentence Content
Chapter 4 Techniques for Making Sentences Easier to Understand
Chapter 5 Habits for Better Sentences and Writing

Logical Writing, a writing method taught by global management consulting firms.
The fundamentals of logical writing, explained kindly by a veteran McKinsey consultant!

“Why are my writings always so long-winded and lacking in substance?”
“Even writing a short piece is difficult, and I don’t even know what to write in the first place.”
“I don’t even have a sense of what a good sentence is.”

If you look around, you will see that many people have difficulty writing like this.
This is especially true when you need to write something with a clear purpose, such as a report, proposal, or email.
We often attribute it to 'bad writing', but this book says otherwise.
“The problem is not with the writing, but with the structure of the thoughts.” If you can’t organize your thoughts, your writing won’t be organized either.
McKinsey's Logical Writing starts from that very point.
Before learning how to write well, first identify why sentences are awkward and, through the process of correcting those problems, develop the ability to think and organize logically.

This book goes beyond simply providing guidance on sentence structure and focuses on structuring your thinking about writing.
It is structured in a way that fosters the habit of dividing complex content into clear units and organizing them systematically, and to this end, it suggests methods for dividing and arranging thoughts into distinguishable forms such as 'shape, color, and size'.
Through this process, readers learn the flow of transforming thoughts into writing, and develop not only the skills to refine sentences but also the essential ability to design and deliver messages.
It is highly practical in that it is structured as a writing training course that can be immediately applied in the workplace, rather than remaining an abstract theory.

Author Yuji Akaba graduated from the University of Tokyo and Stanford University with degrees in engineering, and then worked as a strategy consultant at McKinsey & Company, one of the world's leading consulting firms, for 14 years.
Although he was more accustomed to logical thinking than anyone else, the thing he found most difficult when he first joined the company was 'writing'.
He was always at a standstill, not knowing how to organize and express his overflowing ideas. Eventually, through McKinsey's report writing method and structure training, he learned how to organize his thoughts and sentences together.
This book was written based on that experience.
The author addresses "why writing becomes awkward" before "how to write well." He presents various writing frameworks, including PREP, CRF, and the pyramid structure, identifies common errors in actual writing situations, and helps readers develop the ability to logically structure sentences, paragraphs, and overall flow.


Structure your thoughts and write a well-organized piece!
A way of thinking that will help you write like a top-notch management consultant.

McKinsey's Logical Writing is a practical guide designed to teach you how to structure your thoughts and communicate them accurately, using intuitive examples and visual flow.
Unlike existing writing books that focus on expressiveness or sense, this book focuses on 'thinking clearly.'
Rather than teaching how to write well, it first shows why the writing is awkward.
By identifying and correcting each cause of complexity in writing, such as misspellings, redundant expressions, and unclear sentence structures, readers learn to naturally coordinate the context of their thoughts and the flow of their expressions.
It is recommended for professionals who feel burdened by writing emails, reports, and proposals; students and job seekers who struggle to maintain a logical flow in their essays or presentations; and readers who want to move beyond emotional writing and learn a clear structure.
Especially for those who feel that they want to "write properly" rather than "write well," this book will serve as the most practical and clear guide.

Korea's first! Learn logical writing through diagrams.
A comprehensive, diagrammatic summary of techniques for writing any essay requiring logic!

Each chapter begins with a vivid cartoon depicting a working person's writing, intuitively showing how the flow of thought becomes distorted and how to fix it.
Rather than rigid theories, it teaches you to learn through trial and error in the field, so even readers who normally find writing difficult will be able to follow along easily.
This book does not simply teach you how to write sentences.
By dividing and organizing complex thoughts into 'shapes, colors, and sizes', we train the entire process of converting thoughts into writing.
The experience of organizing thoughts while revising sentences is the essence of writing that this book proposes.

The content is structured around common errors that occur in writing situations.
By following the flow of the conversation, the reader comes to understand how distortions of logic or ambiguities in expression arise and how they can be corrected.
Instead of rigid rules or theoretical explanations, the structure vividly shows real-life writing situations and trial and error, leading readers to empathize and diagnose and correct problems on their own.

This is a must-read for readers like this.

* Professionals who feel overwhelmed every time they write a plan, report, or email
* Students and job seekers who have difficulty organizing logical flow and messages
* Beginners in writing who want to organize their thoughts before expressing themselves.
* Readers looking for a practical writing style that prioritizes structure over feeling
* People who have a desire to 'write properly' rather than 'wanting to write well'

Ultimately, writing is the result of thought.
"McKinsey's Logical Writing" is the most realistic and effective writing strategy book needed to cultivate the "power to turn thoughts into words."