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Coupang Growth Seller Guide
Coupang Growth Seller Guide
Description
Book Introduction
From an ordinary working mom to a breadwinner with monthly sales of 250 million won in just 4 months!

"Coupang Growth Seller Guide" is not a superficial strategy book that only skims the surface.
This book contains a 2 million won lecture comprised of the author's sales know-how and strategies, which have produced 1,000 cumulative students and numerous monthly sellers earning 100 million won.
The reality for Coupang is that supply is still insufficient compared to demand.
We've covered everything from how to actively utilize "rocket growth logic," which is advantageous to suppliers without initial capital, to tips on domestic and international sourcing, how to utilize item winners, and advertising strategies.
Testimonies from students who have achieved the financial freedom they desire, including office workers looking to increase their side income, novice sellers struggling to find their way, and former employees preparing for a career change, continue to emerge.
Is it possible to make money on Coupang, the world's easiest platform, on your own? If you're curious, open this book.
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index
Prologue: Advice for Growing as a Seller

Chapter 1: Preparing to Become a Sole Proprietor

1) Register as a sole proprietor
2) Coupang Seller Registration
3) Reporting of mail order sales business

Chapter 2: The First Steps to Opening a Store on Coupang

1) Why you should start with Coupang
2) Three Coupang channels
3) Rocket Growth Entry Procedure
4) Related questions
5) Optimal business method

Chapter 3: The Aesthetics of Product Sourcing

1) Effective product sourcing strategy
2) Domestic sales channels
3) Summary of sourcing methods
4) Coupang's exposure logic
5) 1688 and All That Direct
6) Things to keep in mind when sourcing

Chapter 4: Product Registration and Management

1) Product registration procedure
2) Register optional products
3) Create an image and detailed description
4) Search and tags
5) Delivery and logistics
6) Item Winner

Chapter 5: Receiving Products

1) Effective product packaging methods
2) Courier contract & Milk Run Courier
3) How to wear
4) How to handle returns

Chapter 6: Using Coupang's Fulfillment Service

1) Rocket Growth usage fee
2) Storage and delivery fees by sales price
3) Basic principles of inventory management

Chapter 7: Advertising Strategy

1) Rocket Growth Advertisement
2) Coupang advertising features
3) How to run an advertisement
4) Use Coupang Shorts
5) Advertising data
6) Advertising Report
7) Kwon Dong-dong's advertisement setting order
8) Operating discount and free promotions
9) Customer review management

Chapter 8: Sales Revenue and Settlement Management

1) Application and management of settlement payment
2) Tax reporting and data verification

Chapter 9: Trademarks and Copyrights

supplement

Detailed image
Detailed Image 1

Into the book
Although luck plays a big part in business, you must first prepare to seize opportunities.
Luck tends to pass by those who are not prepared.
He who does not practice cannot be prepared.
Instead of hesitating with reasons why it shouldn't be done, let's just start at least one thing.
To achieve your goals, you will repeat endless learning and practice, and face a powerful moment of change where your mindset fundamentally shifts.
--- p.8

It's more important to make your product look valuable than simply selling it cheaply.
Consumers may not be as price-conscious as you might think.
Even for the same product, prices are set differently by different sellers, and a successful sales strategy is to make the product appear more expensive.
One effective way to enhance your images is to pay attention to the detail pages.
This is because consumers rely heavily on photos and descriptions on product details pages when making online purchases.
The value of a product can vary greatly depending on the configuration of the detail page.
--- p.52

Coupang Fulfillment Service (CFS) efficiently processes and delivers orders through Coupang's automated system.
By utilizing large-scale logistics infrastructure, rapid delivery is possible, and services such as same-day or next-day delivery are provided, increasing customer satisfaction.
Because it can handle large volumes, it offers significant cost savings compared to individual shipping. A separate customer service department provides support for delivery issues.
Sellers focus on selling, and Coupang handles delivery-related tasks.
--- p.122

Conversion rate is the percentage of clicks that result in a purchase.
For example, if it's 4%, it means that 100 people clicked and 4 purchases were made.
The higher the conversion rate, the more likely a purchase is to occur, so it is better to execute the advertisement aggressively.
While sales may seem like the only important metric, conversion rates are also important.
I also test and take products with a conversion rate of 4% or higher.
--- p.152

Publisher's Review
There are turning points, big and small, in everyone's life.
Although there may seem to be no causal relationship, countless choices and actions are closely connected.
Persistence and hard work towards success will pay off in one way or another.
There is no reason for someone who wants to grow through experience, even if it means suffering losses, to reject the wisdom that Kwon Dong-dong offers.
Economic freedom, which everyone desires but feels distant.
Through this book, you too will experience the steepest turning point.
GOODS SPECIFICS
- Date of issue: August 31, 2024
- Page count, weight, size: 192 pages | 152*225*15mm
- ISBN13: 9791193471173
- ISBN10: 1193471176

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