Prologue | Explanation is science, not sense.

Part 1.
There's a minor reason why you're not good at explaining things.

01 The first 15 seconds are crucial
02 'Maybe I'm just giving a long-winded explanation.'
03 Disorganized stories lead to confusion.
04 Just listing words doesn't convey anything.
05 There's something more important than a sense of humor.

Part 2.
People only care about what's relevant to them.

06 Capture the other person's most pressing needs
07 The Secret of a Story That Makes People Listen
08 Be clear about who you will explain to.
09 First, decide on a concluding sentence.
10 Powerful First Words to Solve Your Partner's Problems
11. The conference room cannot understand the needs of high school girls.

Part 3.
The secret to explaining things well without rambling

12 There is a formula that explains any story in an easy-to-understand way.
13 Be sure to start by outlining the 'big picture' of the story.
14 Things to Say When the Other Person Isn't Ready to Listen
15 “I would like to tell you three things today.”
16 The Benefits of Starting with the Conclusion
17 The key is to provide evidence that shows that the conclusion is correct.
18 “I won’t hear you say, ‘What on earth are you trying to say?’ anymore!”

Part 4.
The explanation must be simple.

19 Explain it in terms the other person knows so that it is easy to understand.
20. Changing nouns to verbs makes communication easier.
21 Avoid using English or foreign words as much as possible.
22 When using abbreviations is toxic
23 It is better to repeat the same word rather than changing it.
24 Simple techniques to easily explain technical terms
25 Humans understand words by converting them into images.
26 “So this is like an inheritance.”
27 I explained it clearly, but you don't understand why
28 Where did my partner and I go wrong?

Part 5.
Move your opponent with minimal explanation in the shortest time possible.

29 You must be able to reproduce it to understand it.
30 Easy to understand what's wrong!
31 Don't expect others to understand your feelings.
There are limits to conveying the 32 atmospheres.
33 “So what do you want me to do?”
34 The Blind Spot of "Please Take Care of Me"
35 Confusing expressions lead to misunderstandings
36 Use specific verbs to move people.
37 Change adjectives and adverbs into numbers.
38 How to Move Someone Without Saying a Word
39 Empathy can move hearts
40 Skills to Give Attention Without Any Aftereffects

Part 6.
If it gets longer, you lose

41 It's not the length of the explanation that matters.
42 “I thought it was free.”
43. Preemptively anticipate what your opponent might misunderstand.
44 Sometimes it's okay to write a single line in an email
45 The other person doesn't read your email as carefully as you think.

Epilogue | “I will now make clear what I want to say.”

A concise explanation for those who want to explain things clearly.

The expression "Even if you speak like a dog, I understand it perfectly" is often used to describe someone who understands the meaning of words well no matter how they are spoken.
It's definitely a compliment.
Aren't there truly grateful people like team members who understand my intentions even when I speak in unclear sentences, customers who understand even when I use jargon that only a small number of people in the industry understand, and junior employees who prepare the number of meeting printouts I want even when I just say "a lot"?
If there were people who understood what I meant as if they were inside my heart, both work and interpersonal relationships would become much easier.

But no matter how I explain it, it is actually too much to expect the other person to understand it.
In today's world where people of all kinds work and live together, it is becoming increasingly difficult to dedicate time and intuition to interpreting difficult words.
Anyway, words must be spoken properly to be conveyed properly.
In other words, if you speak clearly, you will be understood clearly.
So, if you feel frustrated because you don't understand even after I explained it to you, you need to first look back at your own words before blaming the other person.
I need to look back and see if I explained things clearly and easily so that the other person could understand.

In fact, it is not that difficult to explain something simply and clearly so that the other person can understand.
It's a much easier explanation if we keep in mind just a few factors that are close to the formula.
The author explains this method in his book, “How to Explain Accurately Without Rambling.”
First, in 'Part 1: There's a Small Reason You're Bad at Explaining', we talk about how explanations can be difficult to understand and what we often overlook when explaining.
By examining the characteristics of long, drawn-out explanations and explanations that are unclear about their relevance to the listener, readers will be able to realize, "Perhaps I have been giving explanations like this myself."
How to escape from 'explanations without a core' is explored in more detail in 'Part 2: People Only Pay Attention to Things That Relate to Themselves'.
This is a part that looks at how to say a single word or sentence that makes the person listening to the explanation listen attentively.
In the following 'Part 3: The Secret to Explaining Well Without Rambling', we will dissect the 'TNPREP Law', a formula for explaining any story in an easy-to-understand way.
You will learn a simple explanatory formula: 'topic, number, main point and conclusion, reason, specific example, repeat main point and conclusion.'

Readers who habitually use difficult or ambiguous expressions should pay particular attention to the section titled 'Part 4: Explanations Must Be Unconditionally Easy'.
Also, 'Part 5: Move the Other Party with Minimal Explanation in the Shortest Time' covers how to explain effectively in situations that require special business communication, such as when giving instructions or cautions to subordinates.
It contains many examples from the author's own work experience, making it suitable for practical application.
Finally, in 'Part 6: If it's long, it's a loss', the importance of 'an explanation that doesn't lead to misunderstanding' is emphasized, rather than a long explanation.
The author devotes space at the end of the book to writing short and easy-to-understand business emails, demonstrating that both speech and writing must be easy to understand.

There's a minor reason why you can't explain.

If you, as a parent, have ever tried to explain something your child is having difficulty understanding, you will know this very well.
It shows how difficult it is to give an easy-to-understand explanation.
Anyone who has ever tried to explain how to use a smartphone to their elderly parents will have thought about this.
"Is my explanation difficult? Why can't you understand?"

In fact, it's not only when we're in a special situation where we have to teach something that we start to worry about 'how can I explain it easily?'
One of the tasks that we have to do on a daily basis at work is explaining.
This is because explanation is an essential part of business communication, which is carried out in various ways, such as delivery, reporting, direction, and presentation, regardless of job type or position.
A supervisor who asks, “How is that going now?”, a customer who asks, “What’s different about the new model besides the design?”, and a junior who keeps making mistakes and needs to be warned are all in need of an “easy-to-understand explanation.”

But if you look closely at people who lack the talent to explain, you can find some things in common.
They are unable to express themselves in simple words, organize their stories, and properly grasp what the listener is curious about.
It is these very minor details that make explanations difficult and tedious.
In other words, this means that you can make the other person feel that the story is 'relevant to me' and that you can explain much more easily by simply choosing easy words and conveying them in precise sentences.

In this book, the author points out that many people fail to move beyond self-centered explanations when explaining something, and emphasizes the importance of capturing and explaining the most pressing points to the other person.
For example, when a salesperson tries to persuade a customer, it is more effective to explain the benefits to the customer rather than the advantages of the product that he or she wants to promote.
In addition, the author recommends thinking about "what should I explain first if I only have 15 seconds" and deciding on a sentence that corresponds to the conclusion, explaining with specific numbers rather than words like "properly" or "well," and practicing not using technical terms.
If you develop the habit of considering your audience by following these 'small' tips, your readers will not only learn the art of explanation more easily, but they will also gain confidence through the experience of having the other person listen intently and understand your story.
Perhaps you'll even gain the courage to not be nervous when you have to explain something.
At the very least, you'll definitely be less likely to have your self-esteem damaged by things like, "So, what are you trying to say?"

Success in social life depends on communication skills.
To be successful, you must be able to communicate concisely and clearly.
People who speak long and difficult words have a hard time getting promoted.
So, I've always considered it important to start with the conclusion, explain in three points, explain when the other person is curious, speak simply and clearly, avoid using difficult words, and if you must use them, explain in detail, and speak at the other person's level.
But then I came across a book that made a similar argument to mine.
This book is good for people who have trouble reporting, want to persuade busy clients, and those who make others yawn with long-winded speeches.
- Han Geun-tae (CEO of Hans Consulting, author of "Meet a Master Once in Your Life")

Explanation is not sense, it is science.

There are many types of people who are bad at explaining things, such as people who ramble on and on, people who jump to conclusions without even mentioning something to draw attention to, people who use difficult words when explaining, and even people who use the wrong words.
However, people who have difficulty explaining things of any type often tend to think that 'there are people who are good at explaining things.'
In other words, I believe that a clear explanation is possible with a unique sense.
Is that really true? Is the ability to explain things innate?

Fortunately, you don't have to be born with a knack for explaining things.
According to the author, to be good at explaining, you don't need to worry too much about things like attitude, voice, personality, or sense of humor.
Because formulas are more useful than sense in giving a proper explanation.
In other words, there is always a reason for an explanation that is difficult to understand, and there is a formula for creating an explanation that is easy to understand.
The author summarizes the formula as the 'Law of Ten Prep'.
This rule is, so to speak, 'the order in which information is organized to make it easier for the other person to understand the story.'
The name 'TNPREP' is an acronym for each element: Theme, Number, Point, Reason, Example, and Reaffirmation of Point.
This rule can be applied in a variety of business communication situations, such as during presentations, sales meetings, or when expressing opinions at a conference.
In short, any explanation becomes easier and more solid if you go through the process of 'introducing the topic first, pointing out how many points you want to explain, not hesitating to state the conclusion first, explaining why that conclusion is correct, providing specific examples that support the conclusion, and concluding by repeating the main points and conclusion.'

Explanations are often made in writing as well as in speech, and it is rare to find someone who is good at writing explanations.
The Ten Prep Law is also useful when explained in writing.
Even when writing reports or emails, if you follow the author's instructions and follow the Ten Prep rules, you will be able to write much more specifically and accurately.
I especially recommend the author's tips to those who think that the longer the email, the better, and write long greetings, those who do not clearly state in their emails what they want or what they want to be done, and those who do not clearly state how important or urgent their message is when they need a reply.

People who are good at speaking or writing are used to expressing themselves.
Not only does it clearly convey your thoughts, tastes, and opinions, but it also ensures that the other person understands them properly.
This is possible because you know well what you want and what the other person wants.
Knowing yourself and understanding others is the beginning of true communication.
The 'How to Explain Well' section in this book will help you get closer to that kind of genuine communication.
- Jeong Eun-gil (CEO of First Snow Speech)

At work, the better you explain things, the more advantageous it is.

Do you think that people who are good at explaining things will only be recognized when giving presentations or making sales pitches? You're mistaken.
There is no workplace that has a separate department in charge of explanations.
'Explaining well' is not the job of a few special experts.
Regardless of your job title or position, everyone is bound to find themselves in situations where they have to give explanations at work.
Therefore, if you have the power to explain, your work life will become easier in many ways than you think.
Regardless of department, whether reporting progress to superiors, speaking at meetings, or training and guiding subordinates, people who are good at explaining things can ensure smooth progress.
You can even reduce work stress by eliminating the need to repeat what you've already said.
This goes without saying for those in charge of marketing, advertising, public relations, etc.
Since communication skills are essential in this field, the visible results that can be achieved through good explanations are naturally great.
It would also be a good idea for people working in the service industry to learn the explanation formula.
No matter how well-functioning a product or convenient service a developer creates or how hard they try to lower costs, if they don't explain the benefits to customers, sales won't happen.

Even in professions where there isn't much to talk about, this is no exception.
When you need to write or explain contracts, internal documents, instruction manuals, or even just regular business emails, the better you explain, the better.
Emails filled with long, convoluted sentences or awkwardly worded responses rarely get across clearly.
Emails that use excessive abbreviations or words that the recipient doesn't know are not only prone to misunderstandings, but can even damage your reputation.
Therefore, if you have something to convey, report, or give instructions to, whether verbally or in writing, it is worth referring to the 'method of explaining accurately without rambling' that this book teaches.

In addition to the Ten Prep Law, the author also suggests various 'easy release' strategies.
In particular, advice such as changing a hard noun like 'acquisition' to a verbal expression like 'to learn', or that it is better to express words like '적(的)' and '화(化)' in simpler words is worth remembering and easy to put into practice.
He also points out that the habit of using foreign words like 'project' and 'share' instead of words that can be sufficiently expressed in Korean is also a factor that hinders easy explanation.

Practice pages at the end of each section provide readers with opportunities to connect the material to their own work and habits.
Additionally, a page titled "Case Studies" covers how to handle situations that require special explanations, such as "making a proposal in a meeting," "communicating that a budget adjustment is needed," and "when a new employee introduces himself or herself when assigned to a department."

At work, you have to work with people who are clueless and have trouble understanding what you say.
And you also have to go through the process of having to explain something to them.
So, just as important as the ability to listen well is the ability to speak in a way that is easily understood.
For those who want to improve this very skill, and those who want to summarize important information in one sentence or phrase, this book will serve as a concrete and refreshing guide.